ELECTRIC VEHICLES-TESLA
VerifiedAdded on 2022/11/23
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AI Summary
Write a 3000 word case study on Electric vehicles, TESLA, introducing 7PS of marketing and explain every point and ad some references and citations including Kotler ie.at.all.The assignment has to contain 3 parts beside introduction:
1. Marketing environment and planning process (1200), explain de EVs planing market introduce a PESTEL ANALYSIS AND explain the 7PS, only a short brief as an extension explanation of this marketing mix has to be developed in section 3.
2. Segmentation, targeting and positioning
Explain every point in terms of EVs car marketing. (900 words)
3. Marketing mix analysis
Use the table format to provide creative details of the extended 7Ps of marketing mix. (900 words).
Please note that is very important to follow exactly this structure of the assignment and to use Harvard style references. For more info you can check the assignment brief doc. below. Thanks
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