Emerging Trends In the Hospitality Industry

Emerging Trends In the Hospitality
Industry

Table of Content
INTRODUCTION ..........................................................................................................................3
LO1..................................................................................................................................................3
1. Leadership theories and their justification of choice............................................................3
LO2..................................................................................................................................................6
2. Ways in which organization responsibility and responsible leadership leads to corporate
leadership system to facilitate the competitive advantages.......................................................6
LO3..................................................................................................................................................8
3. Benefits from the Corporate social responsibility (CSR)......................................................8
LO4................................................................................................................................................10
4. benefits from the social media and risk attached with it and strategies to overcome from
those risk...................................................................................................................................10
CONCLSUION..............................................................................................................................12
REFERANCESS............................................................................................................................13

INTRODUCTION
Hospitality is an industry that includes restaurants, hotels, casinos, amusement parks,
events, cruises, entertainment, and other tourism-related services. As such, this industry isn't just
important to businesses, but also to customers, employees, and economies. Increased emphasis
on health and well-being. In addition to healthy food options, growing trends include lighting
that energizes, air purification, yoga spaces, in-room exercise equipment and even vitamin-
infused shower water. Currently Wellness tourism is estimated as a $563 billion industry.
Marriott International, Inc (Zhou and Ki., 2018). is an American multinational diversified
hospitality company that manages and franchises a broad portfolio of hotels and related lodging
facilities. This report includes topics such as understanding of the area in detailed manner which
assesses the various types of approaches in leadership with relevance of multi cultural aspects in
the industry of hospitality. Concept has been highlighted for the responsibility of organization
and responsibility of leadership in the implication of different sectors such as private, public and
third and their institutions. The evolving relationship that is of complex nature between other
companies operating in the sector of hospitality, society and government which are under ethical
guidelines and corporate social responsibilities. Other than this knowledge and understanding of
the key factors such as social media tools and approaches that are organizational with the help of
social media and the impact they leave on companies which are operating in the sector of
hospitality.
LO1
1. Leadership theories and their justification of choice
Hotel Marriott is one of the top hotel in whole hospitality industry, and they are working
on the international level, When any company work on the international level, and they are top
among the industry then the companies superiors have the huge responsibility to let their
business on the top (Witt and Stahl., 2016). It is important for the Hotel Marriott to have the
skillful leaders who can lead the employees who are working in the company toward the goals
and the objectives so company can be successful, and they can take competitive advantages. A
effective leader always stay with the teams and help- them to achieve the goals. They are also
an inspiration for the other team members, and they are an motivation of the group which
makes the companies vision into the reality for the company.

For the Good leadership, leader of the Hotel Marriott should have knowledge of the
leadership theories. Leadership theories help the leaders yo control the situation at the
workplace and Leadership theories seek to explain how and why certain people become leaders.
Such theories often focus on the characteristics of leaders, but some attempt to identify the
behaviors that people can adapt to improve their own leadership abilities in different situations.
Here are some theories which can help the leaders of the Hotel Marriott to handle the
situation at the ties, and they can show the effective leadership situation.
Democratic Leadership Theory
This is one of the top leadership theory which is helpful for the leaders of the Hotel
Marriott to create good trust among the companies employees and other staff. In this leadership
styles employees of the company take the participation in the companies lectureship where
they can give their suggestion, opinion and their ideas. The democratic leaders is charged
with the deciding who is in the group and how gets the contribution toward the companies
decision-making and This is one of the most successful leadership style which can be used by
the Hotel Marriott leaders (Turner and Baker., 2018). In this styles leaders communication
with the employees properly, and they treat them like their family members and also run some
of the activities which motivates the employees. Employees also get the higher responsibility, so
they can take the future responsibility and make their business successful for the Hotel
Marriott.
Servant leadership theory
This is one of the most popular theory and it is used buy many popular leaders in the
industry. In this leadership style leaders serve their loyalty and their opinion to the organization,
and they also interact with others . The authority figure intends to promote the well-being of
those who are around them and the servant leads will be involved in the individual
demonstrating the characteristics of the empty, listening, stewardship and the commitment to the
personal growth toward the others. This can be the best leadership style for the Hotel Marriott
leader, and they can use it to serve the other like their employees, company and the society
which will help to create name of the Hotels, and they can also make the good reputation
among the society.
Situational leadership style