Organisational Strategy to Increase Employee Engagement in UK Retail Sector: A Study on Marks & Spencer

PROPOSAL FORM -
ORGANISATIONAL
STRATEGY TO INCREASE
EMPLOYEE
ENGAGEMENT

TABLE OF CONTENTS
TOPIC..............................................................................................................................................3
INTRODUCTION...........................................................................................................................3
Background of the study..............................................................................................................3
LITERATURE REVIEW................................................................................................................3
Theme 1.......................................................................................................................................3
Theme 2.......................................................................................................................................4
Theme 3.......................................................................................................................................4
AIMS AND OBJECTIVES.............................................................................................................5
Aim..............................................................................................................................................5
Objectives....................................................................................................................................5
Research Questions......................................................................................................................5
RESEARCH METHODOLOGY.....................................................................................................5
Research Approach......................................................................................................................5
Research Philosophy....................................................................................................................5
Data collection.............................................................................................................................6
Sampling......................................................................................................................................6
Research Limitations...................................................................................................................6
Ethical consideration....................................................................................................................6
CHAPETER OUTLINE...................................................................................................................6
TIME LINE..................................................................................................................................7
CONCLUSION................................................................................................................................8
REFERENCES..............................................................................................................................10

TOPIC
To evaluate analyse the strategy for enhancing employee engagement strategies and its
impact on organizational productivity in an organization within UK retail sector: A study on
Marks & Spencer
INTRODUCTION
Background of the study
Employee engagement is a human resource concept which describes the level of
enthusiasm and dedication which a worker feels towards the job. It is considered to be the ways
in which the employees care about their work and about their performance of the company. It is
also the way in which the company is able to feel about their efforts for making the difference in
the business count. This is considered to be helpful for engaging the employee for better
performance in the organization. It is considered to be the leader which is considered to be the
key role which is played by the company for the development of organizational culture.
LITERATURE REVIEW
Theme 1- Concept of employee engagement
According to Sun and Bunchapattanasakda, (2019) the concept of employee engagement
is considered to be a concept of HR which describes the level of enthusiasm and dedication
which helps the workers to feel the way in which they do their job. It can be said that the
engagement of the employees depend on the ways in which they care about the performance of
the organization. As per the view of Chanana, (2021) the engagement of employee which is
considered to be the pay-check that considers their way of being linked for their performance.
This is a method used by the organization for considering the ways of gaining success of their
company.
Sendawula and et.al., (2018) describes employee engagement as the description of the
level of enthusiasm and dedication which is present in the worker that helps them feel towards
the job. It is way in which the organization is able to develop a critical success. This is given as
the links to the job satisfaction which impacts the employee morale. Men, O’Neil and Ewing,
(2020) added to that by saying that the productivity of the organization is directly connected with
the level of employee engagement. The ways in which the employers foster the employee
engagement through the effective communication. This is considered to be very effective in
offering the rewards for career advancement.

Theme 2- Strategies in employee engagement
From the analysation of Shrotryia and Dhanda, (2019) it can be understood that there are
different strategies to the employee engagement in the organization. Conduction of the employee
survey is a way which has been proved by many to be the most effective for studying the
employee engagement. This survey can be of rating statements, open-ended questions or multiple
choice questions which would help the organization understand the employees perspectives.
Riyanto, Endri and Herlisha, (2021) added that development of an employee engagement
committee is considered to be the way in which the fostering of employee engagement is helpful
for providing a great opportunity to those which can trench the everyday work of the
organization.
The study of Barreiro and Treglown, (2020) explained that keeping the remote employees
and distributed employees which are mobile for the operations of the organization engaged is
very important for improving employee engagement. Utilization of such a technology is
considered to be the way in which the workplace can ensure all the employee having similar
amenities. Jena, Pradhan and Panigrahy, (2018) explained that making the employee engagement
activities more fun can also result in the organization being more effective in the forging a sense
of community in fun activities can help them to be more relaxed during work and be more
engaged as a result.
Theme 3- Implementation of strategies in employee engagement
Sandhya and Sulphey, (2020) said that the employee engagement can be improved by
implementing employment survey. In this survey the employee can be asked questions which
will be related to the ways they engage themselves in the organization. For this survey the rating
question can be preferred which can be on the scale of 0-5 for providing their views. Kang and
Busser, (2018) also said that open-ended questions can also be effective as it is able to get direct
information which the organization is looking for. Other than that the multiple choice question is
one of the most effective ways in which the organization can be effective.
Al-dalahmeh, Khalaf and Obeidat, (2018) said that for making the employee engagement
fun in the organization they can introduce office games, or some activities in which the
employees can talk provide their views. This is also a great way of exploring the talent of the
organization as it also helps the organization. This is the theme which is considered to be ways in
which the organization is able to celebrate birthdays of the employees. Nikolova, Schaufeli and