Research Methodology: Impact of Employee Turnover on Organizational Productivity and Performance
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This research methodology focuses on the impact of employee turnover on organizational productivity and performance. It covers research philosophy, approach, choice, strategy, tool, time horizon, data collection, analysis, sampling, ethical considerations, and research validity and reliability.
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RESEARCH
METHODOLOGY
(Impact of employee turnover
on the productivity and
performance of an organisation)
1
METHODOLOGY
(Impact of employee turnover
on the productivity and
performance of an organisation)
1
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TABLE OF CONTENT
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Research philosophy................................................................................................................................3
Research approach...................................................................................................................................3
Research choice.......................................................................................................................................4
Research strategy.....................................................................................................................................4
Research tool...........................................................................................................................................4
Time horizon...........................................................................................................................................5
Data collection.........................................................................................................................................5
Data analysis...........................................................................................................................................5
Sampling.................................................................................................................................................6
Ethical consideration...............................................................................................................................6
Research validity and reliability..............................................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................8
2
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Research philosophy................................................................................................................................3
Research approach...................................................................................................................................3
Research choice.......................................................................................................................................4
Research strategy.....................................................................................................................................4
Research tool...........................................................................................................................................4
Time horizon...........................................................................................................................................5
Data collection.........................................................................................................................................5
Data analysis...........................................................................................................................................5
Sampling.................................................................................................................................................6
Ethical consideration...............................................................................................................................6
Research validity and reliability..............................................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................8
2
INTRODUCTION
Research methodology refers to as several sequential steps that are taken by the
researcher to studying the problem with particular objective in mind. It is used to render a
scientific framework for the process of research. It basically describes about the method,
procedure, approaches and philosophies are used by the investigator for conducting the study
(Dunn, 2021). It assist researcher in developing logical and systematic plan for resolving
research problem. It allows reader to check the research reliability and validity of the research. A
well-structured research methodology allows researcher to conduct the research in effective
manner as well as reach to the conclusion. Research onion refers as a most important framework
that help researcher to design their methodology in proper manner for meeting aim and
objectives of the research. It classifies the whole methodology in several portions for making
convenient for the investigator to develop research methodology for the research.
MAIN BODY
Research philosophy
Research philosophy refers as a way of gathering, interpreting and examining of
phenomenal data. Positivism and interpretivism research philosophy are the two important parts
of research philosophy which are used by the investigator to conduct the research. For the current
research, researcher used positivism research philosophy for gathering numerical information.
This research philosophy is based on collecting quantitative data to perform quantitative and
objective research (Longest, 2019). It is considered as vigorous process which helps in setting
hypothesis, empirical experimentation for testing these hypotheses, in-depth examining to
measure the results and then it provide ability to codify the results within a set of laws and
predictions. The main advantage of this research philosophy is renders freedom to the research
for showing more patterns and trends in the research.
Research approach
Research approach refers to a way of reasoning which is used by the research for solving
research problem. Inductive and deductive are two important types of research approach in
research methodology. The researcher used deductive research approach in the current study as it
3
Research methodology refers to as several sequential steps that are taken by the
researcher to studying the problem with particular objective in mind. It is used to render a
scientific framework for the process of research. It basically describes about the method,
procedure, approaches and philosophies are used by the investigator for conducting the study
(Dunn, 2021). It assist researcher in developing logical and systematic plan for resolving
research problem. It allows reader to check the research reliability and validity of the research. A
well-structured research methodology allows researcher to conduct the research in effective
manner as well as reach to the conclusion. Research onion refers as a most important framework
that help researcher to design their methodology in proper manner for meeting aim and
objectives of the research. It classifies the whole methodology in several portions for making
convenient for the investigator to develop research methodology for the research.
MAIN BODY
Research philosophy
Research philosophy refers as a way of gathering, interpreting and examining of
phenomenal data. Positivism and interpretivism research philosophy are the two important parts
of research philosophy which are used by the investigator to conduct the research. For the current
research, researcher used positivism research philosophy for gathering numerical information.
This research philosophy is based on collecting quantitative data to perform quantitative and
objective research (Longest, 2019). It is considered as vigorous process which helps in setting
hypothesis, empirical experimentation for testing these hypotheses, in-depth examining to
measure the results and then it provide ability to codify the results within a set of laws and
predictions. The main advantage of this research philosophy is renders freedom to the research
for showing more patterns and trends in the research.
Research approach
Research approach refers to a way of reasoning which is used by the research for solving
research problem. Inductive and deductive are two important types of research approach in
research methodology. The researcher used deductive research approach in the current study as it
3
allows research to examine the existing theories, which results to a hypothesis then testes by
using data collection (Clark and Vealé, 2018). The deductive research approach begins from
general to specific. The main advantage of this research philosophy is it allow researcher in
order to think logically for making meaningful decision in research. It also allows researcher to
measure the concepts by using quantitative method.
Research choice
Research choice means as selection of research methods that helps in gathering and
analysing specific kind of data. Quantitative and qualitative are two important kinds of research
choice in research methodology. The researcher selected quantitative research choice in the
present study for gathering and analysing statistical information for the investigation. This
research choice is often fast, focused, relatable and scientific (Maxwell, 2019). Quantitative
research is actually termed as positivism that has motive to validate hypothesis which is derived
from the existing theories. The key benefit of this research choice is it help investigator in order
to collect data from the large number of sample from the whole population. It assist researcher in
generating more reliable and factual outcome data that are generalizable to the large population.
Research strategy
The research strategy focuses on deciding how the researcher will gather the data
required to address the research question. There are many types of research strategies in research
onion. These are action research, experiment, case study, survey, ethnography and many more.
The research selected survey strategy for collecting actual and relevant data from the selected
participants from the whole population (Eti, 2021). It is a process that help researcher to collect
information for research by asking questions from predefined group. The key benefit of this
research choice is it is a cost effective method that helps in gathering relevant information from
the large population. There are many way that allow researcher to administer to the participants
like mobile devices, online, email and many other forms. In the present study, researcher selected
online mode to administered survey to the selected participants of the research.
Research tool
Research tool refers as the vehicles that broadly facilitate research and research activities.
There are several kinds of research tools used for collecting relevant data such as case studies,
interviews, questionnaire, observations and many more. In the present study, researcher used
4
using data collection (Clark and Vealé, 2018). The deductive research approach begins from
general to specific. The main advantage of this research philosophy is it allow researcher in
order to think logically for making meaningful decision in research. It also allows researcher to
measure the concepts by using quantitative method.
Research choice
Research choice means as selection of research methods that helps in gathering and
analysing specific kind of data. Quantitative and qualitative are two important kinds of research
choice in research methodology. The researcher selected quantitative research choice in the
present study for gathering and analysing statistical information for the investigation. This
research choice is often fast, focused, relatable and scientific (Maxwell, 2019). Quantitative
research is actually termed as positivism that has motive to validate hypothesis which is derived
from the existing theories. The key benefit of this research choice is it help investigator in order
to collect data from the large number of sample from the whole population. It assist researcher in
generating more reliable and factual outcome data that are generalizable to the large population.
Research strategy
The research strategy focuses on deciding how the researcher will gather the data
required to address the research question. There are many types of research strategies in research
onion. These are action research, experiment, case study, survey, ethnography and many more.
The research selected survey strategy for collecting actual and relevant data from the selected
participants from the whole population (Eti, 2021). It is a process that help researcher to collect
information for research by asking questions from predefined group. The key benefit of this
research choice is it is a cost effective method that helps in gathering relevant information from
the large population. There are many way that allow researcher to administer to the participants
like mobile devices, online, email and many other forms. In the present study, researcher selected
online mode to administered survey to the selected participants of the research.
Research tool
Research tool refers as the vehicles that broadly facilitate research and research activities.
There are several kinds of research tools used for collecting relevant data such as case studies,
interviews, questionnaire, observations and many more. In the present study, researcher used
4
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questionnaire as research tool for collecting first hand data for the research. It is a research
instrument that includes set of questions for collecting accurate information from the respondents
(Duncan, Goedel and Chunara, 2018). The key benefit of this research tool is it allows
respondents to choose their own version and language for providing correct and reliable
information. Another advantage of this research choice is it is easier to plan and execute for
getting better information related to the research topic.
Time horizon
Time horizon is the term that tells about the time frames which is needed by the
researcher for doing the whole research. Longitudinal and cross-sectional time horizons are two
important time horizon which is used by the researcher for conducting the research. The
researcher used cross-sectional time horizon for the study (Öhman and Olofsson, 2019). This
time horizon is considered as short that render snap shot view of the situation under research
which is obtained at a particular time. It enable researcher to gather data about the several
variable within a shorter period of time.
Data collection
Data collects means a process that helps in gathering and measuring data on variable of
interest, in an established organized manner that allow investigator to answer the research
questions, test hypothesis and evaluate outcomes. There are two important types of data
collection methods in research which name as primary and secondary data collection methods.
Investigator used both the data collection method for the present study (Stanley, Wilson and
Milfont, 2021). Primary data collection method permits investigator to gather more reliable and
accurate data directly from the respondents. On the other hand, secondary data collection method
enable researcher to collect views, opinion and ideas of other authors in context to the current
research topic. Primary data is gathered directly from the participants whereas secondary data is
gathered from several sources such as books, journals, scholarly articles and many more.
Data analysis
Data analysis is considered as the application of numerical and reasonable methods in
systematic way for showing, recapping and examining the data. There are many kinds of data
analysis methods that are used in the research for analysing the raw collected data (Fairlamb,
2021). These are frequency distribution analysis, thematic analysis, correlation analysis and
5
instrument that includes set of questions for collecting accurate information from the respondents
(Duncan, Goedel and Chunara, 2018). The key benefit of this research tool is it allows
respondents to choose their own version and language for providing correct and reliable
information. Another advantage of this research choice is it is easier to plan and execute for
getting better information related to the research topic.
Time horizon
Time horizon is the term that tells about the time frames which is needed by the
researcher for doing the whole research. Longitudinal and cross-sectional time horizons are two
important time horizon which is used by the researcher for conducting the research. The
researcher used cross-sectional time horizon for the study (Öhman and Olofsson, 2019). This
time horizon is considered as short that render snap shot view of the situation under research
which is obtained at a particular time. It enable researcher to gather data about the several
variable within a shorter period of time.
Data collection
Data collects means a process that helps in gathering and measuring data on variable of
interest, in an established organized manner that allow investigator to answer the research
questions, test hypothesis and evaluate outcomes. There are two important types of data
collection methods in research which name as primary and secondary data collection methods.
Investigator used both the data collection method for the present study (Stanley, Wilson and
Milfont, 2021). Primary data collection method permits investigator to gather more reliable and
accurate data directly from the respondents. On the other hand, secondary data collection method
enable researcher to collect views, opinion and ideas of other authors in context to the current
research topic. Primary data is gathered directly from the participants whereas secondary data is
gathered from several sources such as books, journals, scholarly articles and many more.
Data analysis
Data analysis is considered as the application of numerical and reasonable methods in
systematic way for showing, recapping and examining the data. There are many kinds of data
analysis methods that are used in the research for analysing the raw collected data (Fairlamb,
2021). These are frequency distribution analysis, thematic analysis, correlation analysis and
5
many more. The investigator used frequency distribution data analysis technique for the present
study in order to measure and analyse the collected data. It helps researcher to present the raw
data into organized and well-structured to make easier for the researcher to understand.
Sampling
It refers as a process of statistical analyses for predetermining the quantity of opinion
which has been taken from the large group. There are two types of sampling in research that are
defined as probability and non-probability sampling. In the current research, researcher used
probability sampling that allows researcher to selects participants from the large population
randomly (Bordonaba-Plou, 2022). This sampling allow researcher to provide equal chance to
whole population for getting chance for the selection in research. In the current research,
researcher selected 50 respondents through random sampling for the research. These respondents
are the managers of Aston Martin that provide current information about the research.
Ethical consideration
It refers to the collection of different principles that renders direction to the investigator
for designing and practicing the research. The principles which is required to follow in the
present research are voluntary participations of the respondents in the research, they should
participate on the basis of informed consent, primary and anonymity of respondents are
maintained, full consent should be obtained from the participants prior to the study and respect
for the dignity of research participants should be prioritised in the research (Ghorbanian, Aiello
and Staples, 2022).
Research validity and reliability
The validity and reliability of the research is high in the current research. The researcher
used primary method for collecting relevant information for the research that helps in making the
research more reliable and valuable (Fogarty, 2018). On the other hand, researcher selected
participants for the researcher to collect first hand data for the research. These participants are
the managers of Aston Martin that provide more accurate and valid information for the research.
6
study in order to measure and analyse the collected data. It helps researcher to present the raw
data into organized and well-structured to make easier for the researcher to understand.
Sampling
It refers as a process of statistical analyses for predetermining the quantity of opinion
which has been taken from the large group. There are two types of sampling in research that are
defined as probability and non-probability sampling. In the current research, researcher used
probability sampling that allows researcher to selects participants from the large population
randomly (Bordonaba-Plou, 2022). This sampling allow researcher to provide equal chance to
whole population for getting chance for the selection in research. In the current research,
researcher selected 50 respondents through random sampling for the research. These respondents
are the managers of Aston Martin that provide current information about the research.
Ethical consideration
It refers to the collection of different principles that renders direction to the investigator
for designing and practicing the research. The principles which is required to follow in the
present research are voluntary participations of the respondents in the research, they should
participate on the basis of informed consent, primary and anonymity of respondents are
maintained, full consent should be obtained from the participants prior to the study and respect
for the dignity of research participants should be prioritised in the research (Ghorbanian, Aiello
and Staples, 2022).
Research validity and reliability
The validity and reliability of the research is high in the current research. The researcher
used primary method for collecting relevant information for the research that helps in making the
research more reliable and valuable (Fogarty, 2018). On the other hand, researcher selected
participants for the researcher to collect first hand data for the research. These participants are
the managers of Aston Martin that provide more accurate and valid information for the research.
6
CONCLUSION
From the above information, it has been concluded that the quantitative research methods
are used in the current research for collecting accurate, reliable and objective data for the study.
Both primary and secondary the data collection method are selected for gathering relevant
information for the research. For collecting primary data, survey method is used by the
researcher for gathering information. Questionnaire tool is used by the researcher for collecting
information for the selected participants. Probability sampling technique is used by the
researcher for selecting participants from the whole population. Frequency distribution
techniques are used for measuring and analysing the raw data in order to find the outcomes of the
research.
7
From the above information, it has been concluded that the quantitative research methods
are used in the current research for collecting accurate, reliable and objective data for the study.
Both primary and secondary the data collection method are selected for gathering relevant
information for the research. For collecting primary data, survey method is used by the
researcher for gathering information. Questionnaire tool is used by the researcher for collecting
information for the selected participants. Probability sampling technique is used by the
researcher for selecting participants from the whole population. Frequency distribution
techniques are used for measuring and analysing the raw data in order to find the outcomes of the
research.
7
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REFERENCES
Books and Journals:
Dunn, P.K., 2021. Scientific Research and Methodology: An introduction to quantitative
research in science and health.
Longest, K.C., 2019. Using Stata for quantitative analysis. SAGE Publications.
Clark, K.R. and Vealé, B.L., 2018. Strategies to enhance data collection and analysis in
qualitative research. Radiologic technology, 89(5), pp.482CT-485CT.
Maxwell, J.A., 2019. Distinguishing between quantitative and qualitative research: A response to
Morgan. Journal of mixed methods research, 13(2), pp.132-137.
Eti, S., 2021. The use of quantitative methods in investment decisions: a literature
review. Research Anthology on Personal Finance and Improving Financial Literacy,
pp.1-20.
Duncan, D.T., Goedel, W.C. and Chunara, R., 2018. Quantitative methods for measuring
neighborhood characteristics in neighborhood health research. Neighborhoods and
Health; Oxford University Press: Oxford, UK, pp.57-90.
Öhman, S. and Olofsson, A., 2019. Quantitative analysis of risk positions: An exploratory
approach. In Researching risk and uncertainty (pp. 265-286). Palgrave Macmillan,
Cham.
Stanley, S.K., Wilson, M.S. and Milfont, T.L., 2021. Social dominance as an ideological barrier
to environmental engagement: Qualitative and quantitative insights. Global
Environmental Change, 67, p.102223.
Fairlamb, S., 2021. Understanding Quantitative and Qualitative Research in Psychology: A
Practical Guide to Methods, Statistics, and Analysis. Oxford University Press.
Bordonaba-Plou, D., 2022. Virtuous loops: A defense of qualitative and quantitative methods on
the philosophy of language. Alpha (Osorno), 54.
Ghorbanian, A., Aiello, B. and Staples, J., 2022. Under-Representation of Transgender Identities
in Research: The Limitations of Traditional Quantitative Survey Data. Transgender
Health, 7(3), pp.261-269.
Fogarty, B.J., 2018. Quantitative social science data with R: an introduction. Sage.
8
Books and Journals:
Dunn, P.K., 2021. Scientific Research and Methodology: An introduction to quantitative
research in science and health.
Longest, K.C., 2019. Using Stata for quantitative analysis. SAGE Publications.
Clark, K.R. and Vealé, B.L., 2018. Strategies to enhance data collection and analysis in
qualitative research. Radiologic technology, 89(5), pp.482CT-485CT.
Maxwell, J.A., 2019. Distinguishing between quantitative and qualitative research: A response to
Morgan. Journal of mixed methods research, 13(2), pp.132-137.
Eti, S., 2021. The use of quantitative methods in investment decisions: a literature
review. Research Anthology on Personal Finance and Improving Financial Literacy,
pp.1-20.
Duncan, D.T., Goedel, W.C. and Chunara, R., 2018. Quantitative methods for measuring
neighborhood characteristics in neighborhood health research. Neighborhoods and
Health; Oxford University Press: Oxford, UK, pp.57-90.
Öhman, S. and Olofsson, A., 2019. Quantitative analysis of risk positions: An exploratory
approach. In Researching risk and uncertainty (pp. 265-286). Palgrave Macmillan,
Cham.
Stanley, S.K., Wilson, M.S. and Milfont, T.L., 2021. Social dominance as an ideological barrier
to environmental engagement: Qualitative and quantitative insights. Global
Environmental Change, 67, p.102223.
Fairlamb, S., 2021. Understanding Quantitative and Qualitative Research in Psychology: A
Practical Guide to Methods, Statistics, and Analysis. Oxford University Press.
Bordonaba-Plou, D., 2022. Virtuous loops: A defense of qualitative and quantitative methods on
the philosophy of language. Alpha (Osorno), 54.
Ghorbanian, A., Aiello, B. and Staples, J., 2022. Under-Representation of Transgender Identities
in Research: The Limitations of Traditional Quantitative Survey Data. Transgender
Health, 7(3), pp.261-269.
Fogarty, B.J., 2018. Quantitative social science data with R: an introduction. Sage.
8
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