Enterprise and Business Development: Launching a Clothing Store in London

ENTERPRISE AND BUSINESS
DEVELOPMENT

TABLE OF CONTENT
• INTRODUCTION
• MAIN BODY
• CONCLUSION
• REFERENCES

INTRODUCTION
• THE AIM OF THE PRESENTATION IS TO
PROVIDE A PITCH FOR THE ENTERPRISE AND
DEVELOPMENT OF NEW VENTURE.
• WITH AN INTENT TO BUILD AND LOOK FOR
ESTABLISH AN ORGANISATION IN THE
EXISTING MARKET, THERE IS A NEED FOR
ALL THE IMPORTANT AREAS TO BE
UNDERSTOOD BY THE BUSINESS OWNER.
• THIS PRESENTATION WILL PRODUCE A
BUSINESS IDEA IN RETAIL SECTOR TO
LAUNCH A CLOTHING STORE NAMED “PINK
GRAPES”.
• FOR THAT PURPOSE, THERE WILL BE A
IDENTIFICATION OF THE REQUIREMENTS OF
MARKET, DEMANDS AND WANTS OF
CUSTOMER, VALUE PROPOSITION, TARGET
AUDIENCE AND MODEL FOR REVENUE.

EXECUTIVE SUMMARY
• THE ORGANIZATION IS BEING DEVELOPED IN
ORDER TO PROVIDE BEST QUALITY CLOTHES
TO BOTH MALE AND FEMALE.
• THE CLOTHING STORE WILL BE LAUNCHED
IN LONDON, ENGLAND.
• UK IS ONE THE DEVELOPED COUNTRY THAT
HELPS TO ATTRACT A LOT OF CUSTOMERS
FOR THE NEW VENTURE.
• PINK GRAPES IS LAUNCHING ITS BUSINESS
WITH A MOTIVE TO FACILITATE A RANGE OF
CLOTHES WITH HIGH QUALITY MATERIAL
AND DESIGN THAT CAN BE WORE BY PEOPLE
IN THE COUNTRY.