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The Business Model Canvas (BMC) Assignment

   

Added on  2020-10-22

12 Pages3169 Words495 Views
Enterprise

TABLE OF CONTENTSINTRODUCTION...........................................................................................................................11. Original business concept...................................................................................................12. Peer group reflection..........................................................................................................53. Improvement reiteration of BMC.......................................................................................6CONCLUSION................................................................................................................................9REFERENCES..............................................................................................................................10

INTRODUCTIONEnterprise is required that strategic management should be enhanced so that profits canbe accomplished with ease. Present report deals with HCS which is planning to start its newventure and attain profits. Furthermore, BMC model has been made with further iterations bytaking feedbacks from teammates. Thus, model provides good overview of business strategies tolure customers. 1. Original business conceptThe BMC (Business Model Canvas) is one of the useful concept in the NVP (NewVenture Proposal). Organisation is able to have clarity regarding strategies that will be made byit to achieve goals in effective manner. BMC model is lean start up template for formulating newbusiness models (Business model canvas. 2018). It is termed as a visual chart as it highlights ninemodules useful for complying with organisation. The HCS (Huda Coffee Shop) which isplanning to launch its coffee shop business has to develop its BMC so that new venture can bestarted off well and goals can be achieved easily. BMC for coffee shop is prepared below-Key PartnersLicenses andFranchisees SuppliersFarmers RetailersWholesaledistributorsYahooMorningnewspaperMSN Key ActivitiesNew markets Process ofProductionDistribution toorganisation'sretail locationMarket throughgrocery shopsMarket booksMusicLicensing of otherproducts such asfood itemsMarketingValue PropositionsSmell the taste ofcoffee and feelrefreshing- HCSis here to makeyou enjoymoments of lifeSimplifyingprocess of foodorderingTaste ConsumerExperienceExotic furnitureCustomerRelationshipsQualitycoffeebeans toprovidejoySong ofthe day Presenceon socialmediaConsumerSegmentsAllgenerationcustomersSerialcoffeedrinkersKey ResourcesChannels1

One coffee shopin UK"Garden grounds”for environmentalfriendlyatmosphereFair tradeproductsRecycling ofpaperGroceryshopsWebsiteSocialmediaMobileorder andapplication forpaymentCost structureProductionDistributionMarketingTaxesPay fixed expense as a FranchisorRevenue StreamsSelling food items andbeveragesLicensingThe above BMC is useful in evaluating that business will be able to sell its products tocustomers by satisfying them up to high extent. HCS which would run its business as a coffeeshop will provide various line items in relation to coffee such as food and beverages in order toattain greater customer base and thus, meeting objective regarding good quantum of profits bygiving higher level of satisfaction. Furthermore, several points can be discussed below includedin BMC-1. Key Partners-The key partners include those which will be used by organisation so that it will be ableto provide coffee to customers. In this point, suppliers, farmers, retailers are included from whichitem would be distributed. Morning newspaper such as MSN is chosen so as to promote storeand garner customer attention. Key resources that HCS may acquire from the partners are skill toattract and lure consumers so that sales may be increased in a better way. Internet partners such2

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