This report discusses the concept of entrepreneurial potential and its application to online business startups. It explores the description of a startup business that focuses on the hobby of people and provides a platform for buying, selling, and sharing handmade crafts. The report also delves into the seven domains model, which helps evaluate the feasibility and potential of business ideas. The market domain, industry domain, and team domain are discussed in detail. Overall, the report emphasizes the importance of thorough analysis and evaluation before starting a business.