Entrepreneurship

Running head: ENTREPRENEURSHIP
Entrepreneurship
Name of the Student
Name of the University
Authors Note
Course ID

ENTREPRENEURSHIP1
Table of Contents
Introduction:...............................................................................................................................2
Description of business:.............................................................................................................2
Business aspirations:..............................................................................................................3
Business Vision:.....................................................................................................................3
Business Mission:...................................................................................................................3
Organization of the business and Key Players:..........................................................................4
Owners- Roles and Qualifications:........................................................................................4
Qualifications of Owners.......................................................................................................4
Management Team- Roles and Responsibilities:...................................................................4
Employee- Roles and Qualifications:.....................................................................................5
Financial Plan:............................................................................................................................5
Anticipated Operating Costs:.................................................................................................5
Anticipated Investment requirement:.....................................................................................6
Start Up Costs:.......................................................................................................................6
Sales Forecast:........................................................................................................................7
Projected Profit and Loss Account:........................................................................................8
Cash Flow Statement:............................................................................................................9
Monthly Cash Flow:.............................................................................................................10
Projected Balance Sheet:......................................................................................................11
Marketing Plan:........................................................................................................................11

ENTREPRENEURSHIP2
Summary of Marketing Strategy:.........................................................................................11
Market Analysis:..................................................................................................................12
Target Market Segmentations:.............................................................................................12
Pricing Strategy:.......................................................................................................................13
Promotion Strategy:.............................................................................................................13
Product Strategy:..................................................................................................................14
Place:....................................................................................................................................14
Competition:.........................................................................................................................14
Operations:...............................................................................................................................15
Locations of the Business:...................................................................................................15
Business Operations:............................................................................................................15
Legal and Sundry Issues:.........................................................................................................16
Legal Issues:.........................................................................................................................16
Measures to handle legal issues:..........................................................................................16
Major Challenges:....................................................................................................................17
References:...............................................................................................................................18

ENTREPRENEURSHIP3
Introduction:
Nerd Petrol will be a B2B computer service firm that would offer its customers with
turnkey computer solution based on current technologies and web-based application. The
company would be serving a separate as well as detailed marketing plan. It will be providing
its customers with technical consultant service to both the household computer users and
locally located small business. Nerd Petrol would be emphasizing on marketing, quality
creation and responsiveness towards customers for better relations.
The company would formed as partnership business where the partners will be
responsible for launching a full-sized business. The company will set up its office in a small
rental premises to service the customers in local area.
Description of business:
Nerd Petrol will be a US based computer Solution Company to offer its customers
with needed technological expertise. It will be introducing the US market with new all-
inclusive business to business computer consultancy (Piperopoulos 2016). It will be
providing web-based computer solution ranging from hosting services for ASP companies to
hosting internet sales for small and mid-size business. This includes;
a. Offering customers with services on the basis of hourly based technical aid, retainer
contracts association to specific system and project consultancy.
b. Nerd Petrol would offer its customers with onsite repair service to households and
locally located companies.
c. The company would help its customers in installation, customization and maintenance
of computers.

ENTREPRENEURSHIP4
Business aspirations:
The business of Nerd Patrol is to provide an on paper guide for managing the
computer consultancy business with a strategic framework of forming a comprehensive
marketing plan. Beside aspirations there are certain objectives of Nerd Patrol;
Profit: The main aim of Nerd Patrol is to produce adequate profit so that it can fund its future
business growth and providing the needed resources to meet other business objectives of
owners (Colombelli, Krafft and Vivarelli 2016).
Growth and Development: To develop business that is challenging and manageable. It aims
to lead the market with adaptability and innovation.
Business Integrity: The objective of Nerd Patrol is to satisfy the need of small business by
giving online collaboration of software updates and solving the problems associated to
networks.
Business Vision:
Nerd Patrol carries the vision of offering its customers with fast, responsive and well-
versed expertise to constantly offer reliable solution. Nerd Patrol will be aiming to produce
set of repeated consumers and retaining the base of stable customers (Wu and Huarng 2015).
This will help in generating needed profits for future growth of business.
Business Mission:
The mission of Nerd Patrol is to meet the short-term business objectives by
commencing the activities sooner and with lower amount of debt. While the long term
mission of business to attain growth and profitability for comfortable management of the
firm.

ENTREPRENEURSHIP5
Organization of the business and Key Players:
Owners- Roles and Qualifications:
The business will be formed under the partnership which will be jointly owned by
John Robbins, Mary Singh and Nabil Quresh. John. Concerning the roles of owners during
the initial three months John and Mary will be accountable for every business aspects. While
from third month onwards the owners will be hiring additional technicians (Baker 2014).
Whereas John will be responsible for training and administering new staff. He will also be
responsible for responding to the client’s needs. Mary will be accountable for delegating
technical repairs to techs that will be working in leased office and she will also be responsible
for training staff for telephonic conversation with potential clients.
Qualifications of Owners
Nabil Quresh: Graduated in Business Administration
Mary Singh: Graduated in Computer Science
John Robbins: Graduated in Computer Science
Management Team- Roles and Responsibilities:
Nerd Patrol will be under the ownership of John, Mary and Nabil based on
partnership agreement. The owners here possess five year experience in Information and
Communication Technology Industry. With needed skills and expertise the owners would be
accountable for forming customer creation. The customer formation ability of the business
helps in bringing more amount of operations which in turn would be a profitable venture
inside six months of operations. The management team would include John and Mary since
they specialize themselves in software aspects of computer repair and they are expected to
work collaboratively.