Entrepreneurship: Business Plan for Opening a Restaurant

Entrepreneurship
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Executive summary
This project report is based on new business plan and highlight various detailed information
which are necessary for entrepreneur for effectively running the business. Various opportunity
related to the plan is analysis which assist in sustainability and maximum profit will be
generated. This project will include various stages which define important information related to
the plan which is followed by the entrepreneur. It will include the Location for new venture,
market analysis, Unique selling point of the new business, operational planning, risk analysis ,
financial planning etc. Which assist in successfully running the new business in a competitive
manner.
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Table of Contents
Executive summary..........................................................................................................................2
Introduction......................................................................................................................................4
BUSINESS PLAN...........................................................................................................................4
Business details......................................................................................................................4
Location..................................................................................................................................4
Market analysis.......................................................................................................................5
Product/ Service description...................................................................................................7
USP and Competitors analysis...............................................................................................7
Operations plan.......................................................................................................................9
Risk and contingency plan......................................................................................................9
Sales and marketing strategy................................................................................................10
Finance and funding plans....................................................................................................11
Management team................................................................................................................12
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................14
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Introduction
Main objective of this report is to better understand the concept of entrepreneurship. It is
consider as the creation or extraction of value. It was a person who set up a business with the aim
to make a profit. In other words it is related to the process of creating a new enterprise and
bearing any of its risk with the objective of making maximum profit (Bogoviz and et. al. 2018).
It is an act of seeking investment and production opportunity, developing and managing a
business venture, so as to undertake production function and inputs like land, labour, material
and capital, & introduce new technology. Business ventures are established with the
entrepreneurial vision which will define a competency of an individual who are willing to take
all risk & effectively work with the main objective of bringing new change to the society and
earn maximum profit from business operations. This report will showcase the business plan
which also define the various opportunity and threats which are faced by an entrepreneur. This
plan will include various details related to business location, USP and competitor’s analysis,
description of the product and service offer, risk analysis, financial plan, sales and marketing
strategy etc. which are adopted by the new business venture.
BUSINESS PLAN
Business details
The selected business plan which is included in this report is based on the opening of a
restaurant “Veggies on Fire”.
This restaurant was launch in Landon near the Victoria and Albert Museum of Landon. It
will offer various variety of organic dishes and restaurant will also provide online delivery
service through drone. It will assist them to easily reach to their customers at the time of
COVIDE-19 and by offering organic food they will fulfil the health consciousness need of their
customers and also provide tasty food. Main focus of the business is on providing organic food
as the raw material which is used for preparing the food is fully organic that help in providing
healthy food & good taste to their customers (García-Sánchez and et. al. 2018).
Location
451, Fulham Road, near the Victoria and Albert Museum of Landon, United Kingdom.
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