1EQUITY AND DIVERSITY IN WORK PLACE Introduction Diversity management has been developed as one of the concepts during the late 1980s in the North America and the concept has gained much popularity in this world of globalization. Today, diversity management is necessary for any successful organizational strategy as there is a high competitive pressure on the organizations in order to improve and sustain the economic performance as well as the rapid change in aspirations and expectations of the society. This increases pressure upon the organizations is forcing their attention towards the needs for addressing contextual realities that have been avoided and were ignored from several years. The implications of diversity management of this are the workplaces comprised of employees composed of able-bodies, whites and heterosexual males has now become traditional and are out of date because they do not reflect the appropriate blend of the current labor market. This paper will elaborate on the context “Diversity management is a responsibility that every corporate level executive and department head must embrace as part of their job description, and make part of their business plan and budget. It must be ingrained in how they think, act and innovate.” It will shed light on why diversity management is regarded of such an importance in the current business scenario to be embraced by the departmental head and corporate level executive. Discussion It is an evident that the voice of the diverse population of America was heard as well as their votes were counted at the time of the re-election in 2013 of President Barack Obama. Along with the victory of Barack Obama and the new multicultural demographic landscape of America, the corporations started taking notice and they begun paying more concentration and focus on the diversity management as well as its impact on the revenue streams, new markets, service offerings, employee retention and recruitment, community outreach as well as branding efforts.
2EQUITY AND DIVERSITY IN WORK PLACE While the corporations of America was gradually warming up to the benefits and importance of the diversity as business imperative, lot of works were incomplete and they were still need to be done and that began with the demanding for a new approach to the diversity management. Diversity management is all about product development, business strategy, creating leaders, brand management as well as unearthing active thoughts- the leaders whose voice have the potential to inspire and educate other in order to ensure business growth as well as opportunity in the industry (Kirton & Greene, 2016). Intrinsically, the diversity management could no longer be a functional or departmental responsibility that is led by very less people in the HR department with very limited budget. It should be a centre of profit which is both measurable and is directly linked to generate revenue, development and research activities as well as new and innovative ventures. It could no longer be a mere cost centre values only as a line item first to be cut from the budget when the projections of revenue are not met. As stated by (Porter, Goold & Luchs, 1996), diversity management is not something which could be turned on at once and then turned off in an instant. It is an evident that it has been nearly impossible to develop any kind of impact, momentum or continuity when it comes to the question of retaining and recruiting top talents. Furthermore, (Von Krogh, Ichijo & Nonaka, 2000) has described diversity management as a “responsibility that each and every department head and corporate level executive should embrace as a part of their business plan and budget. It must be ingrained in how they think, act and innovate.” The certification of diversity management in fact, should be needed across each and every leadership and management roles. It is to be ensured that the diversity management should move beyond the supported nation “check box” mentality in which all the diverse groups are supported or favoured different
3EQUITY AND DIVERSITY IN WORK PLACE times rather than every groups every times, and become a day to day responsibility that is intrinsic within the culture of the organisations which is embraced by everyone working within and outside of the company. People should view diversity with a viewpoint or lens which is more about limitless opportunities for ruling a cultural mosaic that is fuelled by the untapped intelligence. Till then, the concept of diversity would not be taken into consideration and would not be given much importance as the people will remain unprepared and uninformed regarding what it mean to the business as well as to their careers in true terms. At the times when the budget are being inspected and the ROI is been carefully and cautiously measures, the corporation would not then invest in the advocacy. This is what the concept of diversity is recognised and perceived as being. Also, this is indeed the way how the concept of diversity has been factually or historically managed as well as how the decisions have been made. It was the way in which the decisions were made and not only corporations have made them, in fact they were made by limitless number of non-profit professional companies or organisations,whichsupportandadvocatetheirrespectiveconstituencies.Thesearethe organisations that are very important as because they play a specific role. However, this is also to note that they must also recreate themselves in order to leverage and influence their precious resources in such a way that it could directly influence the total supply chain of a corporation by focusing towards driving the business results as well as the easily measurable ROI (Kirton & Greene, 2016). The Diversity management has a problem of brand image that must be corrected as soon as possible. There are many people who believe that the term “diversity” carries with itself a negative connotation, which could make the people feel uncomfortable and agonizing (Kirton & Greene, 2016). This also has become more of a dogmatist instead of an enabler for the primary
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4EQUITY AND DIVERSITY IN WORK PLACE influencers whose focus is on the business specific and bottom line results. With the same, it is also to note that there are many executives who believe that the term diversity stands in their way when they are asked to take part in the primary initiatives. In this modern world, there is a high need for the entire organisation to endow and spend wisely on the diversity management in the workplace. They must invest in diversity management in a way that it could promote education and positive experiences. The active participation would then promote opportunity and growth, not only for the business but also equally for the people who are brave enough to assist the change paradigms (Kirton & Greene, 2016). It is both important and admirable to become a diversity practitioner. However, it is also to note that it is no longer enough. It is very important to ensure that the conversation is moving well beyond the representatives issues as well as it is focusing on supporting the new normal of inclusiveness. Diversity management needs to shift its efforts on transforming the initiatives into the best practices that becomes an implanted part of the central ethos of the company. It is all about being culturally intelligent about a person himself as well as the others in order to allow higher level of performance in the workplace and to sell and market in more authentic manner. It is also important to enjoy profitability and sustainable growth in the new markets, which serves the country,’s changing demographics. In this context, (Gawer & Cusumano, 2014) has stated that diversity management is something that is all about achieving the perspective of the global markets as well as to know how to build meaningful strategic business associations and alliances which could further help in strengthening the supply chain. It is also to mention that if an organisation wants to successfully lead the diversity practices within the work place, it must ensure that its diversity management leadership must incorporate a set of competencies. This is in order to asses that the firm is living the diversity
5EQUITY AND DIVERSITY IN WORK PLACE daily through its business, brands and people in meaningful and purposeful methods that could take into consideration the key aspects. Firstly, the brand management advisors for enabling effective messaging, communication and positioning process. Secondly, the culturally relevant education and training in order to support decision making process and understanding. Thirdly, personal branding in order to allow people to be in their authentic selves. This would also help in strengthening the speciality of their identity. Fourthly, the though leadership, which introduces new perspectives for advancing the diversity movement of the modern days. With the same, along with these aspects the aspect of cross-cultural think tanks is also necessary. It helps in suffusing the cultural intelligence into the business equation. In the present case scenario, the organisational environment is highly motivated by the diversity management. Therefore, it is important for the company to follow certain strategy and theory in order to implement an effective diversity management process. In this regards, there are an array of theories that are used for specific field of study (Barak, 2016). Among those theories, the institutional theory of diversity management which puts emphasis on the social environment imbibed in the organisational environment. In order to envisage a clear depiction of the diversity in organisation, it is necessary to understand the behaviour of the employees. It is the role of the organisational management to incorporate the diverse workplace environment (Asumah & Nagel, 2014). For the incorporation it requires the organisational structure that depends on legislation, laws, rules, regulations and social and professional norms. Due to the existence of such organisational framework, the private company also follows the same line and tries to maintain the organisational set up. In this regards, the company management strictly follows the requirements erected from the company set up (Kirton & Greene, 2016). Diversity is a strategic step which can influence every aspect of the company and the norms and elements of the
6EQUITY AND DIVERSITY IN WORK PLACE company y are highly depended upon it (Urciuoli, 2016). Subsequently, to keep pace with those elements the company authorities are also bound to transform the workplace environment and introduced a diversity mechanism with the growing demand of the elements (De Aquino & Robertson, 2017). In other words, it can be articulated that as the laws and legislations require organisation to become diverse, they must prove to both individuals within and outside the organisation about it. The fail to implement diversity in workplace environment will leads to the violation of the laws and regulations of the business organisation. Therefore, the principle argumentpropoundedbytheinstitutionaltheoryreferredthattheorganisationissolely responsible for changing the workplace environment and introduce the practice of diversity as per the requirement of the company (Singh, 2018). In this context, the inclusive excellence work of diversity management is highly responsible to procure an effective diversity mechanism. As per the theory of inclusive excellence framework, it signifies that the implementation of diversity is intertwined with the notion of excellence (Janssens & Zanoni, 2014). As the institutional theory puts stress on the change within the organisation, the model of inclusive excellence further facilitates the process by affixing the core institutional functioning with it(Kirton & Greene, 2016). In organisational workplace culture the inclusive excellency model can be considered as effective and efficient because it not only brings diversity in the working environment but also develops excellence in job. The inclusive excellence model is categorised into four dimensions: The first dimension is related to access and success. Before going to establish the diversity it is important for the management of the organisation to investigate and measure the need of change. The next step is associated with the ability of the employees and staff to imbibe the essence of diverse work culture. In most of the cases, it is seen that the company authority implements a
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7EQUITY AND DIVERSITY IN WORK PLACE mechanism which is required for the company but the authority misread the ability of the employees fitted with the new mechanism(Kirton & Greene, 2016). As a result of that there will be a problem regarding the efficiency of the working components. Moreover, it can be considered as a threat to the very establishment of the company. Therefore, it is very important for the company decision makers to grasp an idea of the potentiality of the employees. Moreover, the climate of the organisation is also responsible for creating a better culture of diversity in the working environment (Nicklich, M., & Sydow, 2017). In this regards, it is also imperative for the company to figure out the intensity of implementing the diversity framework in the organisation. The final step of the inclusive excellence model is identified as vitality and viability. It is primarily the outcome of the model which demarks the positivity or flaw of the proposed framework. In this regards, it can be argued that the model is a matrix framework infused with excellence and diversity. The model is primary put emphasis on the educational institutions. However, there is a possible way to implement the Inclusive Excellence Model in the organisational framework. In this context the concept of the model will remain same but the structure will be slightly deviated in compare to the main framework (Mullen, Rodríguez & Allen, 2017). The first step is highlighted about the diversity where the primary focus will be set on the individual differences. Difference is identified in terms of race or ethnicity, class, gender and politics and religion. The second aspect is parallel to the idea o inclusion. It is closely related to the diversity and prescribes a process through which the company can include diversity in the organisational workplace(Kirton & Greene, 2016). It will help an individual employee to perceive the idea of importance of diversity in workplace culture and increase awareness, cognitive sophistication and emphatic understanding while4 that person is interacting with the practice of diversity
8EQUITY AND DIVERSITY IN WORK PLACE (Nicklich, M., & Sydow, 2017). Equity is considered to be the next step in order to formulate workplace diversity. It can be argued that equity resembles the idea of equal access for all the employees irrespective of their class, ethnicity or gender. It is able to foster an impartial image of the organisational management that can be beneficial for employee satisfaction. In addition to this, the equity- mindedness is very essential to be maintained. The organisational authority should be aware of the fact that a sense of equality must be transcended among the employees which is the fundamental basis of manifesting diversity. The institutional theory highly emphasised on the role of organisation in rendering diversity in workplace. The theory instigates the authority to take necessary steps to formulate proper framework for the organisation. Moreover, the inclusive excellence approach makes it proper to implement the theory in practice. Henceforth, it can be argued that the model and the theory are relevant in constructing organisational diversity and prove it justified in practice.
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10EQUITY AND DIVERSITY IN WORK PLACE Urciuoli, B., 2016. The compromised pragmatics of diversity.Language & Communication,51, pp.30-39. Von Krogh, G., Ichijo, K., & Nonaka, I. (2000).Enabling knowledge creation: How to unlock the mystery of tacit knowledge and release the power of innovation. Oxford University Press on Demand.