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Strategic Management Report - Tesco

   

Added on  2019-12-28

8 Pages1941 Words136 Views
Strategic management

Table of ContentsIntroduction......................................................................................................................................3A.)................................................................................................................................................3b...................................................................................................................................................5Recommendation.............................................................................................................................6Conclusion.......................................................................................................................................7References........................................................................................................................................8

IntroductionStrategic management is the formulation and implementation of different goal andinitiative by organization based on analysing of internal and external environment in whichorganization carry out its business activities. The present report is based on Tesco organizationwhich is third largest retail company in retail industry. It face problem related to implementationof new technology and in relation to gain competitive advantage. In present report PESTLEanalysis is conducted for analysing the factor with regard to the competitive advantage of theorganization.A.)Tesco company is a grocery retailer company which is situated in England. Tescoobtained 35% stake in Grocery stake then it expand its internet grocery retailing in the USA.There are many competitor of Tesco company who are giving tough competition by selling sametype of product and services (Farkas, 2016). Moreover there are different tool which companycan used for analyzing the external market. Through PESTLE firm can easily identify the macrofactors which are impacting the competitive advantage of company. Along with this with thehelp of PESTLE their are many polcies as well as laws and regulation governing monopolieswhich can bee easily identified from through Pestle analysis which is discussed below:Political factor: There are some political factor which is impacting the performance of Tescothis include the act of legislation , tax rate etc (Ethiraj, Gambardella and Helfat, 2017). Forexample government set high tax rate then it impact the profitability of company because it needto pay high tax rate. Economic factor: The economic factor which impact the organization such as inflation taxationetc. Therefore Tesco need to be aware of changes in policies which are taxation or any otherfactor this all negatively impact the accessibility of finance (Bettis, Helfat and Mitchell, 2016).For Example at the time of recession company suffer a lot because consumer avoid purchasingand spend less on product and services. This impact the sale and profit of company, so firm needto sale its product and services at discount price.

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