Financial Analysis and Management

This document provides a financial analysis of Fraser & Neave Holdings Bhd, including a competitive analysis and an evaluation of the company's financial performance over four years. It includes an overview of the company's mission and vision, as well as an analysis of its competitive position and profitability ratios. The document also discusses the company's liquidity and capital structure.

Financial Analysis and
Management

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
Overview:...............................................................................................................................3
1. Competitive Analysis of F & N:.........................................................................................4
2. FOUR years of financial performance Profitability:.........................................................9
3. Cash flow statement over the FOUR years .....................................................................14
CONCLUSION .............................................................................................................................16
REFERENCES................................................................................................................................1
APPENDIX .....................................................................................................................................2

INTRODUCTION
Financial analysis includes the use of financial information to evaluate the success of an
organization and to provide suggestions about how it better the future (Antonopoulos and Hall,
2018). Financial analysts do their research mainly in Excel, utilizing a table to evaluate historical
data as well as to create predictions of how they expect the business will succeed in near future.
Financial analysis defined as aspect of the general mechanism of corporate finance involving the
review of historical records in order to learn about company's current and long term financial
health. It may be used to provide business leaders with the knowledge they want to make
strategic decisions in broad range of circumstances. This study analyse the financial performance
of Fraser & Neave Holdings Bhd along with competitive analysis of the key competitors and
marketing offerings in sector. This study also evaluates key drivers of change that have affected
sector.
TASK 1
Overview:
Fraser & Neave Holdings Bhd is Malaysia’s top diversified blue-chip corporation with
turnover of above RM4 billion through manufacturing operations and sales of different drinks,
beverages and wide range of dairy products. Company has experience of around 135 years and
its different brands are enjoying market leadership throughout in different categories.
 Mission: Being a multinational corporation of the world class offering our investors with
superior yields, great value as well as a fulfilling needs of customers.
 Vision: Becoming Malaysia and region's leading global drinking corporation.

1. Competitive Analysis of F & N:
A competition analysis is a method in which significant rivals are established and goods,
sales and marketing methods are critically evaluated. Corporation can develop strong business
policies to enhance corporation competitor's performance (Banerjee and et.al., 2016). Here in
study for the purpose of competitive analysis of F & N plc, PEST analysis and porter's five
forces model has been utilised, as below:
PEST Analysis: A PEST analysis is strategical business method that companies use for
identifying, evaluating, coordinating and tracking macro-economic factors that can influence
their business today and in future. The system addresses political, cultural, social and
technological prospects and challenges.

Political
Political factors are the policies and rules which political party of a country frame for
people (Brusca, Gómez‐villegas and Montesinos, 2016). In Malaysia and Singapore, government
had put many initiative for boosting the spending of consumer with the introduction of new
economic model (NEW). With this model the sales and purchasing power of country has actually
proven to increase. From the increase in economic sales, the sales of Fraser & Neave will also
increase directly or indirectly. It is also said that, the products of Fraser & Neave are entitled for
Halal Hub Tax incentive. By availing such incentive company made more profits compare to
those companies which are not qualified for such incentives.
Social Economic
With the improving growth in country, the income also increases which lead to increase
in purchasing power of the people also. If purchasing power of people increases the sales for the

companies also will increase. The prospect growth of country will directly or indirectly result in
increase in its growth. As related with Fraser Neave, the production of products gets increased
as with the rise with GDP. Along with this, the ASEAN countries are also growing quick in their
economy giving a chance for Fraser Neave to expand and diversify its business. Through
expanding and diversifying the market share and growth of the company will also expand or
increase resulting to more profit. By expanding, the company can build a strong brand image
domestically and internationally, and can position itself in the minds of people. Therefore,
analysing the economic condition is very necessary before enter into any type of market.
Technological
In early 2011, F&N launched Ice Mountain, a revolutionary product as well as a higher
share of brewer waters, that accounted for 5% of the business in Malaysia. In Oct. 2011 F&N
introduced Zesta drink throughout Malaysia. Zesta's delightful berry drink is beautifully sweet. It
contains the rainbows of Amazon, South America, Guarana. Therefore, tropical Guarana berries
strengthen body and mind.
Environmental: Raw materials costs increased and business income was impacted by
the Sichuan Earthquake of Mai 2008. natural catastrophe meets the corporation's standards and
regulation (Cantillon, Maître and Watson, 2016). In 2008, gain before interests and taxes only
increased by 5%. In order to accomplish their endeavour, this environmental variable impacted
companies. Natural disasters could prevent F&N from providing shareholders with higher
returns.
Porter's five forces model of Fraser & Neave

Competition in the industry- Any company which needs to enter into any kind of
market, first, they has to analyse the competition rivalry prevailing there. Intense competition
strives companies to gain competitive advantage. As in case with Fraser Neave, the company
first provided soft drinks products and dairy products, which had less competition advantage
(Engel and et.al., 2016). Nowadays, the consumers are becoming more health and diet conscious
for this they are buying less to adulterated food and drink, and prefers more healthy and nutrition
food. In view of this, the companies are coming up with healthy and nutrition food and
beverages. F&N should also adapt this idea to gain competitive advantage.
Threat of entry- Threat of entry refers to the entry of new business into market. Such
new entrance will bring extra burden on existing companies and intensifies the competition. The
degree of threat always depends on the level or strength of barriers prevailing to enter into that
industry. In 2011, the company, F&N, launches two new soft drink, Clearly citrus and Zesta,
These 2 soft drink got the customer support and demand in the market. By entering into soda
market, other competitors will also tries to enter creating a threat for Zesta sale. Therefore, zesta

should cautiously defence from competitor who entered into soda market. Besides this, 90% of
F&N products use sugar in their production, so sugar occupies a major raw material in product's
production (Yulihantini and Wardayati, 2017).
Bargaining power of supplier- Bargain power refers to how strong the suppliers stand
on their terms and conditions for supplying the company's products (Tang and Baker, 2016). The
more strong the power of supplier would be in an industry, the more it will become difficult for
the company to supply its products. In case with F&N, the company faces some sugar quality
problem with its current supplier. Now to cover up the company has to buy quality sugar, though
it costs more to them, to get back to their original status (Ferguson and Morton-Huddleston,
2016). For this they have to search for suppliers who provides them it with quality products at
affordable prices.
Bargaining power of buyer- It refers to the power of buyers which forces to cut down
prices and quality improvement. Buyers are full aware about all the products available into
market, they also know features along with their prices. They know which product provides best
quality and is cheaper. The F&N should try their level best to retain their customers by offering
best quality products with affordable prices.
Threat of substitute product- Substitute products are the products which are offered by
other companies with same features, benefits and price that your products got to offer
(Nkundabanyanga and et.al., 2017). This threat may affect the company competitive
environment and burden the it with entrance of such products. In regards with company, F&N
came up with the Pasteurised fresh milk, the range for children and adults, which when mixed
with any other food or beverages they innovate into Lo-Fat Hi-Cal milk that provides less fat and
more healthier fresh milk to body. This product was appreciated by the people very well. But
later on many other substitute products also got available into the market with same features.
2. FOUR years of financial performance Profitability:
Gross Profit Ratio:
RM'000 (Except Gross Profit
Margin) Year 2019 Year 2018 Year 2017 Year 2016
Gross Profit 1266766 1149682 1368491 1484014
Revenues 4077138 3870954 4101374 4167567

Gross Profit Margin =
Gross Profit / Revenues * 100 31.07% 29.70% 33.37% 35.61%
Above displayed table contains gross profit ratios of Fraser and Neave Ltd(F&N) which
shows corporation's gross profitability generating efficiency form its core trade/business
functions. In 2016, F&N has reported GP ratio of 35.61% in year 2016 which has been reached
to 33.37%, 29.70% and 31.07% in year 2017, 2018 and 2019 respectively. There is declining
trend in gross profit margin from 2016 to year 2018 indicates that F&N plc's GP generation
capabilities have been dropped. Further notable thing here is that corporation's gross profit
margin is increased in 2019 slightly which is an indication that corporation has improved their
GP generation efficiency (Munge, Kimani and Ngugi, 2016).
Net Profit Ratio:
RM'000 (Except Net
Profit Margin) Year 2019 Year 2018 Year 2017 Year 2016
Net Profits 410224 386511 323347 385370
Revenue or Total Sales 4077138 3870954 4101374 4167567
Year 2019 Year 2018 Year 2017 Year 2016
0.26
0.27
0.28
0.29
0.3
0.31
0.32
0.33
0.34
0.35
0.36
31.07%
29.70%
33.37%
35.61%
Gross Profit Margin

Net Profit Margin = Net
Profit / Revenue * 100 10.06% 9.98% 7.88% 9.25%
This ratio more clearly states profitability position of corporation as it consider net profit
actually earned by corporation during a specific period. Here in this context, F&N plc's net
profits ratio in 2019 is 10.06 percent that was 9.98 %, 7.88 % and 9.25 % in year 2018, 2017 and
2016. Company's net profitability in year 2017 has been declined to 7.88% while in 2018 net
profit-margin has been further increased to 9.98% thereafter in year 2019 with increasing trend it
reached to 10.06%. In present scenario, company has improved profit-margin in year 2019 since
company's NP ratio has been enhanced as compare to previous years.
Liquidity:
Current Ratio:
RM'000 (Except Current
Ratio) Year 2019 Year 2018 Year 2017 Year 2016
Current Assets 1755692 1649509 1610751 1668340
Current Liabilities 795008 855662 849115 767424
Year 2019 Year 2018 Year 2017 Year 2016
0
0.02
0.04
0.06
0.08
0.1
0.12
10.06% 9.98%
7.88%
9.25%
Net Profit Margin

Current Ratio = Current
Assets / Current Liabilities 2.21 1.93 1.9 2.17
Corporation F&N has been reported current ratio of 2.21 in year 2019 which was 2.17 in
year 2016. After 2016, current ratio has been decline to 1.9 and 1.93 in year 2017 and 2018
respectively (Muneer, Ahmad and Ali, 2017). However improvement in 2019 indicates that
corporation's short term liquidity position has been improved.
Capital Structure:
Debt/Equity Ratio:
RM'000 (Except Debt Equity
Ratio) Year 2019 Year 2018 Year 2017 Year 2016
Long term Debts 95909 115153 181639 374712
Equity 2529423 2305551 2132730 1989162
Debt Equity Ratio = Long term
debts / Shareholder's Equity 0.04 0.05 0.09 5.31
Year 2019 Year 2018 Year 2017 Year 2016
1.7
1.8
1.9
2
2.1
2.2
2.3
2.20839538721623
1.927757689368
1.89697626352143
2.17394816946043
Current Ratio

This ratio exhibits enterprise's capital structure by providing relationship between
aggregate debts and equity employed by corporation. As in case of F&N, in 2019 debt to equity
ratio was 0.04 which shows that in corporation debts are 0.04 times of equity funds. Company's
debt to equity ratio in 2018, 2017 and 2016 are 0.05, 0.09 and 5.31 respectively indicating
decrease in ratio which shows that company's capital structure has been improved over the period
as company has reduced dependence on long term debt funding sources.
Efficiency:
Asset Turnover Ratio:
RM'000 (Except Asset
Turnover Ratio) Year 2019 Year 2018 Year 2017 Year 2016
Revenues 4077138 3870954 4101374 4167567
Average Assets 3424551.5 3288378 3218685.5 3114221
Asset Turnover Ratio =
Revenue / Average Assets 1.19 1.18 1.27 1.34
RM'000 Year 2019 Year 2018 Year 2017 Year 2016 Year 2015
Total Assets 3503845 3345258 3231498 3205873 3022569
Year 2019 Year 2018 Year 2017 Year 2016
0
1
2
3
4
5
6
0.03791734320435930.04994597820651120.0851673676461624
5.30850893486197
Debt Equity Ratio

Average Assets
(3503845 +
3345258) / 2
(3345258 +
3231498)/2
(3231498 +
3205873)/2
(3205873 +
3022569)/2
3424551.5 3288378 3218685.5 2311453.5
It shows relationship between aggregate sales and assets. As shows in above table
corporation's asset turnover ratio in year 2019 is 1.19 which was 1.18, 1.27 and 1.34 in year
2018, 2017 and 2016. However there is slight improvement in ratio in year 2019 but till 2018
decline in ratio shows that corporation's efficiency to generate sales on assets has been decreased
over the period.
Investor Returns And Shareholder Value Creation:
Return on Equity:
RM'000 (Except Return
on Equity) Year 2019 Year 2018 Year 2017 Year 2016
Shareholder's Equity 2529423 2305551 2132730 1989162
Net Profits 410224 386511 323347 385370
Year 2019 Year 2018 Year 2017 Year 2016
1.05
1.1
1.15
1.2
1.25
1.3
1.35
1.19056115815458
1.17716211457442
1.27423881581472
1.33823739548349
Asset Turnover Ratio

Return on Equity = Net
Profit / Shareholder's
Equity * 100 16.22% 16.76% 15.16% 19.37%
This proportion reflects how much profits entity is providing on equity employed. In
F&N, ROE of company was 19.37% in year 2016 which has been reduced to 15.16% in next
year and thereafter improved. In 2019 and 2018, ROE has been reached to 16.22% and 16.76%
respectively. This slight decrease in ROE in year 2019 is not a favorable sign for shareholders
and investors as corporation's return providing efficiency on equity employed has been declined
over the period.
Overall Analysis and Key arguments:
From above analysis it has been analyzed that corporation Fraser and Neave's financial
performance in terms of profitability has been improved in year 2019 as compere to just
preceding year. Although after year 2016 performance declined till year 2018 but in current year
company's profitability level has been increased. Short term liquidity position of company has
been improved significantly and attained the level of year 2016. Moreover, long term liquidity
position of company is simultaneously improved debt equity ratio trend shows that company has
reduced their long term debts as compare to equity funds. Also increment in asset turnover ratio
Year 2019 Year 2018 Year 2017 Year 2016
0
0.02
0.04
0.06
0.08
0.1
0.12
0.14
0.16
0.18
0.2
16.22% 16.76%
15.16%
19.37%
Return on Equity

in year 2019 is indication that corporation's efficiency to utilize assets has been enhanced. There
is minor decrease in ROE in year 2019 but this is temporary as company's overall performance
has been grown and expected to be remain grow in near future as per current scenario.
The stellar performance in current year is primarily due to operating cost savings as well
as lower operating costs, and quarterly favorable production costs of sugar opposed to the quarter
concerned. But these are partially offset by: higher celebratory season advertisements and
promotional spending.
3. Cash flow statement over the FOUR years
In the context of Fraser & Neave cash flow statements is beneficial in extracting the clear
picture of total inflows and outflows of cash from different sources and activity and make
suitable plans to improve future cash possibility.
Cash flow from operating activities
The annual report of F&N shows profit before tax from operating activities in the year
2017is 353,713 RM which was much higher in previous year up to 442,937 RM. It is observed
that year 2016 was much more profitable year as compared to 2017 because the total cash
generated from operation was 549,105 RM. The main reason for such an increase the the figures
of cash was because of increase in the inventories due to which overall working capital get
increased. Moreover the profit before tax in year 2018 was 424144 RM which increase to
532,956 RM in 2019 and the operating profit before changes in working capital was 647,105 RM
and 533,967 RM in respective years. Depreciation in year 2019 on plant, property and other
equipment was 100,065 RM due to which operating profit increases. Company also have a
positive change in working capital but the outflow on non cash item was higher than previous
year. The net cash generated from operation in year 2018 was 548,877 RM and in year 2019 it
was 578,335 RM the main factors for positive cash inflows is due to changes in trade and other
payables, however the total tax paid for the year was higher as 68,805 RM. There have been
continuous increase in the net cash given by operating task from 2017 to 2018-19 because
company is more focused to invest in only those portfolios which are generating higher and
higher income (Lewis, 2018).
Cash flow from investing activities
The income statements of F&N shows that dividend received in year 2016 was 13,920
RM which decrease in the next year 6221 RM. The total earned in respective years was 9,879

and 9,298 RM and the total cash outflows while the purchase property, plant and other
equipment was (155,356) RM in 2017 while in 2016 it was (149,675) RM. Thus the net cash
outflows from various investing activities was more in 2017 which is (140,295) and in year 2016
it was (126,079). The annual report for year 2018-19 shows the net cash used in different
investing activity like in year 2019 it was (124,193) RM and in 2018 it was (162,181). Cash
generated from other investment activities is higher in the respective four year which states that
in current year there will be chances of getting better results form investing activities. Moreover,
total amount used in acquisition of land, property and equipment is (137,711) RM in 2019 and
(181,218) RM in 2018. Company received dividend in 2018 was 8,087 RM which decrease in
year 2019 to 3733 RM and the total interest received in respective year was 9,580 RM and 9,735
RM respectively.
Cash flow from financing activity
The annual report of F&N shows that the net cash used in financing activity in 2017
which was (261,065) RM was much greater than year 2016 which was (148,261). The main
reason for such a high cash outflows in both the year was due to several reasons like interest
paid, payment of dividend, purchase of share by SGP trust as well as repayment of borrowing.
There was huge amount given by company to there shareholder as a dividend like in year 2017 it
was (210,761) RM and for year 2016 it was (229,088) RM. Due to proceeds from borrowing
company was able to attain 104,597 RM in year 2016 which reduce the usage of cash and cash
equivalent in financing operation. From the cash flow statements of 2018-19 it was identified
that total cash used in financing activity in 2018 was (272,440) and in year 2019 it was (449,269)
RM. The main reason for huge utilisation of cash in year 2019 was payment of dividend to
shareholder and owner which was (210,898) RM as well as repayment of loans and borrowing
(210,898).
In the end, it have been observed from the following four year Cash and cash equivalents
at 30 September in year 2019 was 569,719 RM, 537,092 in year 2018, 424,433 in 2017 and
593,554 for year 2016. Thus, it can be stated that year 2017 was consider to be the little weaker
year for F&N as company total inflow was shorter as compared to other three year because of
various reason like higher dividend payment, repayment of borrowing. From the entire
discussion it has been determined that in the upcoming year there might be chances of reducing
cash flow from all three activity of cash flow as the return from investment in the present year

are decreasing. In order to increase the cash inflows F&N can more focus on investment which
gives frequent and current return instead of depending on future return. Company might also
reduce the debtors collection period as there would be regular inflow of cash from parties those
are making delay in current period.
CONCLUSION
In the end of report, it has been concluded that financial management is a useful concepts
which support in managing and controlling the financial resources which support in performing
business operation in well organised manner to reach the desired targets. It is necessary to
analyse the external factor of business environment which support in making better and suitable
strategies to increase profit-margin. Financial ratios are effective enough to define the actual
financial status of company in respective year and ease the process of making advance policies
for the finance manager to increase financial strength in future period.

REFERENCES
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National Bureau of Economic Research.
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The role of IPSAS in Latin‐America. Public Administration and Development. 36(1).
pp.51-64.
Cantillon, S., Maître, B. and Watson, D., 2016. Family financial management and individual
deprivation. Journal of Family and Economic Issues. 37(3). pp.461-473.
Engel, L. and et.al., 2016. Identifying instruments to quantify financial management skills in
adults with acquired cognitive impairments. Journal of clinical and experimental
neuropsychology. 38(1). pp.76-95.
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Online
About Fraser & Neave Holdings Bhd. 2016-17. [Online]. Available Through:
<https://www.fn.com.my/wp-content/uploads/2018/03/FNHB-AR17_261217_Final-
1.pdf>.
About Fraser & Neave Holdings Bhd. 2018-19 [Online]. Available Through:
<https://file.globalacademicresearch.com/projectfiles/internal_chat_attatchment/
FRASER%20&%20NEAVE%20HOLDINGS%20BHD%20ANNUAL%20REPORT
%2020191582618077518.pdf>
1

APPENDIX
Cash Flow Statements for Last 4 year.
2

3

4

Value Network diagram
5