Financial Management & Decision Making Individual Presentation
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This report discusses the implementation of Activity Based Costing in AstraZeneca, its advantages and disadvantages, and how it is beneficial compared to traditional costing techniques.
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FINANCIAL MANAGEMENT & DECISION MAKING INDIVIDUAL PRESENTATION
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Table of Contents INTRODUCTION...........................................................................................................................3 MAIN BODY..................................................................................................................................3 Implementation of Activity Based Costing – A business case of AstraZeneca..........................3 Advantages & disadvantages of the businessimplementing ABC...........................................5 Advantages of ABC system over traditional costing techniques.................................................6 CONCLUSION................................................................................................................................7 REFERENCES................................................................................................................................8 Books and Journals......................................................................................................................8
INTRODUCTION Financial management is concerned with the decision making pertaining to how funds could be acquired efficiently by identifying right source of finance, deployment of funds by making right choice among the available investment proposals and at last deciding how much should be distributed among shareholders as dividends and how much should be retained with the company to make further investment (Hansen, Mowen and Heitger, 2021). In this report, the discussionwouldbedonepertainingtohowActivityBasedcostingsystemhasbeen implemented within AstraZeneca which is a global biotechnology & pharmaceutical company headquartered in Cambridge, England. It provides innovative medicines to the patients residing across the globe. Therefore, the discussion would be based on how ABC has been implemented by AstraZeneca, the advantages & disadvantages of this costing system to the business and extent to which ABC system is beneficial as compared to the traditional costing techniques. MAIN BODY Implementation of Activity Based Costing – A business case of AstraZeneca AstraZeneca is a science led biopharmaceutical company operating at global level whose operations involves discovery, development as well as commercialization of medicines to be prescribed to different type of patients worldwide. Its purpose is to transform healthcare and changing the lives billions of people living across the globe for their betterment and addressing healthcare challenges faced by humankind. Therefore, the company is indulged in manufacturing & selling of biotechnology & pharmaceutical products for the treatment of several kind of diseases & disorders associated with humankind. So, there is always a need for best costing technique to determine the per unit cost in most effective manner in order to make out the appropriate sales price for different categories of products. With this, the set targets for the profit margins become easy to attain. Activity Based Costing or ABC is one of the most preferred costing technique of the contemporary world with reference to the global manufacturing industry. Activity Based costing ABC involves a method of assigning indirect costs & overhead to the products & services. This costing system is based activities that are undertaken due to any event or unit of work for the
fulfilment of specified goal (Zheng and Abu, 2019). This costing technique give managers the accurate figure for the production cost which is helpful for making decisions pertaining to which product should be produced and what would be the most efficient method of production. Accordingly, the pricing decision are possible to be taken in an effective manner. There seems increase in preference for the activity based costing within the manufacturing unit across the globe because of its ability in enhancing the reliability of data related to costs which helps in determining the true cost of the product along with facilitating better classification of costs that has been incurred during the production process. ABC implementation within AstraZeneca AstraZeneca produces different type of products which extends from syringe to pastille which demands varied types of machines (Areena, 2019). The process of manufacturing become more complex when the variations arises within the operations from one country to another. As per the opinion of process manager of AstraZeneca, the largest component of the total cost is made by the direct costs and thus are related to the manufacturing process. Other costs incurred by the company include energy and marketing cost and accordingly, prices are set in alignment with the manufacturing cost which makes the business independent of prices prevailing in the market. In AstraZeneca, ABC makes up the most crucial system of costing as the production of single product requires the performance of about 9 to 10 activities. By adopting ABC model, every product bears the expense related to it. Accordingly, ABC model is critical in decision making regarding products in terms of outsourcing or setting price for it. This is because there are many instances where buying product component from the outside becomes cheaper as compared to manufacturing it for AstraZeneca and thus, the top management gets assistance in making decisions such as whether to make or buy the product. Apart from decision making related to product, ABC model also assists management in makingchoicesstrategicallybyprovidingall-inclusivereportsregardingthecostof manufacturing certain types of medicines (Blocher and et.al., 2019). However, this model is not used by the management of AstraZeneca in making decisions related to customers such as customer segmentation. Nevertheless, this model is being used by the company’s management for making comparison of prices between years and valuing inventory.
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Moreover, management of the company has found that the ABC model has been proved to be challenging in terms of consumption of time which must be controlled in any way. Many time company requires to enter data manually when not finding the obtained data through ABC model to be right. Furthermore, management find it complex to calculate the cost per product right from obtaining raw materials till producing finished products and thus, took quite more time in determining per product cost. Despite of these complexities, company don’t see this model to be expensive one. Therefore, with the above discussion it has been identified that ABC can be regarded as the economic model helping in identification of the cost pools on the basis of numberoftimetheactivityisbeingperformed.WhileimplementingABCmodel,the management of AstraZeneca performs several steps such as identification of activities related to the production of different medicines, determination of activity cost, determination of cost drivers such as machine or labor hours, number of setups, etc., collection of activity data and finally computation of the cost of product (Steiss, 2019). Advantages & disadvantages of the businessimplementing ABC By implementing activity based costing, AstraZeneca enjoys the following advantages: Accurate cost of product: With ABC model, determination of product cost can be done in reliable & accurate manner by identifying the cause & effect relationship in incurrence of cost. In case of large & advanced manufacturing set up like AstraZeneca, overheads make up the large portion of the total cost and thus more realistic view of the product cost can be obtained. Tracing activities & overheads: In ABC model, multiple cost drivers are being used which are based on transaction & not on product volume. Also, activities within & beyond the factory are traced for creating comprehensive view of overhead costs to charge it to the product. Thus, making it easier to attain the set profit targets. Better decision making: By making use of more reliable data related to cost of producing different medicines, management of AstraZeneca is able to fix selling price of medicines correctly & accurately (Gisario, and et.al., 2019). Facilitate evaluation of production efficiency & making improvements therein: ABC allows manager in assigning the value to the indirect costs by considering it as direct cost and with the breakdown of indirect cost of each activity, improvements can be made. Also, ABC is helpful for
the management in evaluating process efficiency, management influence and overall costs associated with different departments. Despite of the above advantages, there are several disadvantages as well because of the implementation of ABC model, which are as follows: Complexity & expensiveness: ABC is complex due to the presence of multiple cost pools and cost drivers as compared to traditional costing system. Accordingly, managing with ABC system becomes costly (Drury, 2018). Selection of cost drivers: AstraZeneca sometime also faces difficulties while implementing ABC system which involves selection of cost drivers, varying rates of cost drivers, assignment of costs that are common to all the products, etc. More resource requirement for gathering accurate cost data: AstraZeneca has hired team members to accomplish the task of activity costing and gathering cost data which affects the payroll and even leads to the requirement of purchasing data collection software. Advantages of ABC system over traditional costing techniques Activitybased costing & traditionalcosting are the two methodsin the fieldof accounting which are used for the purpose of allocating overhead costs to the products. Both of these methods are useful in estimating total overhead cost of production and assigning the same to the products on the basis cost driver rate. However, there is difference lies in these two methods in terms of complexity & accuracy where is considered to be more accurate as well as complex as compared to traditional costing technique (Hansen, Mowen and Heitger, 2021). The following are the benefits of activity based costing over traditional costing technique: ABC assigns overhead costs to activities and further assigns the overhead costs to product on the basis of activities performed for their production which gives true picture of product costs and thus helps in setting price accurately. ABC provides detailed measurement of costs as compared to traditional system of costing. ABC helps in identifying unprofitable product that the company must eliminate which is not possible under traditional costing technique.
CONCLUSION From the above report it has been concluded that AstraZeneca by implementing the activity based costing system is benefitting in several terms like getting accurate product cost data, ability to set correct product price, etc. In this report, the case of AstraZeneca has been chosen and identified that how the ABC model has been implemented within the organizational and what the advantages & disadvantages that the business is facing due to this model. Further, the benefits of ABC over traditional costing has been identified with reference to AstraZeneca.
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REFERENCES Books and Journals Areena,S.N.,2019.Areviewontime-drivenactivity-basedcostingsysteminvarious sectors.Journal of Modern Manufacturing Systems and Technology,2, pp.15-22. Blocher, E. J., and et.al., 2019.Cost Management (A Strategic Emphasis) 8e. McGraw-Hill Education. Drury, C., 2018.Cost and management accounting. Cengage Learning. Gisario, A., and et.al., 2019. Metal additive manufacturing in the commercial aviation industry: A review.Journal of Manufacturing Systems,53, pp.124-149. Hansen, D. R., Mowen, M. M. andHeitger, D. L., 2021.Cost management. Cengage Learning. Steiss, A. W., 2019.Strategic management for public and nonprofit organizations. Routledge. Zheng, C. W. and Abu, M. Y., 2019. Application of activity based costing for palm oil plantation.Journal of Modern Manufacturing Systems and Technology,2, pp.1-14.