Foodies Restaurant Business Plan for Enterprise and Entrepreneurship Course

BM564 Enterprise and
Entrepreneurship

Executive summary
Food industry is considered to be the one which is said to be the factor that is responsible
for the company to be able to gain the completive advantage in order to bring operations.
Business planing is very helpful and responsible for gaining the competitive advantage required.
There are various skills require for having successful business which has been accomplished by
involving different professionals such as operational marketing manager, etc. from the forecasted
financials it has been identified that business can potential of earning portability.

TABLE OF CONTENTS
INTRODUCTION ..........................................................................................................................4
MAIN BODY...................................................................................................................................4
Proposed Future Business............................................................................................................4
Customers....................................................................................................................................4
Competitors..................................................................................................................................5
Skills analysis...............................................................................................................................5
Providing projected 2 year profit and loss account and cash flow forecasts including break-
even for the particular business ..................................................................................................7
Analysing and choosing suitable sources of funding to grow the business opportunity ...........7
Providing plans for attaining resources involving both tangible and intangible........................7
Type of organization....................................................................................................................8
Vision for your Business Idea......................................................................................................8
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9
APPENDIX....................................................................................................................................10

INTRODUCTION
Entrepreneurship is the activity of the business for taking the financial risks in the hope
of profits of the organization. In this project the chosen business idea is foodies restaurant based
in UK.
MAIN BODY
Proposed Future Business
This restaurant known as Foodie's restaurant is a business idea that will open in London
in compliance to the current culture. The products of this organization are going to be all the
Turkish food items such as Turkish Sharma, Turkish desserts, and classic Turkish beverages
such as lemons and Aryan (Lee, 2018.). This is going to help company to be able to be very
successful in the market. The company will bring the innovation of a new theme of food
restaurant in the market that is related to Turkish style of cooking.
For this organization the best form of intellectual property would be the trade mark which
is the right that is related to the ways in which the persons are over the creation of their minds. It
is also helpful for the creator to give exclusive right over the use of their creation of the certain
period. It will help the company to develop a sign that will help it to distinguish its products and
services with other restaurants.
Customers
This business will focus on the tourists and the locals of London for their products. The
target customers for this organization would be the young individuals which will get attracted by
this company from the social media marketing means. USP for this organization would be “taste
of Turkey in the London at foodies restaurant”. The buyers of the product will be the individuals
that will be interested in a Turkish meal. This is also said to be the key factor which is helpful for
the organization in the underpinning the research of the target market and their evaluation for the
businesses and its position for meeting the market needs.
The target market of this company will be related to the different types of customers that
are involved in the market with relation to the ways in which they provide the business with the
position of the market. The customers of this organization are the young individuals that are