Understanding Operations, Logistics and Supply Chain Management

Understanding Operations,
Logistics and Supply Chain
Management

Contents
REFERENCES................................................................................................................................7

Essay- Understanding Operations, Logistics and Supply Chain Management
Operation management is considered as the field of management that creates, operates,
monitors and control overall procedure of production in the company. The area is also helps in
improving existing processes with the support of latest technology and recent market trends. The
main concern of this concept is to identify and adopt new techniques that are supportive in
attaining higher efficiency at the time of executing operational work within the company (Banks
and Stanton, 2016). Supply chain management refers to the procedure of flow of goods and
services that starts including things from initiation point till its consumption. The overall
activities of supply chain management includes carrying and shipping of products and services,
storage of raw materials as well as overall work in progress of inventories. While, Logistics is
considered as the overall procedure of planning, monitoring and managing whole supplying
process of commodities as well as service from initial point in such a manner that satisfies needs
and requirements of customers. The current project is based on Ford Motors, a Multinational
American company which has its major operations in United Kingdom. The company was
introduced in the year 1903 by Henry Ford and mainly deals in automotive and commercial
vehicle to its customers worldwide. This will basically provide in depth description on two main
issues which are faced by Ford Motors at the time of executing their operational activities. These
issues are associated with Logistic mix and new product development and its whole process. In
the last section of project, solutions for stated problems and recommendation towards the same
will going to be executed.
In the following project, Ford Motors is taken as main company on which overall
discussion will going to be made in effective manner. It is a renowned company in automobile
which sells commercial vehicles, luxury cars and other automobiles across the world. It is the
second largest among US automaker. Even though the company belongs to US but stills its
majority of operational activities are taking place in United Kingdom, Canada, Brazil, Australia,
Mexico, Turkey, India, South Africa Argentina and Germany. Operational activities of Ford
Motors are managed by around 199000 numbers of employees who are capable who works hard
to meet need and requirement of customers in appropriate manner worldwide.
The two main topics are chosen for the current report. The first one is new product or
services development and its process (Christopher and Peck, 2012). The second topic is logistics
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