Impact of Technology and Social Media on Business and Tourism

Foundation of business and
tourism
1

Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Section A..........................................................................................................................................3
Discuss how development of technology & social media have influenced the way
organisations market their goods as well as services within the last ten years............................3
Section B..........................................................................................................................................6
How globalisation as a phenomenon has influenced a region or country of your choice along
with its positive & negative effects of the phenomena................................................................6
CONCLUSION................................................................................................................................8
REFERENCES..............................................................................................................................10
2

INTRODUCTION
Business is defined as an enterprise or a firm that involved practices such as professional,
commercial and industrial as well. On the other hand, Tourism is consider as an activity if a
person travelling & staying into areas outside from the visual environment for leisure, business
and for other intent as well. Further, business environment involves effective planning,
developing, arranging, staffing, implementing, controlling and guiding an enterprise in order to
attain objectives and goals within stipulated time period (Chen, 2019). In addition to this, it is
important for both the business and tourism to adopt new technologies and change offering
according to the trends as it help in sustaining in market for longer time period. The present
report will cover development of social media and technology impact on the offerings provide by
company last ten years. In addition to this, there is discussion about impact of globalisation on
country that highlights positive and negative impact as well.
MAIN BODY
Section A
Discuss how development of technology & social media have influenced the way organisations
market their goods as well as services within the last ten years.
Technology is changing rapidly and also changes the buying behaviour and preferences of
customers as they like to prefer consuming those products and service that is new and innovative
in market. The development in technology drawn over various factors or knowledge areas
including scientific, historical, engineering and other practical outcomes. In addition to this,
technological development plays a significant role in the overall growth and development of
economy. It also assist organisations to increase their performance level and earn higher profits
in an effective manner (Del Vecchio, 2018). It is important for bout businesses and Tourism
sector to adopt new technology as it help in attaining competitive advantage at marketplace and
also aid in attaining growth in an appropriate manner. Social media is consider as an effective
marketing and digital tool that help in reaching large number of people within short span of time.
In addition to this, it enables people to gather information in a rapid manner about anything and
assist in better decision making as well. Social media consist of various applications and
websites by which companies market their products and services and enhance their customer
base level. It is analysed that development of social media websites and applications plays an
3