Massage Therapy Services and Industry Overview

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This assignment provides an overview of massage therapy services offered by Mind Body Wellness, including appointment details for males and females, consultancy guidance hours, and client information recording. The center offers essential items for clients during sessions, with everything available on-site.

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Foundations of
Massage Therapy

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TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
Assessment Task 1 : Written Questions......................................................................................1
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Assessment Task 2 : Reflection.......................................................................................................4
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Assessment Task 3 : Case Study Reports........................................................................................7
Part A..........................................................................................................................................7
Case study scenario 1..................................................................................................................7
Case study scenario 2..................................................................................................................8
Case study scenario 3..................................................................................................................9
Part B...............................................................................................................................................9
REFERENCES..............................................................................................................................10
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Assessment Task 1 : Written Questions
1.
The philosophies of massage include all the techniques and therapies that throws an impact on the muscular, lymphatic,
nervous and other systems of the body. These can also be ensured to have an influence that helps in healing the body. The
basic medium for initiating the process of massage is touch (Deng, 2017). They can be used for interpretation of health issues
because different therapies can be used for healing the body, thus it provides an efficient sort of relaxation as well. Therefore,
it can help in different health issues as well.
2.
The term, massage is an old term and is being widely used in ancient times as well. Because of the medical benefits associated
with it, its importance kept rising day by day. There are various written records also that were found on massage and these
were found from Egypt and China for the first time. By the touch, which is the basic medium of providing massage, one can
experience their body healed in a way that they can feel relaxed enough. Whether it is their mind or the body, massage helps in
relaxing both.
3.
Key principles and practices of massage includes circulation of blood, excluding of toxins, enhancement of different
body systems and functions. Also, along with these, massage helps in releasing the stress out of the body because it provides a
sort of relaxation. An effective circulation of blood is another important principle of massage because it helps in maintaining a
healthy bodily status of the person. It relaxes mind in a way so that this can have a positive impact on body as well.
4.
Major methods of treatment by massage practitioner includes deep tissue massage, Swedish, kneading, myo fascial
releasing etc. Every single technique has some specialised feature. As in case of myo fascial release, the basic aim is to balance
the bodily functions. Therefore, in this, stretching of fascia is being done. Another well known example is trigger point therapy

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in which pressure is given to a particular tissue in order to remove the pain. So, it focuses on the trigger points and then
pressurize them so that pain can be relieved.
5.
Complementary medicines are considered as practices like acupuncture, massage, aromatherapy and reflexology. The
whole field of complementary medicines is wide enough and involves various smaller processes. There are various changes as
well that are requested in the same such as about diet, exercises etc. Australian government has meant some principles as in
every complementary medicine, there is no use of any needle etc. By means of aroma oil, hands etc., these are being used, but
throws much positive influence on improving conditions and bodily functions of the individual.
6.
Chiropractic
Osteopathy is considered as a system of medicines that helps in providing preventive and treatment measures for
different medical disorders. It is being done by massage of musculature. So, with the help of a chiropractic, the pain and
related issues can be analysed.
a) A chiropractic helps in analysing the issue of back pain and issues that are associated with the musculoskeletal system. So, it
provides proper therapies for massage etc.
b) When compared to massage therapy, a chiropractic makes involvement of specialised therapies that can help in providing a
sort of relief and ease to the patient.
c) While complementing massage therapy, a chiropractic ensures to treat the whole spine and complete muskoskeletal system.
Therefore, it can help in relieving bones, ligaments and other internal factors as well.
Physiotherapy
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a) Essential qualities of a physiotherapist is that they deal with multidisciplinary team so that they can provide a more
appropriate solution. They are known for providing efficient outcomes for the patient. The care, diagnosis they provide is quite
different from that of nurses, practitioners etc.
b). They differ in their approaches because they involve a wide and better range of medicines and services that can provide
better range of help to the patient. They are not considered as doctors, practitioners etc., but a range of people that involves a
variety of factors that can act more effective and appropriate than that of basic functions.
c). In complementing massage therapy, they are more accessible and involves a wide range of products as well that can seem
more rich and smooth on the ligaments and bones of the person.
7.
Complementary therapies are considered as conventional treatments that can help in making the person feel better.
Allopathic medicines are also considered as medicines involving pharmacologically active agents that can help in reducing the
level of symptoms, thus providing the patient, an optimum level of treatment.
8.
There exists a vital difference among relaxation massage and remedial massage where a relaxation massage is to assist
in distressing oneself after getting tired due to hard work for continual days or weeks. It is absolutely pain less and comprises
with treatments named as flowing strokes, gentle manipulations at a selected pressure to loosen up the body and kneading, etc.
A remedial massage on other hand is usually being done to treat some sort of muscle strain or a chronic pain with conditions of
stiffed neck, headaches and injury from sports, etc. Massage therapist with specific knowledge in a particularly chosen field
are some possible job opportunities in both and are directly related to one other.
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9.
As a massage therapist, it is important to correctly greet the client and assess his or her factual requirements. This in turn
demands for proper skills of communication to interact well, as a professional therapist. This together consists of a procedural
approach, as stated below-
Showing recognition to the clients approached for a massage treatment.
Asking them about any of their previous experience (Lindquist, Tracy and Snyder, 2018).
Asking about the weather and any temperature related concerns to ensure setting an appropriate
environment.
Compliment suitably, if and when required to make them feel good about it.
Using a piece of discussion to help them to get comfortable.
10.
There exist some special needs of clients while approaching a massage treatment, as defined below in accordance to their
category-
1. Pregnant women- Pregnant women are required to be more cautious while getting a massage. This is basically to avoid
getting a deep tissue massage for having double volume of blood in their body. Also, they must be positioned in a very safe
and secured position while getting massage. This needs to avoid sleeping at back and instead lie down into a side position with
pillows for support.

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2. Elderly people- This is basically to handle the ageing body; a special massage therapy has been designed for providing the
massage treatment to the elderly population (De Alencar, 2016). This is known as Geriatric massage and has different
techniques that are used to enhance the overall well-being of the old aged clients.
3. People concerned about the cultural norms- This is on considering the special needs of those who are approaching to get a
massage based on some cultural traditions such as Korean, Indian, Chinese, etc. Each of these massages consists of different
techniques and are apparent to fulfil distinct requirements of the client approaching for the same.
11.
a) Effective communication is considered as one of the important aspects because if there will be an efficient interaction
between two people, then the discussion of ideas and issues can be done more easily and there will be fewer chances of any
mis understanding etc. Motivational interviewing is considered as a way in which the insecurities and inner issues of a person
are being solved so that it can lead to an increased internal motivation of the individual.
b) Three motivational interviewing techniques that can help in encouraging the client to voice concerns and queries involves
avoiding arguments, adjusting in some situations and expressing some sort of empathy. These are considered effective enough
because sometimes, it is important to avoid arguments so that the conversation can be maintained. Also, it is not important to
oppose the other party every time, so one can also cooperate with the other as well. This can even make the process better and
smooth.
12.
If considered physically, a massage therapist should ensure that they touch the client there only where they should be.
They should understand what could make the client uncomfortable. So, they should avoid the same. Psychologically, they can
start an interesting conversation with the client so that they can feel relaxed enough. Culturally, the massage centre should
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ensure not to speak any thing that can hurt their sentiments or cultural identities. Ensuring all these can help in managing a
balance between different operations within a massage centre.
13.
The practitioner may focus on the way they are speaking with children and other ones. It is because along with
speaking, listening is equally important (Lindquist, Tracy and Snyder., 2018). They can also focus on getting involved in
conferences etc. because they will get aware of a proper way to speak and for having an efficient rate of interaction.
14
Professional integrity is considered as a fundamental ethic or value that ensures the honesty of an individual. This is a
very essential skill that helps in maintaining a balance between different operations. Also, this helps in attracting the attention
of various people in the management as well. It can be easily maintained by keeping an efficient level of honesty and trust in
every aspect because this can help the individual in a longer run.
15.
It is very important to bring the consent of client because it helps in staying prevented from any sort of further
complication. Therefore, it is very important to clear all the factors in beginning only so that afterwards, client cannot raise the
fact that their consent has not been taken before because such case can cause complications. So, for avoiding these, it is
essential to take the consent of clients.
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16.
Payment Options
Cash on delivery
By credit card
BY debit card
By Master card
Welcome to Janelle Renee Mind
Body Wellness.
The appointment details are as
under :
Males : 8:00 a.m - 12 a.m.
Females : 1:00 pm - 4:00 pm
Consultancy guidance -
Monday -Thursday -> 2 -3 p.m Credentials
The customer’s information will be
recorded with center.
Overview
Mind Body Wellness

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16.
The clients will be asked
about the preference.
Whatever they choose, they
can be provided with every
single essential required for
the massage therapy.
The customers do not have
to carry anything.
Everything will be available
by the center only.
Service
Information
Mind Body Wellness
.
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17.
During a massage consultation, various different types of behaviours can be observed and it can be challenging as well. If the
authority does not assist female for female clients, then it can act quite challenging (Bervoets, Luijsterburg and et.al., 2015). Also, if
they raise some topic that is actually inappropriate, then also, it can make the person comfortable, thus the situation quite challenging.
Also, if the consultant touches inappropriately in order to guide about the techniques etc., that can also act as a challenging situation.
18
If in case, the consultant touches inappropriate, then one can raise their voice or hands over them. Also, one can shout loudly in
order to save themselves from the specific person. If on request as well, they will provide a male therapist instead of a female one,
then also, one can ensure that there is something actually wrong with it, so they should not continue with the functioning and
activities. So, these factors should be considered well before consulting a massage therapist or consultation.
19
19 a:
There are legal consequences associated with different breaches and for every single factor, government of Australia has initiated
some laws that can take the guilty to prison or punishments
Age
Consequences of age discrimination may include the cancellation of employment of the person from specific organization. As
per Australian standards, there is a penalty of $63,000 if it is found that someone has been found discriminating with age.
Disability
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The Equality act 2010 says that there must not be any sort of discrimination on the basis of disability of a person in the
workplace. It can lead to punishments like penalties and also, it can lead to imprisonment of the person.
Race
As per Australian standards, the legal consequences of disability discrimination or breach is that the person can be charged
under Racial discrimination act 1975 and also, the person have to pay all these penalties.
Sex
If anyone found guilty of discriminating on the basis of sex, then, they can be charged under the sex discrimination act 1984
and also have to pay all the penalties.
The race and disability breaches can cause feeling of humiliation and inferiority. This discrimination may break the self-confidence of
individual and may even brain wash their thinking enabling them to become unsocial elements and even forcing them to cause harm to
themselves. Sex discrimination may cause unequal male female ratio, promoting rise in gender based crimes. Age based
discrimination can create a gap between different generations and thus it can influence the structure of society and its moral values.
Such discrimination can also create the environment of terror, fear, violence and feeling of unfaithfulness toward regulatory body.
19 B:
The human rights declaration gives the basic rights of living life with dignity, brotherhood, right to acquire all basic needs such as
food, shelter, health and education facilities, to all members of united nations. Every human has right to live peacefully and happily
thus united nations proposed these declarations so as all members can have a clear guideline regarding this. Such approach not only
contributes in development of nations but also creates a feeling of global cooperation and coordination.
20. 21.22

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20. Legal or Ethical framework 21. Compliance requirements 22. Risks, penalties and non
consequences of non
compliance
Dignity of risk There are various legal and
ethical frameworks that have
been implemented by
government in order to control
the processing of various factors
and operations. In various cases,
violation of laws and
regulations have been seen, so
in order to have a control over
these, it is very important to
follow the legislation's, rules
and regulations
They are the government
agencies that establish several
laws and regulations. They also
monitor and regulate business
activities and ensures rules and
regulations are being properly
followed or not.
Non compliances involves
greater risks. The regular
existence of these non
compliances may also
encourage others to follow it.
This may corrupt the entire
system and hence can cause
damage to the entire system.
Work, health and safety for
employers
According to the Australian
legal and ethical framework
regarding discrimination, there
are various policies that can
protect the right of people in
disability sector as well as in
In business compliance
requirement refers to certain
business entities. In external
environment it is known as state
or federal authority. There are
variety of compliance programs
Strict penalties in terms of
financial fines, fear of
defamation, suspension from the
registries, concession losses or
closure of facilities may help in
improving the conditions.
Reputation defamation, criminal
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employment. It also promotes
an effective standard of living.
that ensure a sort of efficiency
in all the schema and
operations.
charges allegations are few
more risks involved with non-
compliance acts.
Employment Therefore, it can be ensured to
have a maintained and balanced
set of objectives, leading to a
better processing rate of
functions and operations.
Therefore, it is very important
to focus on all the legal and
ethical frameworks that have
been developed and
implemented by the
government.
Various legislation's
have been developed and
implemented by the government
of Australia in order to achieve
an efficiency. A well known
example of this can be
considered as the Corporation
Act 2001 which includes a wide
variety of factors enhancing
compliance's and other
strategies required.
As per the Australian standards,
the specifications are set
carefully and it involves a
variety of design procedures.
For any sort of non compliance,
various standards have been
made and punishments and
penalties have to be served.
Children in the workplace Management of massage centre. Children under the age
of 18 should not be working in
massage centres as it can be
termed as child labour.
If any massage center will be
found of performing child labor,
then they may have to pay
penalties.
Industry codes/ standards of
practice/ conduct
Code of Ethics and standards of
professional conduct
These standards and
codes provides benchmarks for
providing ways that can be
If standards of practice are not
followed, there are some risks
associated because the
management can take the
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involved for achieving
efficiency in operations. action.
Complaints Massage regional association Complaints may be mis
use or mis behaviour with any
client. So, proper action must be
taken.
If proper action will not be
taken, then the license of
massage center can get
canceled.
Duty of care Massage association Duty of care means
making the client safe and
secure enough
If it does not happen, the client
can raise a complaint.
Informed consent Massage Therapist For this, there should be
a proper paper contract between
the two.
Risks are that if paper contract
is not there, manager or
therapist can make it fake
action.
Industry relations Association of massage
therapists
Maintaining effective
industry relation is a
compliance requirement
because interactions are
important.
It can cause conflicts and
complications.
Licensing/ accreditation
requirements
Association of massage
therapists
Issuing a license before
opening a massage centre. The association can cancel the
license.
Insurance Government of Australia Taking insurance before
It can result in canceling of

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can provide a sort of security to
the massage centre. license.
Clients Massage centre The clients should
confirm and analyse the past
history of massage centre.
It is important because there are
risks that if the massage center
is not good and having better
image, then some staff may mis
behave.
Work health and safety- for
employers
Massage centre It is the responsibility of
management to take care of
employers.
The employer can complaint
about the management of
massage center and they may
have to pay penalties.
Work health and safety- for
employees
Massage centre It is the responsibility of
employers and management. Complaint may be raised and
massage center may have to pay
proper penalties and
punishments.
.
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23.
23 A
To stay updated with changes one should regularly follow the notices from the authorities. An effective communication mode can
serve the purpose. They may follow the official websites so that as soon as information changes they may get news. Asking for
updates at regular intervals can also gives the updated information.
23 B
In order to share updated knowledge with peers we can use communication tools such as social networking sites, mobiles and personal
interactions. The information can also be shared by using circulation's or by the means of some notices, posters and by organising
seminars.
24.
Code of ethics of Massage Association of Australia are as follows:
Appropriate care for health, well-being and comfort of service users.
Respect of client privacy, modesty, beliefs and dignity under professional boundaries
Confidentiality of client information (Massage Therapy Code of Practice, 2007)
Aligning practices of therapist in boundaries of discipline.
Enhancing reputation of massage therapy profession
25
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Staying within areas of practices are another guidelines of code of ethics where the employees are bound to practice in
disciplined manner. The functioning and practices of therapist are set according to their job function and according to client health
concerns. Therefore, it is important for the employees to practices services under are of expertise (Avery, 2012). Further, the therapy
are directly to clients health therefore exaggerating boundaries of practices can impact health of service users.
26.
A) In the situation when the client is not feeling any relief or change in medical and health condition.
B) Professional health services: These are medical and clinical services which includes diagnose, treatment and prevent human illness,
etc. of one specific person. For example hospitals, social care centre etc.
Community resources: These are common resources which are enabled for improving quality of community life. For example, it
includes food, water, light etc.
Support services: Theses are the services which are focused on development of all people. For example, health care programmes,
education, non profit therapy associations (Ernst, 2018).
27.
Privacy of client is the major concern because the individuals may feel offended and also hesitate in sharing their person heath
concern. However, respecting privacy of service users is the basic ethics which needs to regulated in massage associations (.Lewis and
Johnson, 2016). Thus, as per session, it is essential of the therapist to seek climate information which needs to be considered in
session, like, health concerns, reason for taking session, medication history, history of injuries etc.
28.
For monitoring services, it is important for the massage association to collect and monitor complaints and feedback to enable
ongoing improvements in service delivery.
Monitoring appropriateness of services and therapist services in accordance with client satisfaction is the essential process which
helps the association in deriving needs of change and improvement (Smith, Stallings and Burrall, 2010).
Compliance to Anti-Discrimination Act 1998 Human Rights Commission Act 1986, Equal Opportunity Act 1984 assist in
promoting equality and diversity in working and therapy programmes of association. Moreover, it assists in managing safe and
manager care services at therapy centre.

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Assessment Task 2 : Reflection
1.
Massage therapy is critical as it is related to providing therapeutic massages of tissues and soft joints. In accordance to my job
function, my goal will be to treat client injuries and order providing satisfactory experience and general wellness. Further, my focus
will be on getting in touch with health practitioners in order to reach maximum number of health clubs, naturopaths, acupuncture
physicians, etc. In addition, my goal to work independent in own therapy centre where my focus on will be on rejuvenating healthy
massage experience to service users.
2.
In accordance with goals the major constraint will develop customer base for which I will ensure follow up calls, enabling schemes
and will be focusing on extra discounts. Further, developing contact is the another constraint because every health club and therapist
has fixed practitioners and already trusted therapist (Cady and Jones, 2017). Apart from this, visualizing independent journey and
licensing is another concern which is time consuming and costly.
3.
Association of Massage therapist and Australian Natural Therapist association are the leading organisation which offers opportunity of
growth to new learners. AMT is a big time opportunity for building network because it offers range of workshops, meeting in which
the individuals get to learn and experience the therapist situation the association enable knowledge developing which will assist me in
overcoming constraint to my goals. However, coordinating practices of therapist centre with Massage Association Australia (MAA)
will help me in building bridge between health professional and massage industry (Why join a massage therapy industry association?,
2017). This will allow me to explore the options of my field with mutual respect.
4.
In accordance with massage practices, my focus will be on treating client injuries in order to assist their health concerns. Health
strategy of my therapist centre will be to provide advocacy to service users on daily therapy practices at home. Moreover, the focus of
therapy session will be according to comfort of client and not according to rules therapy centre (Smith, Stallings and Burrall, 2010). It
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will enable flexibility to customers. In addition, healthy strategy will also be providing nutrition feedback to clients which will help
the in managing healthy life with self care.
5.
Nutrition feedback is the health strategy which will assist me in attaining my therapist goals because there are various people who
attends regular session but also requires additional advocacy on self care. For instance, old lady suffering from body main visit every
alternate day for 1 hour therapy session but she is unable to feel difference. According to her the day she takes massage is normals but
she faces acute pin every alternate of session. However, in accordance to this, therapist will diagnose her eating habits and nutrition
intake. On the basis of analysis the centre will provide diet chart which will comprise regular protein, nutrition and, vitamin and
calcium intake to lady according to her age and health.
6
Diversity is on the basis of culture, race, religion and difference in spiritual beliefs. However, inclusiveness is based on individuals'
disability, gender, sexual orientation, ethnicity, identity, age etc. In accordance with diversity key areas of difference it can be outlined
that there are various factors which makes difference in therapy practices.
Culture, race and ethnicity: Culture, race and ethnicity it is based on marginalization or differences in languages and cultural
backgrounds which leads to diversity. However, Cultural diversity can be due to difference in lining and thinking style of two
people in therapy centre. Further, race and ethnicity shared ideology of common ancestral people which makes them different in
distinct ways.
Disability: Disability is the situation of impairment where the person lacks developmental, intellectual, mental, physical, sensory
which restricts his or her inclusiveness.
Religion and spiritual beliefs: Religion and spiritual beliefs are considered as diversity which is due to difference in spiritualism,
humanism and climate of two people.
Gender, including transgender: Inclusiveness is differentiated on the basis of gender that is males and females or transgender This
is part of discrimination activity of society.
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Age and generation: Age and generational differences is the gap which represent difference of attitudes between people of
different generations or age which lacks level of understanding.
Sexual identity\ sexual beliefs: Difference is sexual beliefs and identity is another measure on the basis of which groups are
marginalized and are differentiated which restricts their inclusion due to societal negligence.
7.
It is important to promote diversity and inclusiveness at therapy centre because I believe it will assist in improving working practices.
Further, it can help in boosting health outcomes of clients because the knowledge, learning and practices of therapist and client has no
relation with their differences. Moreover, it will also in delivering conformable experience because the difference and beliefs are myth
and has no relation to health services and therapies. In addition, inclusion of client and service provider will help in boosting
confidence of practicing together will be aid in improving health outcomes at centre.
8
Equal Opportunity Act 1984, Anti-Discrimination Act 1998 and 1991, Human Rights Commission Act 1986 are the Australian
legislation which aims at protecting right of diverse people when working together. These acts are enacted by Australian government
to eliminate discrimination and anti social activities from society in order to enable safe and equal living environment to all people. It
is important for the every organization to comp with these acts in order to promote ethical environment at workplace for service
providers as well as users.
9.
Key aspect and diversity in Australia is specially limited to indigenous society who lives on out skirt island of Queensland. This
society is known as Aboriginal and Torres Strait Islander who have own cultural practices, languages, beliefs, knowledge and material
cultures which are based on ancient practices. The individual do not have proper living conditions, basic amenities' food and healthy
cares services because according to Australian society the individual are different and cannot be part of western culture. Thus,
diversity in Australia is because of discrimination and negligence of aboriginal society.
10.

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Marginalisation in Australia is loosing empathy because there are numerous groups which are getting segmented and discriminate
from society for different concerns like asylum seekers society to whom trust ha s become a common issue (Lawford, 2016).
Moreover, aboriginals society feels unwanted on planet because no living condition, societal acceptance, no access to health care
services and limited working condition. Further, the ingenious group also do not reflect the power structure of Queensland.
11.
In accordance with aboriginal society of Australia, it can be stated that it is important for the Australian government and society to
enable basic living condition which will help in their inclusion which will eliminate discrimination. Further, it is important to enable
marginalised people access to health care services without discrimination, it will assist in boosting their morale for taking medication
and negative attitude towards Australian society. Access to heath will improve health condition and will allow the society in
overcoming their most common health concern that is malnutrition.
12.
Access to health care and job opportunities to marginalised group is the influence which I have seen in Australian society to promote
equality and diversity for all. Further, unique geography of the Australian continent, like diverse input of Aboriginal, Torres Strait
Islander and other Oceanian people in Queensland is the influence which represents participation and inclusiveness of diverged
people.
13.
In accordance with learning over marginalised group and their societal and living condition, I have analysed that it is important for us
to enable access to heath care and societal acceptance people in order to develop sense of living among marginalised group. There is
no difference among aboriginal society and Australian society apart from cultural an and spiritual beliefs (Avery, 2012). However, I
feel this is the common difference which people can face with anyone. Thus, as per my learning over the conditions and diverged
group, it is important to provide the safe and better living conditions in order to support their physical, mental and emotional health
issues and care needs
14.
I can organise therapy campaign at aboriginal island in order to make people aware about the massage and its health benefits. This
step will help me in improving importance to indigenous society which may impact other people in Australian society.
I can focus in promoting diversity and inclusiveness in my massage therapy centre which will help in influencing workers and
service users to a specific extent which can reach to other people in society.
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I will promote learning and job opportunities to marginalised group in order to enable sense of living and working among theses
individual and on the other hand it will help me in promoting social awareness of diversity.
15.
Cultural interpreters and imagery help are the basic tool of organisation which helps in practical representation of change. This helps
in clear representation and presentation of change and its influence of society. Moreover, it is effective because it helps in developing
easy mode of understanding among people over diversity. It helps in seeking quick respond of people over diversity because imagery
presentation demonstrates clear view point.
Assessment Task 3 : Case Study Reports
Part A
Case study scenario 1
As per the booking, it has been meant for a female adolescent. At the time of the booking, it has been clear enough that the
client requires a female therapist only. At the time of their conversation, it has been mentioned that they need a female therapist but
they did not make any discussion about her cultural identity that she is a Muslim. During their conversation, although the client told
for the request of female therapist but because of some reason, it did not reach to the clinic's end. As a result of this, a male therapist
was booked by the clinic for client. While completing the requirements of filling the information about the client, they did not mention
any of their cultural needs and also, as the fact of requesting of female client has been lost during the conversation, so when the client
and her fathered entered the room, they found that there was a male therapist who will be performing the massage. This made her
father upset. It is obvious that it will be disgusting for her father to know that after person request of a female therapist, the clinic has
set a male therapist for her. This can also raise various questions in her father's mind like about the image of clinic centre etc. For
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addressing the issue, female client can clear the fact to his father that even after booking a female therapist, why did they choose a
male one. To this, there might be the possibility that the clinic can honestly reply that they were not aware of the fact that the client
need a female therapist. So, it can be considered that there was a fault of client as well as of clinic. It is because there might be the
possibility that if they had mentioned the cultural identity needs and requirements at the time of filling of customer's information, may
be the clinic has confirmed about the preference of therapist. Therefore, the clinic should also ensure to confirm the preference of
therapist once again before entering in the massage room. It is because this should be client's choice as it depends on the comfortable
level of the individual. So, these steps can be considered in order to prevent such issues and complications in the future.
Case study scenario 2
As per this, there are only two male therapists available and no single female therapist. So, this would be obvious that to every
client, one of them would have to perform the massaging. After two days, a concerned parent contacted the clinic and addresses the
issue of the fact that when their colleague's daughter went for massage, she was asked to get undressed and they don't find this
efficient. At that time, her parents and guardians were not present. So, in such case, the clinic can't be held responsible because it was
the choice of client to have a massage. If she would not be comfortable at that time, she could have left it. Also, before booking the
appointment, the family members did not confirm about the massage clinic because if they would have, they must be aware of the fact
that the clinic involves only two therapists and both of them are male. So, this is considered as the responsibility of client to ensure
properly about the centre where they are going for having massage. Therefore, for avoiding such complications and issues later, it is
better that the client and the guardians may ensure before only about the clinic and the therapists involved. Also, they can set their
preferences before only. If she had provided her preferences, then there might be the possibility that the clinic had informed her before
only that there are only two therapists and these are male. Then it is up to the client that whether they still want to continue the activity
or not. Also, as the girl was a teenager, so it is the responsibility of her parents to investigate properly about the massage centre in
which she is interested in. As she is a teenager, so she might not that mature. So, for preventing any further complications, parents can
ensure to investigate properly and these clinics should also ensure not to involve any activity that can make the client uncomfortable.

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Case study scenario 3
In this case, the client is reflecting the issue that the massage clinic one's touched her inappropriately. The fact that is to be
ensured here is that after one week, she raised the issue. In such case, the clinic can reply to solicitor that if there was something like
this, then why did she raised this fact after one week. So, in such cases, the clinics should ensure initially in the list that what factors
they will be covering. IF it is okay with the client, then they can proceed and if not, can stop it at the same moment only.
Part B
For scenario 1
Policy Number
B34DWSRT
Dates
Effective from 20 June 2018
Title
The policy can be set which must be including all the essential details that are required. The basic intention of policy is to reduce the
issues and complexities of massage clinics, thus easing the process. A control number will be assigned in which the client can call in
any such emergency.
Policy statement
The policy will be effective every day. So, the only purpose of this policy is to ensure that the customers can stay aware of it and in
any such case, they can contact on the control number.
Intention
It is because involving and implementing of policies and frameworks is very important as it helps in maintaining a sort of balance
between different operations.
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Scope
They will ensure to identify their cultural identity and needs in the future so that no such further complications can rise. This will help
in an easy and simple processing of functions.
Principles
There are various policies and procedures that have been implemented by the government of Australia. The scope of these policies is
wide enough because as in this case as well, it helps in providing beneficial features like protecting from any sort of discrimination
etc.
Legislative authority
The legislative authority says that if the regulations are not followed properly, the person have to pay penalties
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REFERENCES
Books and Journals
Bervoets, D. C., Luijsterburg, P. A. and et.al., 2015. Massage therapy has short-term benefits for people with common
musculoskeletal disorders compared to no treatment: a systematic review. Journal of physiotherapy. 61(3). pp.106-116.
Corlette, S., Volk, J., Lucia, K., Ahn, S., Schwab, R. and Palanker, D., 2017. Stepping into the Breach: State Options to Protect
Consumers and Stabilize Markets in the Wake of Federal Changes to the Affordable Care Act.
De Alencar, M.S. ed., 2016. Communication, Management and Information Technology: International Conference on
Communciation, Management and Information Technology (ICCMIT 2016, Cosenza, Italy, 26-29 April 2016). CRC Press.
Deng, G., 2017. 36 Complementary Therapies and Integrative Medicine. Handbook of Geriatric Oncology: Practical Guide to Caring
for the Older Cancer Patient, p.347.
Gehl, R., King, A.J., Grossman, D. and Jensen, J.D., 2016. Crowdsourcing as an innovative communication strategy in early
melanoma detection.
Lee, S.H., Kim, J.Y., Yeo, S., Kim, S.H. and Lim, S., 2015. Meta-analysis of massage therapy on cancer pain. Integrative cancer
therapies, 14(4), pp.297-304.
Lindquist, R., Tracy, M.F. and Snyder, M. eds., 2018.Complementary & alternative therapies in nursing. Springer Publishing
Company.
Löffler, A., Trojan, J., Zieglgänsberger, W. and Diers, M., 2017. Visually induced analgesia during massage treatment in chronic back
pain patients. European Journal of Pain, 21(10), pp.1623-1631.
Meng, S., Deng, Q., Feng, C., Pan, Y. and Chang, Q., 2015. Effects of massage treatment combined with topical cactus and aloe on
puerperal milk stasis. Breast disease, 35(3), pp.173-178.
Ramesha, C., Nayak, B.S., Pai, V.B., Patil, N., George, A., George, L.S. and Devi, E.S., 2017. Effect of complementary therapies in
patients following cardiac surgery. Holistic Nursing Practice, 31(5), pp.315-324.

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Singhal, A. and Brown, W.J., 2018. The entertainment-education communication strategy: Past struggles, present status, future
agenda. Jurnal Komunikasi, Malaysian Journal of Communication, 12.
Avery, R.M., 2012. Massage therapy for cervical degenerative disc disease: alleviating a pain in the neck?. International journal of
therapeutic massage & bodywork. 5(3). p.41.
Ernst, E., 2018. Massage therapy for cancer palliation and supportive care: a systematic review of randomised clinical trials.
Supportive care in cancer. 17(4). p.333.
Lewis, M. and Johnson, M.I., 2016. The clinical effectiveness of therapeutic massage for musculoskeletal pain: a systematic review.
Physiotherapy. 92(3). pp.146-158.
Smith, M.C., Stallings, M.A. and Burrall, M., 2010. Benefits of massage therapy for hospitalized patients: a descriptive and qualitative
evaluation. Alternative therapies in health and medicine. 5(4). p.64.
Cady, S.H. and Jones, G.E., 2017. Massage therapy as a workplace intervention for reduction of stress. Perceptual and Motor Skills.
84(1). pp.157-158.
Online
Massage Therapy Code of Practice. 2007. [Online]. Available through: <http://www.amt.org.au/downloads/practice-resources/AMT-
code-of-practice-final.pdf>.
Lawford E., 2016. Aboriginal people feel pressured to lose values, culture to be successful, study says. [Online]. Available through:
<http://www.abc.net.au/news/2016-08-27/aboriginal-people-pressured-to-lose-culture-study-says/7790928>.
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Why join a massage therapy industry association?. 2017. [Online]. Available through: <https://mimt.edu.au/why-join-massage-
therapy-industry-association/>.
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