Galenic Perfume & Cosmetic Trading

This assignment delves into Galenic Perfume & Cosmetic Trading, a company specializing in high-quality beauty products. It outlines their mission to satisfy diverse beauty needs by offering natural and effective products based on purity and sustainability. The analysis highlights the company's focus on two key brands: Agave Oil and Bio Ionic, explaining their unique features and benefits. The document further explores Galenic's target market in the UAE, Dubai, and its plans for expansion through product diversification.

Running head: GALENIC PERFUME & COSMETIC TRADING
GALENIC PERFUME & COSMETIC TRADING
Name of the Student:
Name of the University:
Authors note:

1GALENIC PERFUME & COSMETIC TRADING
About Us
Long ago, beauty and health were fleeting. Galenic I company which is inspire by beauty.
It has high quality of beauty which gives both class and elegance to people. The name Galenic
refers to Galenic formulation, which includes finding the best combination and the most perfect
compound to produce an effectiveness of the active substances while also evoking emotions and
pleasing the senses.
Our mission is satisfying the diverse beauty needs of cultures and customs who look for natural
beauty products that are very effective. Today, Galenic personifies the ultimate authentication of
high quality beauty products, cosmetics and nature care, these products based on purity and
sustainability, development and manufacturing for 28 years.
Our market is at present in UAE, Dubai and we ship it to all the Middle Eastern countries as we
supply all the best and high quality of American brands and we mainly use two products
AGAVE OIL & BIO IONIC brands which is by far the best and most popular brands among the
people. We have almost 10 million loyal customers. As it is a luxurious brand so we understand
that people of a specific class might buy the product but however we soon plan to produce more
products which is going to be reasonable and so that we can expand our business. At the present
time Galenic brand has over 200 products, used in professional hair salons, and also perfumes
and beauty products which is present in all beauty stores and even malls in Dubai.
Our company mainly uses these two brands Agave Oil and Bio Ionic brands. The name “Agave”
is actually a name of a plant it is a nature’s smoothing secret, which is present in all Agave
formulas, providing the ultimate hair transformation a restoration. It is derived from Mexico’s
Blue Agave Plant, Agave is nature’s hydrating and healing cure for dry, damaged hair. The

2GALENIC PERFUME & COSMETIC TRADING
Agave’s Amino Sugar locks the moisture inside the hair, maintaining and restoring moisture
balance. The Amino Sugars form complex bonds with internal proteins to add strength, resilience
and elasticity to hair. This is one of the best products as buyers love this and has proven to be
very effective. On the other hand Bio Ionic develops luxury hair tools for professionals
worldwide. They have different kind of hair styling products. Each Bio Ionic’s tools is infuse
with a blend of Nanolonic Minerals to hydrate hair from inside out by emitting natural negative
ions that drive water molecules deep into the cuticle, leaving the hair healthy and hydrated.
They have varied products like perfume, cosmetics and hair care. Each product serves different
purpose for the company. Hair is a fundamental element of our personality. It is the wellbeing,
health and the search of our own personal liking which are the essential values that guide us
towards the hair’s natural beauty. Galenic is a fruit of our passion and knowledge and experience
in the felid of cosmetic research. There is team of professionals with one single goal in general
i.e. to dedicate our efforts to build this ambitious project, getting our vision of hairdressing to the
development of beauty products and hair care.

3GALENIC PERFUME & COSMETIC TRADING
References
Bouaziz, M. A., Rassaoui, R., & Besbes, S. (2014). Chemical composition, functional properties,
and effect of inulin from Tunisian Agave americana L. leaves on textural qualities of
pectin gel. Journal of Chemistry, 2014.
Caspeta, L., Caro-Bermúdez, M. A., Ponce-Noyola, T., & Martinez, A. (2014). Enzymatic
hydrolysis at high-solids loadings for the conversion of agave bagasse to fuel ethanol.
Applied Energy, 113, 277-286.
Hou, X. D., Li, N., & Zong, M. H. (2013). Renewable bio ionic liquids‐water mixtures‐mediated
selective removal of lignin from rice straw: Visualization of changes in composition and
cell wall structure. Biotechnology and bioengineering, 110(7), 1895-1902.
Ninomiya, K., Ohta, A., Omote, S., Ogino, C., Takahashi, K., & Shimizu, N. (2013). Combined
use of completely bio-derived cholinium ionic liquids and ultrasound irradiation for the
pretreatment of lignocellulosic material to enhance enzymatic saccharification. Chemical
engineering journal, 215, 811-818.