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Impact of Global Business Environment on Tesco: A Case Study

   

Added on  2023-01-04

7 Pages1329 Words34 Views
global business environment

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Internal and external factors within business environment and key Drivers of change..............3
Ways in which key driver impact on HRM, Marketing, Finance, operation and R&D..............5
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................7

INTRODUCTION
The global business environment can be defined as the environment within the different
resign or countries that directly affect to the companies operation and their business strategies.
Some of the internal and external forces impact on company so it is necessary for the business to
be aware of those forces.
This report will cover case study of Tesco plc which is British multinational company
who are operating their business in more than 6500 location globally. It is second largest
company in terms of collecting gross revenue every year, and they are selling products such as
grocery, financial services, assessors etc.
MAIN BODY
Internal and external factors within business environment and key Drivers of change
There are some internal and external factors within the business environment that has
huge impact on the strategies and operations of the Tesco company (Amankwah-Amoah., 2016).
It is necessary for the Tesco company leaders to be aware of those factors, so they can identify
the negative factors and convert them, into the opportunities for the Tesco.
SWOT Analysis
Strength
This company has won many awards for their retail business, customer care services and
overall shopping experiences by the customers.
Tesco has various store formats that appeal to the local culture of the country which
create positive impact on customers.
Company is known for providing quality services and products in lower prices which is
helping them to grow and creating strength for them.
Decreasing the prices of raw material is creating postpositive impact on the Tesco
company because company can add some value for their customers, and they can provide
product and services in lower prices.
Tesco is having all the legal licence to operate their business global, and they are paying
all the taxes and tariffs by the other countries.
Weakness
product sell by the Tesco are costly for the customers during the Covid Crises so
customers prefer to by from the cheap stores.

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