SWOT Analysis of TESCO: Internal Factors and Strategies

GLOBAL BUSINESS
ENVIRONMENT

EXECUTIVE SUMMARY
In this report SWOT analysis which are the internal factors affecting TESCO
company is explained, the importance of this strategical tool in overall planning and
formulation of various strategies for company. This report also discussed how internal
factors play a significant role in company's overall success and implementation of
various strategies to combat the threats and weakness. It elaborates how TESCO has
utilized the strengths and opportunities to its utmost use for increasing the production
levels. This report also explained factors on how the key drivers have affected
marketing and human resource management functional areas in company.

Table of Contents
INTRODUCTION...........................................................................................................................4
SWOT ANALYSIS.........................................................................................................................4
DRIVERS AFFECTING TWO FUNCTIONAL AREAS............................................................7
REFERENCES............................................................................................................................10