International and Global Business: Expansion of BHP Billiton in China and United Kingdom

Running head: INTERNATIONAL AND GLOBAL BUSINESS
International and Global Business
Name of the Student
Name of the University
Author Note

1INTERNATIONAL AND GLOBAL BUSINESS
Executive Summary
The purpose of the following report is to discuss about the major issues related to expansion of
the business markets of the international organizations. The organization that has been chosen
here is the BHP Billiton based at Melbourne in Australia. The brief introduction about the
company has been given in this paper. The new service they will be launching is the extraction of
copper more to export to other countries for the economic growth of the countries. The two
countries that have been selected for its business market expansion are China and United
Kingdom. It has also been discussed about the risks, dangers and opportunities that the company
can face while expanding into these two countries. The various issues related to their macro-
environment have been developed and highlighted properly. Some of the important current trade
policies of these two countries have been discussed here as well.

2INTERNATIONAL AND GLOBAL BUSINESS
Table of Contents
Introduction......................................................................................................................................3
Overview of the organization..........................................................................................................3
Identification of the two countries for the market entry..................................................................4
Macro-environmental and geopolitical forces for China.............................................................4
Macro-environmental and geopolitical forces for United Kingdom...........................................6
Development of trade policies of China......................................................................................8
Development of trade policies of United Kingdom.....................................................................9
Potential risks, dangers and business opportunities in China......................................................9
Potential risks, dangers and business opportunities in United Kingdom...................................10
Conclusion.....................................................................................................................................10

3INTERNATIONAL AND GLOBAL BUSINESS
Introduction
The following report deals with the factors that arise within the context of the business
expansion for the various international companies. There are many scopes for the organizations
to discover the various regions to which they can expand and be successful for the quest of the
profits. it is the duty of the higher management of the company to analyze the various issues
within the company to determine whether they can expand into the concerned markets or not. In
this paper, the organization that has been chosen is BHP Billiton, a very successful organization
in the mining industry. The countries to which the organization will expand into are United
Kingdom of Europe and China of Asia. The important issues in the expansion of the concerned
organization will be discussed here in this report. They will look to extract more copper from the
mines of these countries as a part of their new service.
Overview of the organization
The organization chosen for this paper is BHP Billiton. It is considered as the largest
organization in the mining industry within the country (Bhp.com 2018). The headquarters of this
organization is located at Melbourne in Australia (Bhp.com 2018). The organization serves its
customers all around the world (Ang, Benischke and Doh 2015). The various kinds of products
that the company provides to its customers are coal, petroleum, copper, iron ore, nickel, uranium
and natural gas. The chairman of the company is Ken Mackenzie and the name of the CEO is
Andrew Mackenzie (Bhp.com 2018). They use supreme strategies to provide their customers
with the best service. This helps them to build the customer loyalty and the trust of the
customers. They go through the needs of the customers very well and are very active towards
solving the issues and problems of the customers effectively. The supply chain management of
the organization is very strong indeed and this is very important for them to meet the