Strategic Management

Running head: STRATEGIC MANAGEMENT
Strategic management
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STRATEGIC MANAGEMENT
Table of Contents
How organization established a track record of success:................................................................2
Core value proposition of BJP Billiton:...........................................................................................2
Target market of BHP Billiton:.......................................................................................................2
Major threats faced by the organization:.........................................................................................3
Recommendation on possible strategies for addressing the identified threats:...............................3
Organizations prospects for future:.................................................................................................4
References:......................................................................................................................................5

STRATEGIC MANAGEMENT
How organization established a track record of success:
BHP Billiton is one of the largest mining companies of Australia that is involved in the
production of copper, steel, silver, iron, gas and oil and has diversified its business in
engineering and transportation. The planning process of corporate is designed to deliver strategic
objectives that helps in levering the competitive resources and capabilities to create sustainable
long-term value and to meet the evolving needs of the market. The success of company is
associated with the sustainable growth of both developed and emerging economies that helps in
production of commodities that is integral in driving the growth of company (Bhp.com, 2019).
Core value proposition of BJP Billiton:
BHP Billiton seeks to leverage the people, capabilities, values, balance sheet, insight
assets, and commodity positions to be the partner of choice for the customers of coal energy. The
core purpose of the organization is to create long-term value through the development,
discovery, and provision of innovative customers, conversion of natural resources and enabling
solutions that is market focused. The organization seeks to leverage its strength to meet the needs
of customers and helps in generating incremental long-term value to the parties concerned
(Bhp.com, 2019).
Target market of BHP Billiton:
The target market of BHP Billiton is geographically diverse and the business has been
structured in such a manner that helps in meeting the changing demands due to the dynamic shift
in the global market. Some of the countries, which forms the target market of the organization,
include Japan, China, United States, and Japan, India, other Asian countries and Eurozone. Sales