How to ensure industry has effective entry strategies to maintain and sustain competitive advantages in the United Kingdom

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Added on 2022/11/30

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This research aims to analyze the effective entry strategies used by Marks and Spencer to maintain and sustain competitive advantages in the United Kingdom market. It explores the basic knowledge of global-based market entry strategies, challenges faced during implementation, and different strategies for successful entry into new markets.

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How to ensure industry has effective entry strategies to maintain and sustain competitive advantages in the United Kingdom

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