Impact of Global Events on Macro Environment: A Case Study of Commonwealth Games 2018

Global Events

Table of Contents
• Introduction
• Effect of Global events on Macro Environment
• Critically analyze the impact of macro environment factor
• SWOT Analysis
• Conclusion
• Recommendations
• References

Introduction
Global events can be defined as such events which involves participations,
audiences, and as well as broadcasting at global level, these events are held
only for a particular duration of time. These events require noteworthy open
venture and have an affect on the people living a country and built
environment (Trendafilova and et. al., 2021). The definition covers as
numerous worldwide occasions as conceivable, noticing that Disciples will
decide the appropriateness of the proposal, in entirety or in portion, to a
specific occasion. Whereas characteristic candidates are Olympic Games,
World Expos etc., the proposal is also connected to a broader run of
occasions like summits, reoccurring occasions.

Conti..
This report will Cover common Wealth event, 2018 held in Gold Coast.
Commonwealth of countries, essentially alluded to as the Commonwealth. It is a
political affiliation of fifty six associated states. The chief institutions of the
associations are the Commonwealth Secretariat, it centers up on intergovernmental
viewpoints and Commonwealth foundation, that puts its focus on non-governmental
relations among the member states. Furthermore, this report will also include a
brief discussion on the diversity of the Global Event industry along with it's
structure and types with in the society (An and .et. al., 2021). It also explains
various factors influencing local and as well as Global events. Moreover, it will
include an analysis displaying impacts of these events to the environment of the
particular region where it is being held. Also, a discussion on specific management
strategies to develop this event.

Effect of Global events on Macro Environment
This analysis refers to the study of external key elements
that effects an organisation in different ways. It guide the managers
and directors for making and changing decisions by keeping those
factors in mind. This is a very important tool among management
consultants to help their clients to develop innovating product for
market initiatives(Wang and et.al., 2022). The factors are:
 Political Factors
 Economical Factors
 Social Factors
 Technological Factors
 Legal Factor
 Environmental Factor