Allsorts Case Study: Global Human Resource Management & Relocation

This assignment presents a comprehensive analysis of global human resource management within the context of Allsorts, a multinational company. It addresses key aspects of international relocation, including the qualifications and training required for employees, expected rewards, performance assessment considerations, and repatriation challenges. The study also emphasizes the importance of considering employees' non-work/personal situations to ensure their well-being and optimal performance. The document explores various facets of expatriation and repatriation, offering insights into the challenges and opportunities associated with global assignments. Desklib provides access to this assignment, along with a wide range of study resources, including past papers and solved assignments, to support students' academic endeavors.

Global Human
Resource Management

Table of Contents
INTRODUCTION ..........................................................................................................................1
Q1. What qualifications, knowledge and experience have you developed that would make you
a suitable candidate to be selected for a long-term or short-term relocation to another country
in one of Allsorts global operations?......................................................................................1
Q2. What training and development would you require Allsorts to provide for you to work in
another country in their global operations, and why would you require such training and
development?..........................................................................................................................2
Q3. What rewards would you expect Allsorts to provide to you for working in another country
in their global operations, and why should they provide you with such rewards?.................3
Q4. What should be considered in an assessment of your performance in working in another
country in Allsorts’ global operations, and why are these aspects of performance important?..3
Q5. What challenges would you expect to experience when repatriating after a long-term or
short-term relocation to another country. ..............................................................................4
Q6. What aspects of your non-work/personal situation would need to be considered by
Allsorts in providing you?......................................................................................................5
REFERENCES ...............................................................................................................................6

INTRODUCTION
Allsorts is a multinational company which started its operations in 1965. The company is
currently working in Asia-Pacific, Africa, Europe, Middle East, North America and Latin
America and headquartered in Melbourne. In 1990s the company expended its business in
finance; insurance and pharmaceuticals by overtake small companies. During Covid the firm
send its employees to their native homes as the company is working in overseas. The premise
gave its best to manage the work through work from home. The organisation then hired some
other employees who were already living overseas away from their home. The company
provided various opportunities to its employees to expand their career scope. The employees
who were working during Covid were provided with all the safety and security amnesties.
Q1. What qualifications, knowledge and experience have you developed that would make you a
suitable candidate to be selected for a long-term or short-term relocation to another country
in one of Allsorts global operations?
Allsorts is operating in different fields such human resource, marketing, finance,
insurance, pharmaceuticals, hospitality and tourism. I have a Bachelor's, Master's and some extra
certificates in marketing. I have all the qualifications regarding the job profile. In my studies I
have gained knowledge about the working of a marketing manager to promote the brand through
online and offline medium. I have knowledge to prepare strategies, marketing plan and plan
execution for effective and efficient results. I have knowledge about promoting the product in
business to business and to consumers also.
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I have also done some internship in this field for about 1 year and I have work
experience of about 2-3 years where I worked in two multinational companies. There I have
prepared plan for marketing campaigns to keep the customers engaged with the company that
results in brand promotion which increased the reach of the brand in the consumer. Different
campaigns results in different results depending upon the objectives of the campaign. The
marketing is done to improve the reach of the brand in customers, increased sales, increased
market share of the company and to gain competitive advantage. The aim of marketing is also to
collect the feedback from the customer which states the real performance of the company.
As I have the experience of framing different marketing strategies and their defectiveness
according to the objective. So I am a suitable candidate. I am also ready to relocate for a short
term and long term duration. The working in Allsorts will improve my skills as well as will open
more scope for further jobs. As I know the importance of working in a multinational company
because I have worked in two of them but working in a company which is operating in many
fields and also overseas is a different thing. The political, legal and technological environment
which plays a vital role in marketing is also different. So it will enhance my analytical skills as
well as my problem solving skills.
Q2. What training and development would you require Allsorts to provide for you to work in
another country in their global operations, and why would you require such training and
development?
The pattern of marketing training is changing as in today's world the online sales and
social media influence is increasing rapidly. Because of which the number of elements in a
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marketing plan is also changing but now as I have noticed and according to my work experience
the marketing plan is no longer limited to implementing fixed strategies. The marketing training
focused on improved working in quantitative mediums which is often used for saturation to
increase the sales.
The training and development plans which are required for me to work effectively in
Allsorts are, the marketing training should focus more on customers rather than organisation as
the research on customers is necessary because all the marketing strategies are framed by
considering the customer's taste and preferences not according to the organisation, the marketing
training should cover broader marketing area such as the training should be provided to give
training on the particular segment of the consumers or actual and potential consumers whereas in
my perspective the training should be provided to give the review about all the consumer group
and the constantly changing external environment of the enterprise, the training should mention
all the upcoming and current challenges faced by Allsorts which will help me to frame better
marketing strategies.
The requirements of such training and development program are to induct the employees
with the internal and external environment. Being looking for a job on the post of marketing
manager I need all such details and the real picture of the company which will later enhance the
effectiveness of my work.
Q3. What rewards would you expect Allsorts to provide to you for working in another country in
their global operations, and why should they provide you with such rewards?
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The rewards I am expecting from Allsorts apart from the basic pay are some incentives
and bonus. According to the culture of marketing world, an employee is also get some salary on
the basis of the performance. I have two years experience, all the qualifications regarding the
field as well as required for the post, also I have knowledge of marketing to customers and
businesses, have experience of team handling and I am ideally acquainted with the marketing
procedures.
Having all the skills I am expecting a justified basic pay after considering my skills,
knowledge and experience. Apart from which I desire some initiatives which will motivate me to
work more and more for the company which can be base on my performance or according to the
policies of the company. As I will be living overseas and I am not acquainted with the lifestyle
pattern of the place so I assume to get some living allowance and travel facility if required.
I am assuming to earn at my fullest capacity from the company. I am expecting from the
compensation model of the company to pay sufficient amount of remuneration to the employees.
In the field of marketing jobs the employees are eligible to get different types of incentives such
as for lead generation, informational incentives, free trails of products, coupons and discounts in
exchange for email addresses. The employees are also eligible to get some free products from the
company, discounts, coupons, buy one product and get another one free, store credits, loyalty
points and many more so I am also assuming to earn all such things because of my performance.
I am expecting to earn either the same benefits or more than that but not less than these. My
salary expectations are negotiable as I am looking forward to work in the company for my
personal growth.
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Q4. What should be considered in an assessment of your performance in working in another
country in Allsorts’ global operations, and why are these aspects of performance
important?
The employee performance appraisal is a important process for a company as well as for
the employee. It is a process in which the employee performance is examined on predetermined
set standards which tells the deviations in the performance. The process is followed on annual as
well as quarterly basis. The whole process is according to the organisational objectives. The
process of performance appraisal decided the wage rate, rise in wage rate, promotion. The aim of
the procedure is to evaluate the skills of the employees, their strengths, weaknesses and the
shortcomings in the performance along with the reason behind that.
There are different types of models used to analyse the performance such as management
by objectives, 360-degree feedback, management reviews, peer refereed, subordinates appraising
manager methods, customer reviews and many more.
While considering my performance in my thoughts I think that my performance should
analysed on all the basis and I should get to know the deviations in my performance. I should get
to know about my strengths and my weaknesses by which I can work on them and try to
improvise my performance. Which is good for organisation as well as my personal growth also.
Q5. What challenges would you expect to experience when repatriating after a long-term
or short-term relocation to another country.
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Repatriation can be explained as the process of going back from a foreign location or foreign
workplace to the original or host workplace after the assignment or issues have been addressed at
a given time in foreign location. Repatriation is the final step in the expatriation cycle and it
includes making adjustments and entering again of the employees from international or foreign
locations to their original workplace within their domestic grounds. Expatriation and repatriation
are highly separated terms that are the beginning and end of different processes. Repatriation
from the foreign location to the home country of Australian employees working in the UK due to
Covid-19 may have experienced many changes. Repatriation is among the most challenging
phases of an expatriate experience for me because of various work based reasons and personal
reasons. Work related reasons are Loss of guidance, isolation and visibility was the primary
experience that I have been through during the repatriation stage, home based working from
office based working has changed the scenario completely and it was quite difficult to adjust
with this condition, another experience that I have was the challenge of adjusting to re-entering
at the workplace and work at home scenario, lack of motivation was another problem or issue
that I have faced because of devaluing experience in the home place. Whereas the personal
reasons are assumption to fit back in the office based working, expectations of life at home and
its changing unrealistic conditions, lack of realising with the relations, friends and family,
reverse cultural shock due to difficulty of supporting family members even at home.
Q6. What aspects of your non-work/personal situation would need to be considered by Allsorts
in providing you?
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I think that employees' personal lives directly or indirectly affect their performance at the
workplace interactions with co-workers, clients and seniors. It is important that Allsorts must
address our personal issues instead of continuously asking us to meet performance expectations
and professional acts. Allsorts must consider the following options for enhancing and resolving
personal problems and considering employees' non-work needs. Employee Assistance Program
(EAP) could be helpful to provide voluntary advantages to the employees so that they can
disclose personal issues to a professional and can get counselling or suggestions for improving
them. With the help of EAP the personal issues of employees can be resolved so that it does not
affect their performance at the workplace. This helps the organisation to deal with the personal
problems of employees so that employees can concentrate on performing the job instead of their
personal problems. The employees must be provided with good physical, mental, financial and
security assurance from the organisation so that they are more focused towards their work. It can
be helpful for employees to provide insurance for themselves as well as their family members so
that they are more concentrated on performing better instead of constantly thinking about the
challenges in their life. Employees who are over wellness with emotional issues may have
problems in staying focused and prioritising their focus towards work. Assistance to the
employees must be provided for setting schedules, prioritising work, dealing with rumble strips,
etc. The best suitable way to handle the personal or non-work related issues of the employees is
to provide balanced work and family time. These methods can help Allsorts to address our non-
work/personal situations that could also enhance our performance at the workplace.
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REFERENCES
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