Global Strategy and Sustainability

Global Strategy and
Sustainability

Contents
INTRODUCTION...........................................................................................................................3
TASK...............................................................................................................................................3
Pestle analysis of Amazon...........................................................................................................3
Porter's five forces.......................................................................................................................5
VRIO analysis..............................................................................................................................6
Porter's Value Chain....................................................................................................................7
Carroll’s CSR pyramid................................................................................................................8
SWOT analysis of Amazon.........................................................................................................9
Recommendations for Global Development in context to Amazon..........................................10
CSR Dilemmas the Amazon.com Board of Directors' face.......................................................11
The impact of Global development recommendation on these dilemmas and the
Recommendations to improve it................................................................................................12
CONCLUSION..............................................................................................................................12
REFERENCES..............................................................................................................................13

INTRODUCTION
Global sustainability refers to the term of living as across to every part of the globe. Sustainable
development of arrangement is an integration term of an economic, ecology, and societal aims
into the managerial targets. By working and measuring with the targets of making long and
effective term of the value for the business for the stockholders and stakeholders and for the
consumers and visitors. This report will involves the various sections of the analysis of Amazon
Company (Tiago, and et.al., 2021). The Amazon Company was recognised by Jeff Bezos in
Bellevue in Washington on 1994, 5 of July. Amazon is phrased in the development of their
management by the online market place with the manner as the same role of purpose. At the
present time, they are following marketing sections as almost that termed all the variations on
their presentation. This context will refer to the role of the internal, external factor of the
company that are related to various plan of actions and image of the company and the manner of
the challenges that are managing by the company. Here are various discussion on the Amazon
Company as that are related to all the plan of actions, factors and challenges.
TASK
Pestle analysis of Amazon
Pestle analysis at the Global Strategy and Sustainability is termed to identify an external
factors in the business that develop an impact on the management. Amazon is an international
company so they have to face various issues in the management. External factors or PESTEL
analysis stands for Political, Economic, Social, Technological, Environmental and Legal. Hence,
here are pestle analysis of the management that refers the external factors of the company that
are as follows -
 Political Factors – Global Strategy and Sustainability in the Amazon that is termed as a
multinational management of business on the e-commerce platform that offers various
sort of products and services to their consumers and visitors as effectively (Ligonie,
2021). Amazon are facing several terms of problems that relates to the political impacts
and hence, it develop a positive impact on the development of Amazon just like political
stability that will consider as major problems that will affect the management. As there
are various rules and guidelines for the online business that will also have an impact on
the brand image of the management. As in some countries Amazon Company was banned

by the administrative structure so this decision will develop a huge impact on the
management and on their productivity and profitability also.
 Economic Factors – Amazon is expanding their managerial operations and function as
quickly and there are several counties where Amazon is functioning the economic
situations that are positive to develop a good prospect for the management(Harmadji, and
et.al.,2020). Amazon are relating with more traders so they can develop more set of the
chances in context to the company as because the consumers purchase products and their
services from the retailers in any circumstances either it is well or not well. In any
situation they can earn profit even if it is bad or good situation. As it is the reason by
which Amazon involving with more retailers in the management. At present period of
time, individuals income are maximising that develop a well term of opportunity for the
management and for the consumers. As they can earn good income by favour to more
shopping and good term of the products and services for themselves, so they will develop
a chance for the management to enlarge it and develop more variations.
 Social Factors – Fashions and social lifestyle will affect the management. The peoples
want more accommodations and facilities from the management. As Amazon take
benefits of individual situation that they become not interested and the company provide
the facilities and products as per to consumer’s desires. As there are various example like
they provide home delivery options of their products, expressing images and web series
by various applications that is amazon prime. In the modern era, individual become more
habituated as per to online shopping particularly youngsters. Online shopping will
become more habitual for the personalities (Eckerle, Whelan, and Tomlinson, 2020). So
all the things that will development a chance for the commercial to increase more and
develop various consumers strong base by providing many facilities as per to the
consumers’ needs.
 Technological Factors – Knowledge that made amazon so effectively and the basic term
of the management. By applying various techniques and method of the company it is
capable to improve their commerce and to influence other consumers as effectively.
Amazon is focusing on the techniques to influence and satisfy more consumer as
effectively. Amazon is employed on the techniques that will provide the products as
without any calculated management that means as without of any vehicle that they want