Contents INTRODUCTION.......................................................................................................................................3 LO 1............................................................................................................................................................3 P1 Interpret statistics to accurately present an overview of the nature and trends of tourism on a global scale.........................................................................................................................................................3 P2 Investigate the characteristics of key tourist-generating and receiving areas of the world..................5 LO 2............................................................................................................................................................6 P3 Determine specific reasons for the growth of key global tourism generating and receiving areas of the world..................................................................................................................................................6 P3 Determine specific reasons for the growth of key global tourism generating and receiving areas of the world..................................................................................................................................................7 LO 3............................................................................................................................................................8 P5 Investigate the role and responsibilities of key international organizations in the development of global tourism..........................................................................................................................................8 P6 Review the significance of various threats, issues and challenges to the future development of global tourism..........................................................................................................................................9 CONCLUSION...........................................................................................................................................9 REFERENCES..........................................................................................................................................10
INTRODUCTION Global tourism refers to the travelling of an individual to one place to another. Travel and tourism refers to the moving for one place to another for a particular purpose. The purpose may include any business meeting, to attend any wedding, to travel for leisure and many more. If an individual travel forms one place he spends his income to the place where he has travel. It increases the income for the place where the individuals has travelled. The globalization has played a very wide role in increase in travel and tourism industry (Bastida and Huan, 2014). The globalization is the integration of resources, human, technology, skills and knowledge and so on. By globalization people can travel from one place to another for work and for leisure. This report discuss about data and its interpretation which states the nature and the trends prevailing into travel and tourism industry. Reasons for which the growth of the industry depend and the difference between range of tourism destination also been included into the report. Apart fromittherolesandresponsibilitieswhichtheseinternationalorganizationhasforthe development of tourism industry is also included into this report. LO 1 P1 Interpret statistics to accurately present an overview of the nature and trends of tourism on a global scale. The nature and trends of tourism is evolving with the time. Earlier the people used to travel in the satisfaction of their basic need and wants. Then they started moving from one place to another to perform business. And now the people are travelling for various purposes, which include the travelling for business, opening up a new business or industry at different country, for living to some other place or country, for travel or leisure purpose, for attending a wedding, for organizing a destination wedding and so on (Castles, 2013). Today, there are several reasons for the people to travel and they enjoy that. And total the travel rate is increasing with the increase with globalization. Global tourismstatisticstrends and flow-There are several aspects in travelling. These aspects may include increase in the rush of travelers, rush into the stations, generating income for the place, increase in the development of tourism place and the so forth. All these aspects include both national and international tourism. All these trends are described as follow:- Fornationaltourism:Accordingtothe2018surveyconducted,itisconcludedthat approximately 39% of the people has agreed on last minute booking. This show the craze and eagerness among the people to travel. People are ready to accept the last minute transport for their travelling. All the thanks go to advancement of the technology. Technology has caused easiness into an individual life. Through technology a person can book its tickets, see the availability for tickets and transportation along with their cost. Technology also benefited the
people as they do not have to travel to the station to book for the tickets. They just need to now book the tickets online and have to reach at the destination where there transport will take away (DellaPergola, 2017). That’s it. According to the reports of 2019, there are approximately 3.5 million people who are travelling with a motive to visit a destination. The traveling trend is increasing in such a speed. Among these travelers they are travelers who travels to United Kingdom and the amount with the people has spend is more than£2.3 billion.This clearly concludes that the number is travelers into UK is getting on increasing with the increase in time and from this the income for the state is also increasing as the visitors are spending their income there. For international tourism:According to thereport there are around671, 207, 65, 58 tourism belonging from Europe, America, Africa and Middle East respectively travelers who had done international travelling in the year 2017. Whereas increase in the trends for educational tours and sports campaign ship among the nation has also resulted into the increase in travel among nations. Along with it the craze for the people for nature, hiking, fun sports as in sky diving, water rafting, and etc has become a new trend into the market which has also contributed into the increase of travel and tourism. By the year 2018, the travel and tourism industry’s revenue has generated more from educational and ecological tours with an approx amount for £1.45 trillion. The major countries which hold more travel and tourisms are china, germany, japan, USA and UK with 47 % of total. They hold a good places for travel destinations.
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The above reports specify the tourist arrivals into the countries in the given years. According to the graph presented above there are total of 600 million people who travelers to the Asian and Middle East countries. And apart from it there are a total of 1000 million people who travel to USA and UK. From the report or graph it is very much clear that the people chose more to travel to US and UK as they have more destinations for the people and more facilities and opportunity for them to explore. Apart from this the graph also shows that there is comparatively low craze for Asian countries and Middle East countries. World’s top tourism destinations and how these have changed over time. There are hundreds and thousands of the destinations on this earth where people can go and travel. And some of these places are also very much popular for example Eiffel Tower in Paris, Great Wall of China in China, Taj Mahal in India, and Time square in New York City and many more. People visited to these places to see these monuments. All these ancient monuments such as Eiffel tower, Great Wall of China, Taj Mahal and many more has their own history in themselves. According to the report, the UK comes at 10thposition in the list of most traveled places by the travelers, around 36 million people travelers there in a year. From these travelling the UK benefited of around£ 13.29 billionfrom these travels which contributed to the development of their country. More over with the time the preferences of the people with relation to travel and tourism are also changing with the time, they now chose those places where they can have better experience. P2 Investigate the characteristics of key tourist-generating and receiving areas of the world. Tourism generating areas are those areas which attracts the huge number of people. These sites or places have some uniqueness which differentiates them from other places. There are many factors which attracts a person to a particular place. These factors can be environmental, social, cultural and many more. People select their places for interest as per their own interest and preference. Some travel to the historic places because they have very keen interest into history. Some travel to the places where they can enjoy themselves and do clubbing, met with new people and son on so they goes to the places like LA and people who have love for climate and nature chose to go to the places like Switzerland, Australia and many more. Characteristics of Tourism generating area are as follows: Geographicalcharacteristics:Geographicalcharacteristicsare the locationfactors which attract the people towards it. For example France is considering is the city for love. The whole city is build up with nice culture and architectures which attract the other people. Especially Eifel Tower too has played a major role in attracting the people. It comes into the list of World’s 14 Wonders. Demographic characteristics:The demographic characteristics are the factors or the things which that particular place is famous for. For example LA, United States is famous for parties, casinos and fun. Whereas Switzerland place is famous for nature and climate.
Economic situation:The economic situation of the country decides for this travel attractiveness (Hedrick-Wong and Choong, 2015). If the value of the currency of a particular place is low then the people whose country’s currency is greater than the others can prefer to travel to the country whose currency value is low as it will be very much cheap for them to travel to that place. Characteristics of Tourism receiving areas are asfollows:- Climate:Climate is mostly a major factor which attracts the people. In England, the climate is very soothing and people enjoy in that weather. People prefer to go to that place where they can enjoy and does not get stuck in that due to any climate issue. They generally prefer to go to the place where they face no issue regarding the climate. Culture:Culture is the major factor which attracts the people. Diverse cultural place will have more travelers. People enjoy experiencing different types of culture they experience. That’s whynow the countries are trying their best to preserve the culture of their country because this is the thing which makes them unique from all. LO 2 P3 Determine specific reasons for the growth of key global tourism generating and receiving areas of the world. Growth of the tourism depends totally upon how the state and nation does its marketing worldwide. To attract the travelers every country tries to attract people from other countries so that they can visit. The foreigners or the travelers will be like customers for that place who can generate revenue to them. There are many factors from which the tourists feel very attracted to them, these factors are as follows: Geographicalappealofdifferenttourismdestination:Peoplefeelattractedtothe geographical factors such as beaches, mountains, hiking, and many more. The UK has many different destinations which attract the people like wildlife, beaches, mountains, rivers, scenery and many more. People get attracted towards and visit there. For example people prefer beaches at summer because of the heat. Historical appeal of different tourism destination:There are some people who have very keen interest in history and always have the eagerness to know more about ancient things and associated history with them. These people generally prefer to the place like Egypt, Middle East and so on where there is so much for history. The four A’s of destination:Every destination is categorized by four A. And they are: Attractiveness, it refers to the different factors which push the people to make a visit or to travel to that place (Horn and Fry, 2013). These factors may include the environmental factors, climate factors, historical factor, and entertainment factor and so on. Another A is Amenities which
refers to the advancements or types of facilities available into that country. More advanced the amenities, more will be the comfort level of that place. Access, refers to the medium or the mode through which an individual can access to that place. There are some places at the mountain which can be reached only through tracking; there are places which can be reached via bus, or train, or airplane and the so forth. And at last, ancillary, it refers to the food and other lodging facilities to the customers or guests. Every place has its unique food or drinks which the guest or travelers are very much curious to taste them. P3 Determine specific reasons for the growth of key global tourism generating and receiving areas of the world. There is a model called TACL which is developed with the concept of product life cycle. This model is also used for attaining the interest of people with time. The explanation of this been provided below by taking two examples: Stages of TALCEdinburghCastleCoca Cola London Eye ExplorationThe caste has a huge history into the country. It comes into thecategoryofroyalhouse whereroyalorelitepeople live. ForcolaColaLondoneye thereisabout3.75people come visit to the place. InvolvementPeople who live near to the castleprovidethebasic facilities or amenities to the visitors.Theygeneratethe income via them. The local by opening the shops or facilities centers generate their income. The involvement of the people into this place is very much seasonal. Therefore the people generates income from them is verymuchlowasitison seasonal basis. DevelopmentAs more and more tourist are attractedtowardstheplace, the government is more into the development of that place like maintaining it, providing manyfacilitiesatnearby places and so on. The development of this place iscomparativelylowas compared with castle. ConsolidationThenumberofpeoplehas reach to its peak at the time of its season. At the time of its season the rush is very much. Theexcessiveusehas electricity has raised problem fortheplace.Problemmay includethesocial, environmentalaswellas economical. StagnationContinouseffortsofthe government have successfully made the place alive. Tourism at this place has been maintainedthroughthe establishmentofvarious elementslikeelectricityand
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other for its functioning. DeclineIts place is very much far from decline as it is considered as anattractivepointforthe tourist. Touristpreferstogoto another place or activity when they have the option for it. Factors which are driving growth of specific destination:There are many factors which decide for the growth of the destination. These factors can be the historical or ancient history attach with them. This also may include the cultural factor, environmental factor, climate factors and many more. The growth also depends upon the efforts done by the government to make or maintain that place for tourism purpose. The level of marketing done also consider as a factor because tourist people does get attracted from such things. As in the case with Edinburg castle, the government also puts the efforts to maintain and save it which is comparatively low in the case coca cola London eye. Future predictions and forecast:As in the case with Edinburg the tourism level will be same as far and in the case for Coca Cola London eye the tourism level can get increase when the government tries to market it and make it a better place to attract the tourist. Proper marketing can do wonders. The people can get attract then by watching the advertisements or marketing ways. LO 3 P5 Investigate the role and responsibilities of key international organizations in the development of global tourism. There are several organizations who are contributing to the growth of travel and tourism industry. These organizations can be governmental and private. These organizations may include UNWTO, IATA, PATAUNand EU(Index, 2018). The roleand responsibilityof this organization are discussed below: UNWTO:It stands for United Nations world tourism organization which is responsible for promoting the tourism for the country. The tourism also aims at the sustainable growth and development for the nation. It thinks that preserving these destination or monuments are the part of sustainable growth and development. PATA:It stands for pacific Asia travel Association. It is a non- profit organization which has taken the responsibility for act as an catalyst for responsible development for travel and tourism with the Asian pacific region. UN:United nation organization is also responsible for promoting the travel and tourism for the places.
P6 Review the significance of various threats, issues and challenges to the future development of global tourism. There are many factors which provide threats, issues and challenges for the future development of global tourism. These factors may include the following: Political:This includes the political instability of the country. More the political instability more will be the changes into the rules and regulation of the people. And political instability also includes the level of safety into the country or region and also includes the level for terrorism attack and so on. If the rules and regulation in a particular country or region is safe and strict then the tourist would fell free and motivated in travelling that place. It also includes the number of solo travelers because they feel safe.Apart from this the country also is facing from COVID 19 in which the whole world is at lockdown state. This has stop the migration or travelling of people from places to places. Lockdown has a huge impact upon the global travel and tourism industries. Environmental:The environmental factor includes the climate or nay kind of dieses which is spreading at current into the nation or region (Le, 2013). If that nation is prone to some sort of disease or any sort of environment disaster then tourist would not prefer to go to that place because they would not like to push their life into danger. Social:Social factors include the taste and preferences, attitude and behavior of the people who are living into that country or region. If the people who are reciting into a place are very much dangers then tourist will not prefer to visit that place (Klabi, 2012). Or whereas the people who are very clever or cunning then also tourist people do not prefer to go there. CONCLUSION From the report discuss above, the tourism and its trends have been discussed. There tourism refers to the movement of people from one place to another for various purposes. These purposes may include business, leisure, weddings and many more. There are many factors which decided for the tourism spot, these may include, environmental factor, social factor, climate factor, demographic factor and many more. The report has also taken two examples and has performed the differentiation between these two destination places on the several bases. The report also includes the various organizations with their roles and responsibility that leads to the growth of travel and tourism industry.
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