Globalisation and Corporate Culture: A Comparative Analysis

Research Paper 1
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Contents
Executive Summary.................................................................................................................................3
E-learning activities.................................................................................................................................4
Week 2 – Activity 2 – Pankaj Ghemawat on Globalisation (450).......................................................4
Week 3 – Activity 3 – Corporate culture instilled in HRM practices and customer satisfaction........6
Conclusion...............................................................................................................................................7
References................................................................................................................................................8
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Executive Summary
The globalisation is one of the elements of the LPG factor which is liberalisation,
privatisation and globalisation. The globalisation has to emerge in a proper manner so that
companies worldwide can be able to carry out their trading activities in a smooth and
effective way to attain growth and survival.
The organisational culture is a path which provides guidance to the company to carry out the
work in an effective and desired manner. The following culture will differentiate the firm
from others and help in attaining a unique position in the market; also it will get growth
opportunities.
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