Growth Opportunities, Ansoff's Growth Matrix, Funding Sources, Exit Strategies, and Business Plan for Desklib

Unit 42- Questions

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Growth opportunities and formulations.......................................................................................3
Ansoff’s growth matrix................................................................................................................4
Funding and its sources...............................................................................................................6
Exit Strategies..............................................................................................................................7
Business plan...............................................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES................................................................................................................................1

INTRODUCTION
The business ideology as well as speculations are all brought about by the onset of dealing with
circumstances. The report deals with various factors that are a part of business entity.
MAIN BODY
Growth opportunities and formulations
Growth is one of the prominent aspect of every organisation. Without growth reorganization
cannot move ahead in terms of development and therefore the objectives that are in regard to the
organisations are stipulated in such a way that the internal as well as the external factors are
identified to be the contributors of growth (Ritter and Lettl, 2018). In order to identify the growth
prospects of every organisation swot analysis is designed and that is brought about by various
evaluations of the organisational framework. In order to move ahead with an effective
management as well as strategies identify the prospect of growth the internal environmental
analysis is carry forwarded in a better possible manner that would identify opportunities that are
there in order to ensure long-term business survival. The organisation that is chosen in this
regard is Asda. This organisation is said to be one of the small-scale industries that is moving
ahead in terms of identifying the opportunities of implementing strategies and also its strategic
orientation is such a way that it commits every implementation to be one of those that will help it
to stand unique in the market.
Affordability: affordability is regarded to be one of the most important criteria that will have to
be dealt by the organisation while expanding into other countries (Geissdoerfer and et.al, 2018).
The cost will be different from each other and therefore the application of cost will have to be
identified on international basis. This is to be practiced by every official and that with regard to
the organisation that is chosen it is one of the specific measures that will decide the opportunities
that are in regard to the organisation. The positives that are associated with this particular aspect
is that it can sustain in a more convenient orientation in the country which it has expanded and
also there will be a lot of customer base. The cons that are associated with this particular aspect
is that customers will not be able to understand the criteria of costing and that might impact their
customer base.
Tax and employment regulations: the taxation policies different with regard to various countries
and therefore that will fall in regard to the operational management. The governing laws will be
different from each other and therefore the employee regulations as well as the taxation policies

will sometimes be a contradictory. The positives or the pros that are in regard to this fact and
employment regulation is that the organisation can be recognised as one of the best operational
unit and that can bring about a good amount of profits to the organisation. When this is not being
followed there will be a confusion that is being catered in the organisation and that can be one of
the barrier for operational entity.
Marketing techniques: marketing techniques are one of the important aspect while dealing with
the prospect of growth. They will also derive opportunities that are in regard to the organisation
and these techniques will have to be identified on accessible basis in order to be considered as
one of the accessible means of dealing with customer base. The process that are associated with
the marketing techniques are it brings about good amount of sales to the organisation. The cons
that are associated with deriving the marketing techniques is that there will be a budget which is
oriented and the cost will also vary.
Hiring employees internationally: while expanding the business internationally the organisation
will have to aim for employment as well as recruitment. The availability of culture as well as
maintenance of rules and regulations will have to be adjusted and will have to be determined.
The process that are associated with hiring employees internationally if that the business can
move ahead without any barrier. The cons that are associated with the recruitment of employees
internationally as that there will be cultural differences and the employees will have to be trained
accordingly.
Ansoff’s growth matrix
The Ansoff growth Matrix will bring about the required entities that can probably derived a
growth prospect of the organisation (Bocken and et.al, 2018). In order to move ahead with the
product as well as marketing expansion of the organisation this particular tool will help the
organisation to accumulate the business strategies that are in regard. An explanation to this
particular tool is brought about by H. Igor Ansoff. This particular tool has brought about various
growth opportunities for the organisations while dealing with the international expansion. There
are four strategies that are included in answer of growth Matrix. They are as follows:
Market penetration: this is regarded to be one of the finest entity and the biggest strategy that
can be brought about in marketing. This is necessary in order to move ahead with aiming for
market share that is very determined. The potential of every business is brought about by how far
the marketing goals as well as the methods in order to approach people are being derived