Heritage and Cultural Tourism Management

Heritage and Cultural
Tourism Management

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
1.1 covered in poster...................................................................................................................1
1.2 Potential conflicts in the conservation of heritage and cultural resources............................1
TASK 2............................................................................................................................................2
2.1 Purpose of heritage and cultural attractions in meeting the needs of customers...................2
TASK 3............................................................................................................................................4
Covered in Leaflet.......................................................................................................................4
TASK 4............................................................................................................................................4
4.1 Methods and media used for interpretation with in heritage and cultural industry..............4
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
In current scenario, tourism sector is growing rapidly throughout the world. Business
organizations which are operated in such sector have objectives to provide individuals with
memorable travelling experience (Alberti and Giusti, 2012). There are mainly three stakeholders
who promote cultural tourism management such as government, entrepreneurs and local people.
Now, for the preservation of cultural tourism local people takes several initiatives and makes
contribution in the management for same. This project is based on Heritage and cultural tourism
management which will present the extent to which British as well as Victoria and Albert
Museum satisfies the need of customers. Further, it will also shed light on growth and
development of heritage industry. It will also provide deeper insight about potential conflicts that
are associated with conservation of cultural resources. Besides this, it also depicts the methods
and media that can be used for interpretation in heritage and culture industry.
TASK 1
1.1 Analyzing the growth and development of heritage and cultural industry
Covered in poster.
1.2 Discussing the potential conflicts in the conservation of heritage and cultural resources
In cultural and heritage tourism, there are many growth opportunities from several
perspectives. However, it has also some conflicts in regards to conservation of social resources
which in turn places direct impact on the growth aspect of concerned country (Ashworth and
Larkham, 2013). This sector is influenced by many factors such as political, economical, and
social. However, there are more chances of conflicts between cultural resources and heritage
conservation. Some conflicts that takes place in Lhasa are enumerated below-
 Lack of presentation of places- It is one of the largest conflict because there is lack to
present the importance of these place in front of tourist as well as local community. If
country wants to conserve these social resources then it should present the information
about this sites so that people will get awareness about its existence and will get support
from government.
 Disrespect of the right and interest of travellers- Employees of this historical place
should respect the visitors, host community by which cultural practices, beliefs,
knowledge can be conserved effectively (Ashworth and Page, 2011).
1