Growth and Development of Heritage and Cultural Industry

This document analyzes the growth and development of the heritage and cultural industry, highlighting the importance of historical values and the role of tourism in promoting and attracting visitors to historical places. It discusses the impact on national economy and the need for investment in infrastructure and services. The document also explores the development of natural points and cultural heritage, with examples from Spain and Italy.

1.1 Analyse the growth and development of the heritage and cultural industry.
Heritage relates history to the present which passes from one generation to another generation. It shows the importance of history and their lives. Cultural
heritage defines the importance of historical values (Alazaizeh and et.al, 2016). Tourism sector is enhanced the importance of cultural and
heritage places which shows and helps in development of national economy, this also increases the tourism sector and people get to know about its history
and their places.
Attraction: In earlier times, Heritage places are generally not very much popular and famous, due to less promotional activities and awareness. But over the
years, when people liking to visit most popular places which is related to historical places. Heritage and tourism sector enhance the importance of historical
places and attract people by promoting them at large scale. It helps to make aware people about new places which are very much popular in earlier times.
Every country has their own past and historical places. It is necessary for the tourism sector to promote those places and culture to attract the customer
preference. This helps to develop the country popularity and foreign income (Antonakakis, Dragouni and Filis, 2015). It makes country national income
higher and profitable. There are so many historical places in Spain and Italy such as Mezquita, it is the most popular historical place in Spain. For that, Spain
needs to invest some funds on the development of that place to attract more tourism scope to attract customers. Government of the company always ready
to invest on infrastructure so that people wants to come that place and visit their places. It also very important Spain also open new services to connect
people or visitors to their direct contact (Antonakakis, Dragouniand Filis, 2015).
Development of natural points: Alhambra this place were invented at the time of 13th century during the Moorish rule. Spain
government develop those places into new forma and make them perfect for the visitors. It makes new development strategy to attract
tourism sector in that place. Besides this, they also enhance the importance of natural places in the country. According to the report of
tourism sector, it has increased 27.5 percentage and approx. 20 million visitors and spent huge amount of millions for tours.
Construction: to make travellers happy and satisfied Italy and Spain government invest huge amount funds on the development of
Heritage and cultural industry is the backbone of the UK, which contribute the highest part for the development of economy. Overall, it
makes new airport and making all attractive places to fascinate more clients and visitors. According to the Carr cultural and heritage
industry contributes 28% in their generation of annual expenditure. Country needs to enhance and construct new places and monuments
to attract the people and give them the best services to get client satisfaction (Benur and Bramwell, 2015). Overall, government also
contribute their part on natural beauty of the country to retain the customers. Therefore, people who love natural beauty can enjoy and
make themselves happy and satisfied.
Development of cultural heritage: Every culture and place is different country to country. Every country and places are famous as per
their culture. Europe government can contribute their huge part in the development of cultural heritage. Spain is the second most
popular country with more monuments and heritage places. Overall, it helps to contribute for the development of cultural places.
Camisón, C. and Forés, B., 2015. Is tourism firm competitiveness driven by different internal or external specific factors?: New empirical evidence from Spain. Tourism Management 48. pp.477-499.
Dogru, T., Bulut, U. and Turk, E. S., 2016. Efficacy of Gain Index in Predicting the Economic Impacts of Climate Change to Tourism Receipts in the Mediterranean Basin.
Halpenny, E. A., Arellano, A. and Stuart, S. A., 2016. The use and impact of World Heritage designation by Canadian Heritage sites: an exploratory media analysis. World Heritage, Tourism and Identity:
Inscription and Coproduction. New York: Routledge. pp.25-36.
Hartmann, R., 2014. Dark tourism, thanatourism, and dissonance in heritage tourism management: new directions in contemporary tourism research. Journal of Heritage Tourism. 9(2). pp.166-182.