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H&M Brand Extension to Home: A Marketing Analysis

   

Added on  2023-06-17

10 Pages379 Words332 Views
PRINCIPLES OF
MARKETING
H&M

TABLE OF CONTENT
Introduction
Brand value
Brand extension
H&M home
PESTLE analysis
Comparative analysis

INTRODUCTION
H&M is a Swedish multinational company, that was establishes in 1974. it has over 5000
stores in 74 countries, with over 120000 employees. And with net revenue of $24.8
billion.

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