Hospitality and Tourism - PDF

Running head: HOSPITALITY AND TOURISM
HOSPITALITY AND TOURISM
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HOSPITALITY AND TOURISM1
1. Identify and discuss the prime ethical and governing issues presented in the Vanuatu’s
Broken Dream video.
- In the Vanuatu’s Broken Dream Video, the prime ethical and governing issues that are
presented are that of the fact that the PO cruise ships are visiting the Island of Vanuatu and it
is supposed to bring prosperity to the islanders but there is no development in the place at all
(Cheer 2017). The islanders are getting very little or no benefit from the cruise ships. No one
knows where the money is ultimately going and who is taking it and for what purpose. No
one has any idea regarding the matter. They need development in the place but there is no
money to do so. There is a corruption in the place (Walton et al. 2014). Although, it is a
known fact that there is a huge income from the cruise ships the islanders say that they are
not seeing any of the money and they constantly asks why the facilities that have been built
especially for the tourists remain off-limits to them. With the same, it is also to note that the
politicians of the country often live in luxury but so many of the remaining people lives in
poverty. For the people of Vanuatu, the cruise tourism promises huge opportunities for the
development and economic diversification along with closer relations to the mainstream
economy of the island (Meharg et al. 2015). However, despite many years of cruise ship visit
in the place, the development and enhancement of the long term legacies as well as the
evidence of the advances and improvements in the living standards still remain unconvincing.
The rhetoric from the tourism sector and the policy makers promotes this notion that the
cruise tourism is basically high yielding and low impacting at the ports of call in the Pacific
Island countries. The controversies over the deficiencies of the cruise sector are been
magnified in contexts of the small island development that has given greater reliance on the
tourism as because of notably less amount of diversifies economies (Petterson and Tawake
2016). Although the fight back against the corruption has started and is gaining momentum
but it is really doubtful whether the locals could really turn the economy back around in their

HOSPITALITY AND TOURISM2
own favour. Some of the islanders have also doubted that someone is stealing the money that
are been gained from the cruise sector, which are allocated for the indigenous development
but they do not have any trace of it. With the same, it is also to mention in this context that
there are corruption and superstitions prevailing in the island and this is making it really hard
for the island to develop and improve further. The sad truth is that woes of Wala are a
microcosm of the country. While Vanuatu clings tenaciously to its cultural integrity, there is
very little integrity in the public or social life. The politicians of the country have even
stooped to the black magic to bring down the opponents. Meanwhile, ineptitude, cronyism
and out-and-out corruption runs so deep that even recently elected Prime Minister Moana
Carcasses admits it's endemic (Addinsall 2017). The overseas investors are using the culture
of the Vanuatu to their own advantages as because they are building resorts and hotels but the
money is not staying in Vanuatu or even benefiting it in any way. Furthermore, the increase
in tourism in the country is directly result in increasing the total number of tourists in the
country and this means more land is required (Briguglio 2017). This in turn is becoming a
threat for the islanders of Vanuatu as the local islanders are being brought out of their houses
for using their land for tourism purposes.
2. Did PO Cruises act ethically in this case? Justify your answer.
- Corporate social responsibility is considered to be an important factor for any business
organization that symbolizes the responsibility of the organization in maintains social
equality and cohesion (Wang et al. 2016). Moreover, the Corporate Social Responsibility is
also considered to be associated with the social and community development. In this regards,
the P&O Cruise fails to imply any kind of social responsibility measures while doing
business in the Republic of Vanuatu (Reverte, Gomez-Melero and Cegarra-Navarro 2016).
The island of Vanuatu is full with aboriginal people who are poor and wretched. Besides
agriculture the other source of income is only relied to the tourism. It is in fact, can be seen