Intercultural Competence in the Hospitality Industry

Hotel hand book for
intercultural competence

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
CONCLUSION ...............................................................................................................................7
REFERENCES................................................................................................................................9
.......................................................................................................................................................10

INTRODUCTION
Intercultural competence is refers to the range of affective, cognitive and behavioural
skills that support in appropriate interaction with people of different cultures. In a business
organization, employees are belongs to different culture because of its diverse workplace
wherein workers are more likely interact with their co-workers, customers and countries as well.
In addition of this, the overall growth hospitality industry is becoming depended over the
successfulness of intercultural interactions among their workers, diverse visitors and countries as
well (Jhaiyanuntana and Nomnian, 2020). This is the reason that companies is responsible for
analyse the culture where they operate their business and also understand visitors demand. With
the assistance of this, they can easily attain competitive success. Current report is based on the
Hilton hotel London, is a multinational hospitality company operate their business in over the
world with the aim of attaining competitive success at market place by providing them best
quality services to its customers as per their needs and wants. Along with this, report is also
includes two different international countries i.e. India and USA that includes different culture
and customs.
MAIN BODY
Intercultural competence is considered as an ability that leads to entire functions
effectively across the cultures and also communicate with workers at working area. This term is
also related to the cultural and communication in which people are from different and diverse
cultural or background as well. Mainly, it includes different elements like skills, attitude an
knowledge as well that support to the visible behaviour and communication that is more effective
in intercultural interaction in relation to different countries. Along with this, intercultural
competence is one of the important and valuable assets that contributes to increasingly globalised
world wherein people are interact with customers who are from different culture and countries.
Thus, it is crucial for company to analyse and evaluate the culture customs and behaviour of
customers before providing them its services (Doerr, 2018). With the assistance of this, they can
easily improve visitors positive experience that directly contributes in attaining competitive
success at global level.
In this regard, India and USA are the famous countries in relation to their culture, custom
an background as well. People of these countries are also have distinct or unique culture which is
important for Hilton hotel to understand so that they can appropriately serve their quality