Hotel’s Room Revenue Management Strategy and Key Performance Summary

Hotel’s room revenue management strategy
and key performance summary

Table of content
INTRODUCTION......................................................................................................................3
MAIN BODY.............................................................................................................................3
Business climate.........................................................................................................................3
Hotel’s proposed rooms pricing policy......................................................................................5
Hotel’s proposed distribution channels strategy........................................................................5
CONCLUSION..........................................................................................................................6
REFERENCES...........................................................................................................................6

INTRODUCTION
The report consist business climate that include the robust infrastructure, conductive
business environment, strong service sectors and strong industrial base for the opening of the
intercontinental hotels. The justification of hotel chain and category to propose the opening
of the hotel. The market segments and the hotel’s room pricing policy are discussed. The
strategy for the marketing of the hotel is discussed.
MAIN BODY
Business climate
Robust infrastructure
 The area is reliable, have telecom connectivity and cost effective.
 Have 11% networks of road.
 Have national railway network of 9%
 The state airport handles the 34% of the India’s cargo and international
passengers.
 There are four international airports (Akhmetshin and et.al, 2018).
Conductive business environment
The city provides with various policies for the business that include;
 State SEZ policy
 Tourism policy
 Policy
 State IT policy
 Maharashtra biotechnology
 E-governancey
 Infrastructure policy
Strong service sectors
 Services provide 62% to the state’s economy.
 Produces country’s software exports up to 20%
 Provides the country with the 32% of the IT professionals.