How Banks Can Implement Business Strategies in Light of Globalisation to Improve Connectivity with Clients - A Case of Barclays PLC

This dissertation explores the implementation of business strategies by Barclays PLC to improve connectivity with clients in the era of globalisation. It discusses different types of strategies used by the company, challenges faced, and recommendations for managing global business. The study is based on qualitative research and includes insights from 50 managers of Barclays.