How globalization can drive a business to success. A case of study for TKMAXX

This dissertation explores the role of globalization in the success of TKMAXX, a multinational organization in the retail sector. It discusses the benefits and challenges of globalization and provides strategies for success in the global marketplace. The study is based on primary and secondary data collected from 40 employees of TKMAXX.

Dissertation

ABSTRACT
The current study based on globalization and its role in the success of businesses which
support in providing information for the formation of effective strategy towards business
expansion. The current study has been conducted on TK MAXX, a well known company which
mainly deals in handbags and other accessories items. Operational activities of this company are
executed at international marketplace. Both the primary and secondary sources of data collection
has been used by investigator for gathering desired information. Also total 40 employees as the
respondents has been chosen as the sample size as they are having detailed knowledge on
performance of TK MAXX and influence of globalization over it. With the support of this
investigation, it has been acknowledged that the concept of globalisation has both kind of impact
over the performance of international companies like TK MAXX. The main benefit that are
attained by these companies are better approach to customers whereas its negative impact is that
it is enhancing competition which is affecting overall performance of business organisations. The
overall influence of globalisation is positive for the businesses which helps them out in attaining
range of business opportunities which leads to success.

ACKNOWLEDGEMENT
For the very first time I would like to thank God for providing me positive energy in
order to accomplish all provided task effectively and achieving goals and objectives. Also, I want
to express thanks towards my superiors and mentors who have provided me guidance in
completing dissertation in appropriate. I would also appreciate the level of patience
acknowledged among my seniors at the time of analysing, reviewing my work, resolving my
issues, providing suggestions as well as guiding me each and every stage of dissertation.
Apart from this, the huge thanks is expressed towards management team of TK MAXX
and overall workforce of this company who provided me authenticate information.
Last but not least, I would like to provide huge thanks to my family members and friends
who have supported me at the every stage of this project and motivated me to complete it
appropriate manner.

Table of Contents
ABSTRACT.....................................................................................................................................2
ACKNOWLEDGEMENT...............................................................................................................3
List of Tables...................................................................................................................................6
List of Figures..................................................................................................................................7
TITLE: How globalization can drive a business to success. A case of study for TKMAXX.........8
CHAPTER 1: INTRODUCTION....................................................................................................8
1.1 Background of research topic...........................................................................................8
1.2 Background to research organization...............................................................................9
1.3 Research rationale............................................................................................................9
1.4 Research questions.........................................................................................................10
1.5 Research aims and objectives.........................................................................................10
Research aim........................................................................................................................10
CHAPTER 2: LITERATURE REVIEW.......................................................................................11
2.1 Introduction of literature review.....................................................................................11
2.2 Main body with heading and sub-headings....................................................................11
2.3 Conclusion of literature review......................................................................................14
CHAPTER 3: RESEARCH METHODOLOGY...........................................................................16
3.1 Research process............................................................................................................16
3.2 Research approach..........................................................................................................16
3.3 Research strategy............................................................................................................16
3.4 Research methodology...................................................................................................17
3.5 Research instruments/tools.............................................................................................18
3.6 Sampling.........................................................................................................................18
3.7 Ethical implications........................................................................................................18
CHAPTER 5: FINDINGS.............................................................................................................21
Frequency table....................................................................................................................21
CHAPTER 6: DISCUSSION.........................................................................................................36

CHAPTER 6: CONCLUSION, RECOMMENDATIONS AND IMPLICATIONS FOR
FURTHER RESEARCH-800........................................................................................................40
7.1 Conclusion......................................................................................................................40
7.2 Recommendations..........................................................................................................40
7.3 Implications for further research....................................................................................41
REFERENCES..............................................................................................................................43

List of Tables
Index of Tables
Table 1: Theme 1: The concept of globalisation..........................................................................23
Table 2: Theme 2: Influence of globalisation on business performance of TK MAXX...............24
Table 3: Theme 3: Main benefits associated with globalisation that will get by TK MAXX.......25
Table 4: Theme 4: Globalisation will help TK MAXX in gaining competitive edge at
international marketplace...............................................................................................................26
Table 5: Theme 5: Globalisation develops more number of growth options for the employees...27
Table 6: Theme 6: The main challenges that might be faced by TK MAXX while globalising its
business..........................................................................................................................................28
Table 7: Theme 7: The main resources that will be need utmost while expanding their businesses
at international marketplace...........................................................................................................29
Table 8: Theme 8: Best strategy through which TK MAXX can attain success in rightful manner
........................................................................................................................................................30
Table 9: Theme 9: TK MAXX must provide training and development sessions to its workforce
for improving their performance....................................................................................................31
Table 10: Theme 10: Globalisation leads to attainment of success for TK MAXX......................32
Table 11: Theme 11: Impact of Globalisation over employees of TK MAXX while globalising
their business..................................................................................................................................33
Table 12: Theme 12: Globalisation helps TK MAXX in attracting more number of customers. .34

List of Figures
Illustration Index
Illustration 1: The concept of globalization...................................................................................23
Illustration 2: Influence of globalization on business performance of TK MAXX.......................24
Illustration 3: Main benefits associated with globalization that will get by TK MAXX...............25
Illustration 4: globalization will help TK MAXX in gaining competitive edge at international
marketplace....................................................................................................................................26
Illustration 5: globalization develops more number of growth options for the employees...........27
Illustration 6: The main challenges that might be faced by TK MAXX while globalising its
business..........................................................................................................................................28
Illustration 7: The main resources that will be need utmost while expanding their businesses at
international marketplace...............................................................................................................29
Illustration 8: Best strategy through which TK MAXX can attain success in rightful manner.....30
Illustration 9: TK MAXX must provide training and development sessions to its workforce for
improving their performance.........................................................................................................31
Illustration 10: globalization leads to attainment of success for TK MAXX................................32
Illustration 11: Impact of globalization over employees of TK MAXX while globalising their
business..........................................................................................................................................33
Illustration 12: globalization helps TK MAXX in attracting more number of customers.............34

TITLE: How globalization can drive a business to success. A case of study for TKMAXX
CHAPTER 1: INTRODUCTION
1.1 Background of research topic
Globalization is determined as the integration of two or more nations, businesses,
government and people across the world with the motive of mutual growth. Changing
expectation of individuals across the world has initiated this concept and influenced businesses
to execute their business activities at international scale so that they can easily become successful
(Clark, 2014). The main concept of globalization has not only provided benefits to the businesses
but at the same time it has open up range of options for the customers too as they are able to
approach their favourite in international market too. Along with this, it also creates huge job
opportunities for the employees too as they are getting variety of job options within their local
area as well as international marketplace. This directly reduces unemployment rate worldwide
that also leads to enhancement of standard of living.
The term globalization is also providing opportunities to business association which leads
to enhancement of businesses opportunities as well as profitability at international market scale
in rapid manner (Amran and et. al., 2015). Along with this benefits and positive aspects the term
globalization has its own drawback as well as challenges too which directly placing negative
impact over the business performance of the company. The main issue which creates lots of
issues for businesses is increasing competition at market place. Also expectations of the
customers are also increasing from the localise businesses as customers thinks that these
companies also offers products which are offered by international brands. This is directly
creating huge difficulty for the local companies.
The present investigation has been conducted for TKMAXX a large scale subsidiary
company of TJX companies. The respective company belongs to retail sector and headquarter in
Framingham, Massachusetts, US. Operational activities of this company is being operated at
international market place. The top management team of this enterprise has analysed that its
business managers are not able to handle their work performed with the interaction of
international countries. In order to improvise their understanding over the same, its top
management team has planned to conduct research on the globalization and how it contributes in
the success of TKMAXX while they are executing their work at international market scale in

effective manner. Along with this, the top management team of this company is aiming to focus
on exploring overall globalization associated information in order to utilise it effectively while
executing business activities in international marketplace. In this regard, the researcher has
developed adequate research aim, objectives and questions.
1.2 Background to research organization
TK MAXX has huge customer base within local as well as international market place too.
The respected company has opened up its very first international store in Bristol in the year
1994. Founders has modified its name to TK MAXX in order to avoid confusions settle down its
store within British effectively. In the year 2007, the respected company has focused opening up
its new stores within UK. The main motive behind this to convert the image of this store as the
larger department which offers product range to its customers in rightful manner. It mainly deals
in apparel and home goods which are being offered in all of its stores throughout Australia,
Germany, Austria, UK, Ireland, Poland and the Netherlands. Later the company has also entered
into e commerce site where it has initially focused on offering handbags to its customers but later
it has enhanced its product range with other accessories items too. With the passing time
business of this company has been extended towards in many countries. At present stage, it owes
almost 515 store across Europe and around 38 stores in Australia. The company is now aiming to
expand its business and other leftover regions too in order to maximize their profitability as they
are getting opportunities to approach more number of customers at international scale. Along
with this, TK MAXX is also getting opportunities to develop their relationship with the other
firms too that will directly provide them support in improvising their business performance with
effective collaboration with them.
1.3 Research rationale
The main purpose of choosing present topic as the main research topic is the personal
interest of investigator towards this topic as it is one of the emerging topic worldwide. Along
with this, by conducting research on this topic investigator will be able to improve their research
skill, communication skill, analytical skill and many others skills which will directly help them
out in conducting more effective research in the near future (Potrafke, 2015). In context to
TKMAXX, it can be said that this investigation will develop knowledge of managers as well as
other readers about the concept of globalization and how it support businesses in attaining
success in quicker manner. This will directly provide guidance to businesses to make use of these

knowledge and attain success in their respective field by implementing rightful strategies. This
will also support them in improving their business performance.
1.4 Research questions
 Explain globalization and its importance for businesses?
 How globalization influences business performance of TKMAXX?
 What are the various challenges experienced by TKMAXX while globalising their
business?
 What are the different strategies by which TKMAXX can attain success?
1.5 Research aims and objectives
Research aim
The research aim for proposed study is “To analyse role of globalization in the success of
large scale multinational organisation.” A case of study for TKMAXX.
Research objectives
 To develop understanding on the concept of globalization and its importance for
businesses.
 To analyse influence of globalization over the business performance of TKMAXX.
 To determine various challenges experienced by TKMAXX while globalising their
business.
 To explore different strategies by which TKMAXX can attain success.

CHAPTER 2: LITERATURE REVIEW
2.1 Introduction of literature review
A literature is also known as a narrative review and it mainly defines as a comprehensive
summary of a past exploration on a specific investigation topic. This part plays a vital role in the
providing in-depth evaluation via developing effective theoretical framework which in turns in
creating value through developing the understanding of learner and researcher in relation to the
chosen study area (Berger and et. al., 2015). In addition to this, literature review in an
investigation is encompasses over secondary source of information, therefore, in this data is
mainly accumulated through books, journals, published articles, past investigation and so on. In
the case of this present investigation based on analyzing the role of globalization in the success
of large scale multinational organization, literature review is significant in providing suitable
information to assisting the work in right manner to exploring suitable results. This section of
investigation is effective in enhancing the understanding of the researcher and others in regards
to the chosen study area.
2.2 Main body with heading and sub-headings
The concept of globalisation and its importance for businesses.
According to the views expressed by John Williamson, 2019, globalisation is defined as
the integration of markets in the global economy that leads to the developed interconnectedness
of national economies. In addition to this, globalisation is the word which is implemented to
analyse the growing interdependence of the world's economies, populations and cultures, brought
in regards to the cross border trade in goods and services, technology and flow of investment,
information and people. Furthermore, Globalization is also recognised to be the beginning of
local and nationalistic view to a broader outlook of an interconnected and inter-dependent
universe with free transfer of capital, goods, and services across national frontiers. From the
views analysis of Fredrik Erixon, 2018, globalisation is an effective aspect which in turns in
creating benefits for the businesses in establishing international connection to develop and
growth. In the context of business, globalisation has effective significance like Better access to
skilled workforce, Higher business opportunities, Increase in profitability, wider market
opportunities etc. Globalisation is an effective aspect which is significant for the businesses to
provide opportunities to explore their operations at wider scale for the purpose of attaining

higher growth and success. Therefore, businesses now a day's are very much concern over
attaining higher growth and success and enhance the competition at market place via exploring
the operations of the business at global level. Thus globalisation is imperative in providing better
access to skilled workforce, however, globalisation provides opportunities to explore their
operations at international level and also provide chance to the businesses to hire skilled and
talented people from the assorted areas. Thus it is significant for a business to attain higher
growth and success at market place (Berry, 2015). Globalisation is also effective in developing
the profitability of the business via capturing a wider market at domestic as well as international
level. In addition to this, Globalization also enables businesses to realize economies of scale
which reduce costs and prices, which in turn supports further economic growth. Therefore, this is
also beneficial for the business to attain more profitability and growth at market place.
The influence of globalisation over the business performance of TKMAXX.
As per the views expressed by Jim Riley, 2015, globalisation is recognised to be a force
which provides shapes to the contemporary world, affecting business environment and society.
Globalisation in the context of business plays an effective role in the growth and success of the
business. Globalisation Has direct impact on the operations and progression of the business as it
provides opportunity to the business to explore their operations within any region or country it is
significant in provide wider access to the business to capture a wide area for the purpose of
enhancing their operations. As a large retail business TKMAXX is mainly concern over
enhancing their operations and functions at market place and globalisation is recognised to be a
best driver which helps the business in improvising the operations and functions. Globalisation
mainly develops positive influence on the operations in functions of business (Bossle and et. al.,
2016). Therefore, globalisation is effective in influencing the profitability of the business via
expansion of the business at wider place. In addition to this globalisation is also jewel in increase
in the production of a business hi well skilled and talent from the diverse areas, thus people from
diverse area are effective in implementing new ideas and expand their knowledge in enhancing
the productivity of the business. However globalisation has direct impact on the operations of
TKMAXX, thus business has gained a huge growth and success as the company is operated at
global level and playing as the leader of retail market.
Challenges experienced by TKMAXX while globalising their business

On the basis of information expressed by Bresler and Stake, (2017), globalization is term
is used to interconnect globally with countries to countries, people, and business around the
world. Globalization offers both benefits and challenges, it provide benefits with better welfare
and ample of opportunities or it can be vice versa of not having growth of business, precisely it
can provide downfall also. Eventually any organization when they enter into globalization or
they approach their business into new area or new country then that company has to face globally
challenges like GDP(Gross Domestic Product) for economic balance and many other resources
which can be needful to the business. To begin the new venture at global market first task would
be analysation of market with powerful resources, Ansoff’s Matrix and PESTEL Model can
provide the proper layout for stabilising the venture (business). Some of the challenges faced by
businesses like TK MAXX who are operating its business at international scale are expressed
below:
Hiring new staff: To approach in the globally business in other countries the manpower
is one the crucial challenges to find right person to right job. If company is well established and
having goodwill in the market they are going to hire only educated and potential skill employees
to ease approach and in a motive of less training cost (Coker, 2014). By that hire of new staff
now the demanding of wages according to the country wealth is going to decided which can lead
to the company into highly cost effective For instance: A company called TKMAXX have
problem to face hiring of new staff when they have establish their business into United Kingdom
that leads to them highly manpower cost effective.
Cultural barrier: The cultural barrier is one of the common barrier which effect the
business relation into the market, the challenges which occur as barrier is clashes of religion,
culture, work ethics and others which can be one of the effective barrier that can affect the
business culture. For instance: The company TKMAXX wants to start their new project into
Japan but they not get succeeded due to cultural barrier on their work ethics clashes.
Lack of required finances: After establishing the business into globally there is one
important challenge of requiring the investors to invest in the business project while facing of not
having a proper capital and wants to enter in the market but due to lack of financial condition
some business get not boost up until unless the finance (fund) would not be there. Some start-ups
are struggles to enter in the market but they try to convincing the investors to invest some
amount that can give some good ROI into it. For instance: A TKMAXX company had been

faced the lack of financial support during planning to enter in the global market where it has
shortage of fund.
Environment Impact: Having a globally business the dynamic changes of environment
can be a challenges of the globalization when it comes to climate condition it can create a chaos
in the global market position by which the organization have to deep study of the environmental
scanning before start any venture. For instance: Drought having crucial challenge in
environmental impact that have faced by TKMAXX when they have started a small venture in a
urban areas.
The different strategies by which TKMAXX can attain success.
According to the opinion stated by John Rampton, 2017, In today’s modern business
environment the key motive of each small as well as large businesses organisation is to attaining
higher growth and success at market place. Therefore, businesses are concern over implementing
effective ways to developing the operations for the purpose of attaining higher growth and
success. As a well reputed retail organization TKMAXX is focuses over improvising the
operations and functions of the business. Therefore, there are assorted strategies that can be
effective for TK Max in attaining higher growth and success, those associated as under:
Training to Employees: It recognized to be the best possible strategy for TK Max to improvise
their operation. As a large retail business it is quite important for the business to provide training
to their new as well as old employees for the purpose of providing them assistance to conduct
suitable operations (Davidson and et. al., 2012). Therefore, training is also effective in providing
an appropriate guidance to the employees to assist them towards attaining objectives via global
expansion.
Retaining employees: In the context of the major motive of a business is to retaining
their old employees at workplace, therefore it is also significant in reducing the extra cost of
employee turnover. This is the best possible way for TK max gain higher growth, thus people
with higher experience are more liable in conducting success operation of the business.
Suitable policy implementation: This is also significant for a business to execute an
appropriate policy for effective implementation of business operations; therefore TKMAXX is
concern over executing effective policies that are appropriate in assisting global operations in
effective manner without facing any kind of issue or conflicts.

2.3 Conclusion of literature review
From the detailed analysis of the literature it has been evaluated that, globalisation is a
wider term which has a wider influence over the operations and progression of the business. As
per the evaluation of the project it has also been determined that, in today’s modern and
competitive business era the key motive of each small as well as large business organisation is to
attaining higher growth and success at market place. Globalisation is a wider aspect which is
mainly significant in providing wider opportunity to the businesses to explore their operations at
market place, therefore, globalisation is recognised to be the key strategic step which is
implemented by the businesses to expansion within a new country, region etc. However,
globalisation is creating value in making international trade more easy and reliable which in
turns in creating benefits for the business and also generate economic value to the country as
well.

CHAPTER 3: RESEARCH METHODOLOGY
This section provides detailed knowledge on different methods that has been adopted by
investigator for conducting presentation research in adequate manner. In order to conduct this
study in detailed manner researcher has made use of range of methods for obtaining valuable
outcomes towards the same (De Vos, 2012). Few of the main terms used in this section are
described as below in detailed manner.
3.1 Research process
Research process includes range of sub activities like determining information, locating it
at right place, analyzing it effectively in order to obtain required outcome of the proposed
research topic. In context of present research investigator has followed effective research process
that includes main stages such as selection of research topic, creation of suitable aim, objectives
and questions, conduction of effective literature review, data collection through primary and
secondary sources, analysis of the data, conclusion, recommendation and reflection on the basis
of researcher experience. This is the main process that provides clear guidance to investigator
which supports them in completing overall dissertation work within the providing time frame.
3.2 Research approach
There are main two types of research approaches that are adopted by researchers for
conducting research in adequate manner. These methods are inductive and deductive. With
reference to the current dissertation conducted on role of globalization in the success of large
scale multinational organization like TK MAXX, investigator has chosen inductive type of
research approach. The main reason behind choosing this approach is that it supports in drawing
valid outcome in simpler as well as systematic manner (Dijkman and et. al., 2015). Also,
inductive method divides overall topic into smaller section which provides them in evaluating
overall topic in lucrative form. Another reason for selecting approach is that it is suitable towards
qualitative method which is supportive in analyzing overall gathered information.
3.3 Research strategy
Investigator basically prefers to make use of different method as well as techniques in
order to collect required information. This is mainly performed through questionnaire, interview,
survey, case study and other techniques. The present investigation will going to be performed
effectively by making use of questionnaire. The main reason behind using this method is to

obtain huge information from targeted sample size. Along with this, it can be also said that it is
cost effective for the investigator too and supports them in conducting better research in lesser
period of time (Epstein, 2018).
3.4 Research methodology
It includes various tools and techniques adopted by researcher for executing overall
research in appropriate manner. The main methods included in this section are described below
in detailed manner:
Type of investigation :- Quantitative and qualitative are two main forms of investigation
which helps investigator in analysing overall gathered information in well manner. In context of
present investigation researcher has prioritise qualitative form of investigation in order to obtain
research outcome with the help of theoretical framework. Along with the stated method provides
priorities to human viewpoint, perception and values that is supportive in analysing overall
information in detailed manner.
Research philosophy:- Positivism and interpretivism are determined as two main types
of research philosophy which are considered by investigator while conducting research
effectively (Eriksson and et. al., 2015). Here, interpretivism type of research philosophy has been
used by investigator in order to evaluate overall gathered information with human viewpoint.
Along with this, it also provides to investigator to draw valid outcome by covering each and
every aspect associated with it.
Research design:- Research design is effectively explored as the structure of
investigation that has been adopted by researcher for performing it in adequate manner.
Exploratory, descriptive and explanatory are three main type of research design which provides
better structure to researcher. In context of primary research, investigator have made use of
descriptive form of research design. The main reason behind opting this type is that it gives
theoretical framework to researcher that represents overall information in appropriate form and
also supports in obtaining valid outcome.
Time frame:- This simply specifies the actual time limit that is taken for performing
research in adequate manner. In order to conduct present research effectively researcher has
made use of Gantt chart which is mainly used to represent overall activities of research along
with its starting and finishing time. This specifies overall work in the pictorial format. Usage of
this Gantt chart helps investigator in completing overall research in the timely manner.

3.5 Research instruments/tools
Data collection is considered as the method through which investigator gathers desired
information from different sources. Main data collection methods are primary and secondary.
Primary method of data collection effectively provides raw information to researcher which is
completely fresh and authenticate (Findla and et. al., 2012). This is so because investigator can
easily gather primary information by directly communicating with the targeted people. Main
sources of primary method are questionnaire, survey, focus group, observation etc. On the other
hand, secondary method of data collection is the one in which investigator gathers information
from already conducted researches or published data. This is method is suitable for gathering
bulky information in lesser time frame. Main sources of secondary method is books, journal,
online article, newspaper and other published data. For performing this investigation effectively,
researcher has made use of both the primary and secondary method of data collection. In primary
method investigator has used questionnaire whereas in secondary method books, journal and
articles has been used for completing literature review section effectively.
3.6 Sampling
Sampling is determined as the effective process through which investigator selects
sample population by making use of effective method. Probabilistic and non probabilistic are two
main kind of sampling methods. For conducting this investigation on globalization and its role in
the success of TK MAXX, investigator has selected probabilistic method of sampling. The main
reason behind choosing this method is that it provides equivalent opportunity to overall
population to get selected as the sample size and provide their own level of contribution in the
completion of research project (Furlong, 2013). In context to present research total 40 employees
as the sample size will going to be selected from overall population.
3.7 Ethical implications
Overall success of present investigation completely rely upon sources that have been
adopted by investigator for drawing conclusion. Along with this, it can be further said that
researcher is required to perform overall research in ethical manner for maintaining its value
among all (Grayson and Hodges, 2017). Here, investigator emphasizes on following all ethical
principles such as confidentiality, informed consent, usages of authenticate sources and others
while completing this research project effectively.

Questionnaire
Q 1) Are you aware with the concept of globalization?
a) Yes
b) No
Q 2) In which manner globalization influences business performance of TK MAXX?
a) Positive manner
b) Negative manner
Q 3) According to you, what are the main benefits associated with globalization that will get by
TK MAXX?
a) Better access to skilled workforce
b) Higher business opportunities
c) Increase in profitability
Q 4) Do you think, globalization will help TK MAXX in gaining competitive edge at
international marketplace?
a) Agree
b) Disagree
Q 5) Does globalization develops more number of growth options for the employees?
a) Yes
b) No
Q 6) In your viewpoint, what are the main challenges that might be faced by TK MAXX while
globalising its business?
a) Hiring new staff
b) Cultural barrier
c) Lack of required finances
q 7) What are the main resources that will be need utmost while expanding their businesses at
international marketplace?
a) Technological resources
b) Human resources
c) Financial resources
Q 8) Which of the below stated is best strategy through which TK MAXX can attain success in
rightful manner?

a) By conducting training and development sessions
b) Hiring skilled workforce
c) Retaining existing workforce longer within the company
Q 9) Do you think, TK MAXX must provide training and development sessions to its
workforce for improving their performance?
a) Agree
b) Disagree
Q 10) Does globalization leads to attainment of success for TK MAXX?
a) Yes
b) No
Q 11) According to you, how globalization will impact over employees of TK MAXX while
globalising their business?
a) Decline in productivity
b) Enhancement of more organisational opportunities
c) Better learning and growth options
Q 12) Does globalization helps TK MAXX in attracting more number of customers?
a) Yes
b) No
Q 13) Provide some recommendations to the manager of TK MAXX through which they can
easily implement their business activities at international marketplace and gain competitive
edge.

CHAPTER 5: FINDINGS
Data interpretation is acknowledged as the effective process which is helpful in analyzing
overall gathered information effectively with the usage of graphs. It is also helpful in drawing
valid outcome towards the same on the basis of developed research aim and objectives. In this
regard, investigator has presented overall data in the form of pie chart which are illustrated after
frequency table:
Frequency table
Questionnaire
Q 1) Are you aware with the concept of globalization? Frequency
a) Yes 35
b) No 5
Q 2) In which manner globalization influences business performance
of TK MAXX?
Frequency
a) Positive manner 26
b) Negative manner 14
Q 3) According to you, what are the main benefits associated with
globalization that will get by TK MAXX?
Frequency
a) Better access to skilled workforce 12
b) Higher business opportunities 13
c) Increase in profitability 10
Q 4) Do you think, globalization will help TK MAXX in gaining
competitive edge at international marketplace?
Frequency
a) Agree 32
b) Disagree 8
Q 5) Does globalization develops more number of growth options for Frequency

the employees?
a) Yes 33
b) No 7
Q 6) In your viewpoint, what are the main challenges that might be
faced by TK MAXX while globalising its business?
Frequency
a) Hiring new staff 15
b) Cultural barrier 15
c) Lack of required finances 10
Q 7) What are the main resources that will be need utmost while
expanding their businesses at international marketplace?
Frequency
a) Technological resources 12
b) Human resources 10
c) Financial resources 13
Q 8) Which of the below stated is best strategy through which TK
MAXX can attain success in rightful manner?
Frequency
a) By conducting training and development sessions 10
b) Hiring skilled workforce 16
c) Retaining existing workforce longer within the company 14
Q 9) Do you think, TK MAXX must provide training and development
sessions to its workforce for improving their performance?
Frequency
a) Agree 36
b) Disagree 4
Q 10) Does globalization leads to attainment of success for TK
MAXX?
Frequency
a) Yes 35
b) No 5

Q 11) According to you, how globalization will impact over employees
of TK MAXX while globalising their business?
Frequency
a) Decline in productivity 14
b) Enhancement of more organisational opportunities 11
c) Better learning and growth options 15
Q 12) Does globalization helps TK MAXX in attracting more number
of customers?
Frequency
a) Yes 37
b) No 3

Q 1) Are you aware with the concept of globalization? Frequency
a) Yes 35
b) No 5
Table 1: Theme 1: The concept of globalization
35
5
a) Yes
b) No
Illustration 1: The concept of globalization

Q 2) In which manner globalization influences business
performance of TK MAXX?
Frequency
a) Positive manner 26
b) Negative manner 14
Table 2: Theme 2: Influence of globalization on business performance of TK MAXX
26
14
a) Positive manner
b) Negative manner
Illustration 2: Influence of globalization on business performance of TK MAXX

Q 3) According to you, what are the main benefits associated
with globalization that will get by TK MAXX?
Frequency
a) Better access to skilled workforce 12
b) Higher business opportunities 13
c) Increase in profitability 10
Table 3: Theme 3: Main benefits associated with globalization that will get by TK MAXX
12
13
10
a) Better access to skilled
workforce
b) Higher business
opportunities
c) Increase in profitability
Illustration 3: Main benefits associated with globalization that will get by TK MAXX

Q 4) Do you think, globalization will help TK MAXX in gaining
competitive edge at international marketplace?
Frequency
a) Agree 32
b) Disagree 8
Table 4: Theme 4: globalization will help TK MAXX in gaining competitive edge at international
marketplace
32
8
a) Agree
b) Disagree
Illustration 4: globalization will help TK MAXX in gaining competitive edge at international
marketplace

Q 5) Does globalization develops more number of growth
options for the employees?
Frequency
a) Yes 33
b) No 7
Table 5: Theme 5: globalization develops more number of growth options for the employees
33
7
a) Yes
b) No
Illustration 5: globalization develops more number of growth options for the employees

Q 6) In your viewpoint, what are the main challenges that might
be faced by TK MAXX while globalising its business?
Frequency
a) Hiring new staff 15
b) Cultural barrier 15
c) Lack of required finances 10
Table 6: Theme 6: The main challenges that might be faced by TK MAXX while globalising its
business
15
15
10
a) Hiring new staff
b) Cultural barrier
c) Lack of required finances
Illustration 6: The main challenges that might be faced by TK MAXX while globalising its
business

Q 7) What are the main resources that will be need utmost
while expanding their businesses at international marketplace?
Frequency
a) Technological resources 12
b) Human resources 10
c) Financial resources 13
Table 7: Theme 7: The main resources that will be need utmost while expanding their businesses
at international marketplace
12
10
13
a) Technological resources
b) Human resources
c) Financial resources
Illustration 7: The main resources that will be need utmost while expanding their businesses
at international marketplace

Q 8) Which of the below stated is best strategy through which
TK MAXX can attain success in rightful manner?
Frequency
a) By conducting training and development sessions 10
b) Hiring skilled workforce 16
c) Retaining existing workforce longer within the company 14
Table 8: Theme 8: Best strategy through which TK MAXX can attain success in rightful manner
10
16
14
a) By conducting training and
development sessions
b) Hiring skilled workforce
c) Retaining existing workforce
longer within the company
Illustration 8: Best strategy through which TK MAXX can attain success in rightful manner

Q 9) Do you think, TK MAXX must provide training and
development sessions to its workforce for improving their
performance?
Frequency
a) Agree 36
b) Disagree 4
Table 9: Theme 9: TK MAXX must provide training and development sessions to its workforce
for improving their performance
36
4
a) Agree
b) Disagree
Illustration 9: TK MAXX must provide training and development sessions to its workforce for
improving their performance

Q 10) Does globalization leads to attainment of success for TK
MAXX?
Frequency
a) Yes 35
b) No 5
Table 10: Theme 10: globalization leads to attainment of success for TK MAXX
35
5
a) Yes
b) No
Illustration 10: globalization leads to attainment of success for TK MAXX

Q 11) According to you, how globalization will impact over
employees of TK MAXX while globalising their business?
Frequency
a) Decline in productivity 14
b) Enhancement of more organisational opportunities 11
c) Better learning and growth options 15
Table 11: Theme 11: Impact of globalization over employees of TK MAXX while globalising
their business
14
11
15
a) Decline in productivity
b) Enhancement of more
organisational opportunities
c) Better learning and growth
options
Illustration 11: Impact of globalization over employees of TK MAXX while globalising their
business

Q 12) Does globalization helps TK MAXX in attracting more
number of customers?
Frequency
a) Yes 37
b) No 3
Table 12: Theme 12: globalization helps TK MAXX in attracting more number of customers
37
3
a) Yes
b) No
Illustration 12: globalization helps TK MAXX in attracting more number of customers

CHAPTER 6: DISCUSSION
Theme 1: The concept of globalization
Interpretation: This above specified graph provides information on the concept of
globalisation. From the total number of 40 respondents around 35 have said that yes they have
heard this term earlier and have detailed knowledge over it. On the other hand, leftover 5 people
have shown their answer towards no as according to them this is the very first time they are
hearing this term and its role across the world.
Theme 2: Influence of globalization on business performance of TK MAXX
Interpretation: The pie chart represented above clearly specifies that globalisation
places major influence over the business performance of the companies like TK MAXX. This
influence can be seen in the both positive as well as negative manner. Here, 26 respondents have
mentioned that TK MAXX is placing positive influence over their business performance. This is
so because; this company is now able to approach range of opportunities at external marketplace
too which ultimately increases its sales performance as well as profitability. On the other hand,
other 14 thinks that it influences business performance of TK MAXX in negative manner as it is
directly increasing competition for the company that affects its performance negatively.
Theme 3: Main benefits associated with globalization that will get by TK MAXX
Interpretation: According to the above mentioned graph, it has been explored that
globalisation is providing different benefits to the businesses like TK MAXX that helps them out
in attaining business success in quicker manner. On the basis of overall details it can be said that
12 individual from the sample size thinks that main benefit is that it provides better access to
skilled workforce who will further work effectively for the company whereas 13 have specified
that it provides higher business opportunities to the companies which improves their
productivity. The leftover 10 people has said that benefit of globalisation is that it increases
profitability of TK MAXX in quicker manner as they are able to perform their business activities
at both the national as well as international level which generates huge revenue for them and
increases its profitability.
Theme 4: globalization will help TK MAXX in gaining competitive edge at international
marketplace
Interpretation: Globalisation provides various business opportunities to TK MAXX
which ultimately helps the out in gaining competitive edge. From the above expressed diagram,

it can be said that 32 believes that it contributes in gaining competitive edge whereas other 8
have denied to the same concept as according to them it increases huge competition at
marketplace that is ultimately hampering their business performance as well as profitability.
Theme 5: globalization develops more number of growth options for the employees
Interpretation: Concept of globalisation is not only beneficial for the businesses but it is
also supportive for the employees too. As per the above mentioned graph, it can be said that
around 33 people have expressed that yes this concept is developing more growth options for the
employees as they are free to apply anywhere whereas other 7 thinks this is not true as it is also
creating competition for the employees too thus it is difficult for the semi skilled employees to
attain job with good pay scale.
Theme 6: The main challenges that might be faced by TK MAXX while globalising its
business
Interpretation: From this pie chart, it has been acknowledged that there are range of
challenges for the TK MAXX that would be faced by them while implementing their business
activities at international market scale. Here, 15 people have said that main challenge for TK
MAXX will be hiring new skilled staff. On the other hand, other 15 have said that cultural
barriers are major issue for TK MAXX as at international scale every country has their own
cultural values with TK MAXX is not familiar. This ultimately makes it difficult for them to
globalize their businesses. Along with this, the leftover 10 thinks that arranging required amount
of finances would be major challenge for TK MAXX.
Theme 7: The main resources that will be need utmost while expanding their businesses at
international marketplace
Interpretation: Business expansion required range of resources in order to establish their
business effectively at international marketplace. As per the information expressed in the pie
chart, it can be said that 12 respondents thinks TK MAXX will required technological resources
utmost. Whereas, 10 among them expressed main human resources are the main as without them
it would not be possible for them to execute business activities in the international marketplace.
On the other hand, remaining 13 have said that financial resources will going to be required by
them at most.
Theme 8: Best strategy through which TK MAXX can attain success in rightful manner

Interpretation: TK MAXX will be requiring acquiring effective strategy which they can
attain success in rightful manner. According to the information expressed in the pie chart, it can
be said that 10 thinks that training and development sessions would contribute effectively in
attaining success. Whereas, 16 said that success could be attained effectively by hiring skilled
workforce and the remaining 14 people have clearly said that TK MAXX can easily attain
success by retaining its existing loyal workforce for the longer time within the company.
Theme 9: TK MAXX must provide training and development sessions to its workforce for
improving their performance
Interpretation: Training and development sessions have their own significance in the
improvement of business performance and attaining success in quicker manner. On the basis of
above mentioned graph, it can be said that 36 respondents have agreed to the statement as
according to them training improves skills of employees which ultimately enhances their
business performance. On the other hand, other 4 have said that it does improve performance as
the employees gets engaged into other non required activities which places negative impact over
their overall performance at workplace.
Theme 10: globalization leads to attainment of success for TK MAXX
Interpretation: According to the information expressed in the above graph, it has been
determined that globalisation leads to leads to attainment of success for the TK MAXX. This is
so because, they are able to attain their business objectives in quicker manner with better
facilities and business opportunities. Here, 35 respondents has expressed positive response to the
same statement as it helps them in attaining success with the effective approach to business
activities. On the other hand, other 5 have declined to the same thing as according to them along
with the opportunities it also creates huge competition for the same company.
Theme 11: Impact of globalization over employees of TK MAXX while globalising their
business
Interpretation: From the above expressed graph, it can be said that globalisation is not
only placing impact over businesses but at the same time it is places major influence over
employees too. Here, it can be said that around 14 people have expressed that it is impacting
negatively as productivity of employees is declining day by day. On the other hand, 11 expressed
that it enhances number of organisational opportunities for the company. The leftover 15 people
have clearly expressed that the concept of globalisation has developed more number of learning

and growth opportunities which ultimately helps them out in attaining success in the rapid
manner.
Theme 12: globalization helps TK MAXX in attracting more number of customers
Interpretation: On the basis of overall information expressed in the above graph, it has
been determined that globalisation is supporting business organisations in attracting more
number of customers towards them that provides them better job opportunities. Here, around 37
people have clearly expressed positive response with the same concept as according to them they
are able to approach both the national as well as international customers which means that they
are having larger number of customers towards them On the other hand, leftover 3 respondents
have denied to the same concept as according to them it is not at all true. This is so because these
customers can also move to competitor companies thus they are not able to attract more number
of customers towards them.

CHAPTER 6: CONCLUSION, RECOMMENDATIONS AND
IMPLICATIONS FOR FURTHER RESEARCH-800
7.1 Conclusion
From the overall investigation, it has been acknowledged that globalization has
developed range of business opportunities for the companies and also supported them in
maximizing their profitability in effective manner. It can be said that companies which globalizes
their business could effective attain success in the quicker manner as they are having range of
options towards it. From this report, it has been determined that better approach to customers is
determined as the main benefit of globalization which helps companies who are executing their
business activities at international scale in attaining success in quicker manner. Along with this,
the main challenges associated with the concept of globalization is finding out effective and loyal
employees for the company at interna6tional scale. Also, businesses are required to arrange lots
of finances in order to expand its business in the external market place. Cultural and linguistic
barrier are determined as the another influential challenge which makes it difficult for the
businesses in executing their activities at international market place in rightful. This is so
because, every nation is having different language which is not familiar with the company that is
expanding its business. From the overall information, it can be said that concept of globalization
is good for the businesses but still it highly important for the companies to initially develop their
own knowledge over the country where they are panning to expand and after going through all of
its pros and cons only they must enter into the nation.
7.2 Recommendations
According to the overall information developed in the above section, it has been
determined that concept of globalization is highly beneficial for the companies but still at the
same time it contains range complications for the companies too. In order to deal with this issues
and operate their business activities effectively there are few recommendations which are
provided to management team of TK MAXX with which they can easily execute their
operational activities at international scale in appropriate manner and attain success at
international marketplace. Some of main recommendations are expressed as below:
 At first, it is recommended to management team of TK MAXX to conduct effective
market research before entering in the global market. This will help them out in

developing their understanding over the work environment as well as pros and cons of the
field in which the company is going to endorse the market.
 At next, it is further advised to the superiors of TK MAXX to aware its employees about
technology with which they can operate and work according to that. This aware can be
effectively provided employees through training and development sessions. In these all
employees will be provided adequate information on the latest technology and its usage
at workplace in effective manner.
 Also, it is advised to managers to hire skilled employees at workplace who could
effectively make use of present technology and can also adapt new one in the near future.
 Apart from this, companies like TKMAXX or other should try to accommodate and
having a trade analyses towards global market condition in which the funds can be raise
as well as can be acquire by financial institutions and investors.
 Moreover, the respected manager of this company is also advised to execute all business
activities with the compliance of all code of conduct. This will directly help them out in
keeping themselves away any illegal activities which could affect brand image of the
company at international marketplace.
7.3 Implications for further research
The overall experience associated with the present investigator has developed my
knowledge on globalization and its influential role in the growth of TK MAXX at international
marketplace. After conducting research on the stated topic I feel happy as I am having detailed
knowledge on this concept and its crucial role in growth of nation. From this study, I have
learned many good skill and also I have realized that employees of TK MAXX were highly
cooperative and taken out their precious time for filling questionnaire and sharing their part of
essential information to me in appropriate form. Without attaining adequate support from these
employees it wont be possible for me to gather this much detailed information about company
and complete overall project on it. After conducting overall investigation it can be said that if in
the near future I will get opportunity to conduct this kind of research then in will surely provide
preference to interview method as it more effective and provide me opportunity to take more
detailed information out from respondents with directly open ended question. This will support
directly support me in drawing valid outcome towards the same.

Apart from this, it can be later said that after conducting this investigation I am now
having appropriate knowledge of conducting research and executing all of its operational
activities in rightful manner with the compliance of all code of conduct. Along with this, I am
now able to develop effective strategies that works as the supportive factor for me in managing
team and leading them in effective way. I have also faced many issues too while completing this
investigation. Here, I have realized that there were lots of disputes which have taken place at the
time of conducting this research but still I have handled the situation effectively with the usage
of strong communication skill. This have supported in completing the overall project with in the
provided time frame in effective manner.

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