Strategic Human Resource Management in ASDA

Strategic Management
Human Resources
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
TASK 1............................................................................................................................................3
Relationship between business strategy and human resources strategy......................................3
Explanation of vertical alignment and horizontal integration.....................................................4
Theories and models of SHRM...................................................................................................5
HR practises of performance management and reward system. ................................................7
TASK 2............................................................................................................................................8
Nature and theoretical perspective of employment relations......................................................8
Identify and evaluate the role of actors within the employment relationship with analysis of
the changing nature of employment relations. ...........................................................................9
Recommendations of how mechanisms of employees participation and employees voice can
contribute to improved employment relations within an organisation. ....................................10
CONCLUSION..............................................................................................................................10
REEFRENCES..............................................................................................................................11
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INTRODUCTION
Strategic human resources management is the relation between human resources
department and their strategies, goals and objectives. It is the process by which business
organisation engage employees with the motive to retain them in the organisation because it is
necessary for both employees and business organisation. Strategic management of human
resource helps the workers to increase their skills and capabilities in the working place and
working environment (Ansoff and et.al., 2018). The company which is taken for this project is
ASDA. ASDA is the British supermarket chain which has a headquarter in England, UK. It was
founded in the year 1949 and currently it operating in more than 631 locations in all over the
world. There are approx 1,65,000 employees working currently in the organisation. This report
covers relationship between business strategy and human resource strategy, explanation of
vertical and horizontal integration. Then it covers theories and models of SHRM and best
practises of performance management and reward system. Also it covers nature and theoretical
perspective of employment relations and identification of roles of the actors within the
employment relationship with hanging nature of employment relations. Then report covers some
recommendations how mechanisms of employee participation and employee voice.
MAIN BODY
TASK 1
Relationship between business strategy and human resources strategy.
Strategic human resource management is the process of connection between a company's
human resources department and their goals and objectives. ASDA is the largest retailing
company in UK as its human resource department is very effective in performing its all
activities. In business world uncertainties comes at the frequent basis. Due to this business needs
to changes its policies and regulation in which the company is operating. The business strategies
and human resources strategies are interconnected with each other as to formulate business
strategies, top management is responsible for that and human resources department is responsible
for providing right direction to the strategies made by top management (Booth, 2015).
Organisations or firms are of private and public sectors that are being pushed its customers,
investors, board of directors and analysts etc. Company's human talent provides an competitive
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advantage in modern environment. To make unique ability of employees, the HR mangers
should adopt or designs some of the business strategies that can helps the employees in learning
new skills and capabilities. This will helps the employees and the organisation in building and
enhancing goals and objectives of the company.
Business strategies includes market segmentation, designing of products and services and
creating value of the products. This requires proper skills and learning of the employees working
in the organisation (Crumpton, 2015). HR department of the ASDA company formulate all these
strategies and policies that can help employees in learning new skills and satisfy their customers.
HR department of the company provides proper training and development sessions, performance
appraisal methods and reward system to enhance employees effectiveness. This methods help all
employees to tackle with any situations occur in the organisation. HR strategy help the
employees in providing them proper training. And business strategies helps the organisation in
achieving their goals and objectives. Objectives of the company is to make profits and make
customer satisfied. Company also take feedbacks from customers and try to improve their issues
related to products or services provided. So without making HR strategies, business cannot
formulate its marketing strategies in the market.
Explanation of vertical alignment and horizontal integration
There are two ways in which business can expand. These are Horizontal and vertical
integration. Horizontal integration is when a company grows by acquiring a similar company in
the industry at the same point of supply chain. Vertical integration is when business grow by
acquiring another company that operates previously or after them in the supply chain. Horizontal
integration is very common as company grow by taking customers from their competition. This
is done when company is successful business model and want to increase more customers to
increase their profits and revenue. Merging is done to diversify company's products and services
and can able to reduce competitors in market place. For example- when a large hotel purchase
any small hotel. Vertical integration is that when business choose to expand by purchasing of any
other company that occupies a critical place in supply chain process (Das and Kodwani, 2018).
This involves raw materials, manufacturing, distribution and retailing. Vertical integration
integrates a company with units supplying raw materials to it (backward integration) or on the
other hand with the distribution channels that carry their products or services to end customers
(forward integration).
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