Contents 1. Outline the purpose of performance management and its relationship to business objectives.............3 2. Highlight the components of performance management systems........................................................3 3. Outline 2 motivational theories and explain how they can be used in performance management systems....................................................................................................................................................4 4. Explain the purpose of reward within a performance management system..........................................5 5. Outline the pros and cons of using financial and non-financial rewards, providing 3 examples for each.........................................................................................................................................................6 6. Outline and assess the options available to the organisation seeking to review good and poor staff performance.............................................................................................................................................7 7. Outline the tools and information necessary to carrying out an effective performance and reward management process................................................................................................................................8 8. Explain the process and frequency of performance reviews and why they are important....................8 9. What you learnt during the module; and what you learnt in preparing the assignment........................9 REFERENCES..........................................................................................................................................10 2
1. Outline the purpose of performance management and its relationship to business objectives. A human resource practice is considered as activities which are adopted by Human resource department for conducting management as well as development of personnel at the workplace. This will include training and motivation programs through which employees enhance their skill and abilities for delivering system properly. Performance management is considered as integrated and strategic approach which is adopted by a company management in order to deliver sustained success by enhancing employee’s performance. This is generally done by improving capabilities of employees as well as team at the workplace. In respect of ZARA by adopting performance management they able to conduct their work effectively as well as it will also help them in attaining desire target successfully. There are several purpose of performance management experienced by ZARA while conduct operation, some are:- The strategic purpose of performance management is conduct day to day activities in the effective manner so that employees feel motivated and conduct work properly for the attainment of desire objective(Andersenand Nielsen, 2020). It is also purpose of performance management that through it respective company will enhance employees skilled, abilities and knowledge which leads to accomplishment of work properly for the attainment of desire goal. 2. Highlight the components of performance management systems. Performance management system is determined as approach which is generally used to measure the performance of staff at workplace. It is also considered as procedure which can be adopted by employer in order to align its goal, mission, aim and objective according to the available resources(Elkomyand Cookson, 2020). There are numbers of components related to performance management system which help company in attaining their predetermined goal and objective. From which some main are mentioned in respect of ZARA, company which is a retail store introduced by Amancio Ortega and Rosalia Mera in year 1975. Respective company is nested its business at worldwide level:- Motivation – In order to implement performance management system at the respective company workplace, it is essential to motivate employees. Motivation is considered as 3
main aspect of this because through motivation staff able to conduct their work properly which help in attaining desire goal. Work review – It is second main performance management component according to which employer need to provide proper feedback, review and suggestion to staffs so that they enhance their performance effectively. These are the components of performance management which are adopted by ZARA in order to conduct their work properly and effectively. 3. Outline 2 motivational theories and explain how they can be used in performance management systems. The performance management company HR department needs to motivate employees and for that they may use different motivational theories and other practices. This is so because it enhances employee’s performance and leads to attainment of goal. There are numbers of motivational theories which help a company in achieving its aim and objective which they are wishing. From which main two motivation theories are mentioned below which can be adopted by ZARA for motivating as well as encouraging employees:- Theory X and Theory Y This theory is developed by Douglas McGregor and according to him in an organization there two behaviour employees, one who like to do work whereas another need to push so that they accomplish work. Due to which it is essential for management to consider both types of employees while developing decision related to motivation and encouragement(Frederiksen, Kahnand Lange, 2020). The first type is Theory X according to this behavior employee they didn’t like to work, avoid responsibilities, seek security, avoid change, required guidance, and need to motivate always and so on. In respect of these behavior employees management of ZARA need to develop strategies like motivate with financial benefit, rewards, provide proper guidance and many others aspects. On the other hand Theory Y behavior employees are self motivated, like to do work, always seek responsibilities, good decision maker and so on. In order to motivate this behavior employee’s respective company not need to do so many practices like they appraise, give new project, responsibilities etc. Two factor motivation 4
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According to this theory management of ZARA needs to consider main two factors of motivation i.e. hygiene factor and motivation factor. In respect of motivation factor they need to consider several aspects i.e. achievement, recognition, responsibilities, growth, advancement and so on for motivating employees(Hartinahand et. al., 2020). Another factor is hygiene factor according to which they need to consider factor like company policies, supervision, relationship at workplace, salary, security and so on which is considered by employees for retain at workplace. So by conducting this theory respective company able to motivate their staff properly which lead to accomplishment of work effectively as well as successfully. These are main two motivational theories which can be adopted by HR department of ZARA in order to enhance their employee’s performance by motivating as well as encouraging them to conduct work effectively. Through this respective company able to attain their aspiration target as well as objective successfully. 4. Explain the purpose of reward within a performance management system. Performance management system is considered as approach that is mainly adopted to measure the performance of staff at workplace so that accordingly improvement plan can be developed. It is also considered as procedure which can be used by employer in order to align its goal, mission, aim and objective according to the available resources. The main purpose of reward in the performance management system is that when a person or employees get reward for their performance they feel motivated as well as other also get motivated. This will encourage them to do work similarly so that they also get a reward which automatically leads to enhance in the performance of employees through which company can attain their desire goal as well as objectives successfully(Mouritzenand Opstrup, 2020). Moreover reward also motivate and encourage staff to do their best as it will lead to growth for the employees as well as company successfully. In addition to this, when respective company management adopts performance management practices them able to develop strategies according which leads to enhancement in their performance and minimize errors. In respect of this company to conduct analysis of their employees performance as according to that appraisal decision will be developed. 5
5. Outline the pros and cons of using financial and non-financial rewards, providing 3 examples for each. In order to apprise employees ZARA may adopt different methods of rewards because that help in motivating, which can be in the form of finance or non finance. The difference between financial and non financial are mentioned below:- Financial rewardNon financial reward ProsIf ZARA will adopt financial reward ideas they able to hit the target as they it will help infocusingonthetarget properly(Mousaand Othman, 2020).Accordingtowhich employees will work. FinancialRewardwillalso helprespectivecompanyin attaining the given value or target. It is so because it is humannaturethattheyget more encouraged when they get fund related to that. Itwillhelprespective company in recognizing staffs priorities as well as lifestyle which leads enhancement in the performance of employees successfully. Nonfinancialrewardmay also encourage attachment to thebusinesswhichleadsto achieving pre determined goal and objective successfully and effectively. CornsThe financial reward given by respectivecompanycanbe small at specific situation or target which may not motivate that much employees. Monetaryvalueattractsall peoplesowhensome employeesnotgetthe financialrewardtheyfeel demotivated which may affect their performance. It is seems that non financial rewards are taken for granted at the workplace as well as someitmaynotworkfor motivating employees for the betterperformanceor attainmentoftarget(Musso and Weare, 2020). It is also considered that some time non financial rewards or nonmonetaryrewardsnot 6
work properly as well as it is considered as inappropriate. ExamplesThereareseveralexamplesof financial reward which ZARA may adopt such as Bonuses, Merit pay and profit sharing. There are also numbers of options of nonfinancialrewardssuchas membership to club, family outing or dinnerorganizedbycompanyand appraisal certificates. 6. Outline and assess the options available to the organisation seeking to review good and poor staff performance. It is essential for every organization human resource department of conduct practices in order to review the performance of employees in effective manner because according to the gap management may develop strategies for the improvement(Sakhdariand et. al., 2020). In context of ZARA, it is also essential for them to adopt different methods and technology for conducting evaluation of their employee’s good or bad performance. From which some of the main methods are mentioned below:- Set performance standard – According to this methods respective company must set proper standard for each and every employee in order to know who are working according to the standard and who are not. Through this they can take action for the correction accordingly. Providefeedback–InrespectofthismanagementofZARAneedtoevaluate performance of employees not their personality because it help in taking proper decision. Through the evaluation management must provide feedback to staff so that they can conduct practices for enhancing those skills properly. These are the main methods which ZARA management may adopt in order to outline as well as asses the available options to the firm so that they can attain objective by conducting proper review of good and poor staff performance. 7
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7. Outline the tools and information necessary to carrying out an effective performance and reward management process. A company management it is necessary to adopt proper human resource practices so that they can manage their business operations and functions in effective ways. In this performance management of a company is interrelated to its aim and objective because HR department conduct work accordingly for the attainment of desire goal. In addition to this, for performance management a company needs to adopt different methods like reward and appraisal which can be in finance or non finance term. There are several tools and information which are essential to considered in order carrying out a proper performance and reward management procedure. From which main strategies are mentioned below in respect of ZARA through which they can carry out proper performance and reward management activities:- Performance appraisal – According to this management of respective company will conduct performance appraisal of their staff in respect of their performance at the workplace during a specific project(Singhand et. al., 2020). In this if the performance is good then management will do appraisal for that whereas if the performance of a person is not appropriate then they will provided training and development. 360 degree feedback – In respect of this tool management will conduct evaluation of performance from each and every staff of the firm so that their will 360 degree analysis will do for developing strategies related to reward process. In this process each and every person or members of a company will involve in the evaluation process. Performance record – It is one of the essential record or information which is required by ZARA while carrying out the effective performance as well as reward management procedure at their workplace for attaining goal. In order to conduct this management of respectivecompany needsto developas well asmaintainrecord properly of the performance of employees. 8. Explain the process and frequency of performance reviews and why they are important. Process of performance review According to process of performance review ZARA first need to establish standard, them they need to communicate standard to all staff so that they get prepared after that measurement of performance will conducted(Soltaniand Wilkinson, 2020). Then at nest stage evaluation will 8
conduct according to standard and then feedback will provide so that employees will understand their weakness and strengths. It will also help them in improving performance accordingly for getting growth at workplace. Frequency of performance review A company can review their performance whenever they want to do because according to that they can develop proper strategies as well as plans. In addition to this, it is considered that the 6 to 12 months gap is essential for conducting performance review. This is so because employees get time to enhance their work, skills and abilities in the specific time duration. Importance of performance review Through performance management ZARA able to provide a summary to their employees that how they performed in specific situation according to which they can conduct improvement in themselves. By the help of performance management respective company able to provide clear as well as objective feedbacks to employees which will base on goal of organization and employees growth. 9. What you learnt during the module; and what you learnt in preparing the assignment. While conducting respective module or project I able to learn numbers of things which help me in developing my future in effective manner. I able to understand that for every individual as well as company performance appraisal is necessary because through that they can understand their strengths as well as weakness according to which improvement strategies can be developed. Moreover while doing module work I also conduct my performance analysis through whichIgetknowthatIneedtoenhancesomeskillssuchasunderstanding,research, communication so on. It is so because through that I can develop proper strategies and plans for the improvement. 9
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