E-Business Activities: Benefits, Barriers, and Revenue Models for Black Fasteners

Running head: E-BUSINESS ACTIVITIES
E-BUSINESS ACTIVITIES
Name of the Student
Name of the University
Author Note

1E-BUSINESS ACTIVITIES
Table of Contents
Task 1.............................................................................................................................3
(a) Identification and evaluation based on benefits provided by e-business for B2B
customers................................................................................................................................3
(b) Identification and evaluation based on benefits provided by e-business for B2C
customers................................................................................................................................4
(c) Discussion based on two barriers faced by Black Fasteners for B2C online sales
................................................................................................................................................4
Task 2.............................................................................................................................5
(a) Analysis based on suitability of the offers provided by Black Fasteners to e-
commerce...............................................................................................................................5
(b) Discussion of advantages of combining e-commerce with traditional commerce
strategies.................................................................................................................................5
Task 3.............................................................................................................................6
(a) Identification and review of suitability of online revenue models for Black
Fasteners.................................................................................................................................6
(b) Recommendation and justification based on two alternative suitable revenue
models for the online store of Black Fasteners......................................................................6
Task 4.............................................................................................................................7
Explanation based on the value created by suppliers.................................................7
Task 5.............................................................................................................................8
(a) Identification of three business strategies for collaborative supply chain
activities for B2B business of the company...........................................................................8
(b) Explanation and justification of three business strategies used by Black
Fasteners.................................................................................................................................9
(c) Discussion of two anti-competitive possibilities that occur in with e-business
functions in supply chains....................................................................................................10
References....................................................................................................................11

2E-BUSINESS ACTIVITIES
Task 1
(a) Identification and evaluation based on benefits provided by e-business for B2B
customers
Black Fasteners has been successful in its operations with the help of its online and
automated operations that have been developed in order to provide the products to the
individuals and the business organizations as well (Blacksfasteners.co.nz., 2019). The six
essential benefits that are provided by the e-business operations for the B2B customers of
Black Fasteners are as follows,
Scalability – The e-business solutions have helped Black Fasteners to grow in
the industry and meet the demands that exist in the market. The sales channels
have been developed effectively by the organization in order to reach the
customers (Algarni et al., 2015).
Improvement of efficiencies – The integration of e-business facilities is able to
increase operational efficiencies and convenience levels of the customers
More customers – The number of B2B customers of Black Fasteners have
increased after the implementation of e-business operations.
Improved awareness of the brand – The awareness levels based on products
offered by Black Fasteners have increased due to e-business implementation
(Bi, Davison & Smyrnios, 2017).
Increase in sales – The sales of different products developed by Black
Fasteners have increased effectively due to the reach of the e-business based
operations of the organization.
Analytics – B2B based e-business solutions are able to provide effective
platform based on the ways by which Black Fasteners is able to launch a
campaign that is based on high levels of analysis (Cassidy, 2016).

3E-BUSINESS ACTIVITIES
(b) Identification and evaluation based on benefits provided by e-business for B2C
customers
The B2C based customers of Black Fasteners are facilitated by the e-business based
activities of the business in the following way,
 The visibility levels of search engine can be increased and this is helpful for
Black Fasteners to attract the new customers. The awareness based on the
products can be increased with the help of a search engine.
 The buying habit of customers can be analysed by Black Fasteners with the
help of e-business related operations of the organization (Chi, Zhao & Li,
2016).
 The word of mouth based promotions can be made effectively with the help of
happy customers that have been developed by Black Fasteners. The services
and products of the organization are able to play the most important role in
improving satisfaction levels of consumers (Čiarnienė & Stankevičiūtė, 2015).
(c) Discussion based on two barriers faced by Black Fasteners for B2C online sales
The two major barriers that are faced by Black Fasteners based on the B2C online
sales include,
Converting the shoppers who visit the website into paying customers. The
quality of traffic in driven and nurtured effectively in order to close sales
based activities. The optimization of website of Black Fasteners is considered
to be important for the customers who visit.
The long term based growth of Black Fasteners cannot be achieved easily with
the help of its online sales in the industry. Improvement of market efficiency is
not always supported by the online operations (Grefen & Turetken, 2017).