Data Needed for Gap Analysis in E-Retailing Business

Activity 2

P3 Identify the specific data that needed to support or manage gap analysis in
evaluation of E-retailing new business idea
 E-retailing is a type of innovative start-up business idea which allows for consumer to directly buy
goods and services through internet without any delay. In this way, it can be identified that increases
demand of business in marketplace where many people buy item after seen their specification.
Although, e-retailing has limited small contributor to retail where accounting 0.4% of entire
marketplace. it has rapidly growing business while consider 2.3 billion e-retailing market in 2014. It
will reach 3 % of other nation retails.

Cont.
 The market gap is that most of places where peoples are not aware about e-retailing business because
they always believe on physical existences store and go for shopping. In this way, it provides the
better service of people and easily fill that gap at time and regularly maintain environment for
increasing demand in global marketplace.