Impact of Information Technology and Social Media on Business - AuMake International Limited

INFORMATICS AND FINANCIAL APPLICATIONS
ASSIGNMENT - 1
STUDENT NAME AND STUDENT NUMBER
Company Name:
AuMake INTERNATIONAL LIMITED

INFORMATICS AND FINANCIAL APPLICATIONS
ASSIGNMENT - 1
STUDENT NAME AND STUDENT NUMBER
Brief:
• Effect of Information Technology: Now no business can survive without the use of
technology due to which Information Technology become basic need for the business.
As such every business is being affected by the IT. Also any organization cannot set-
aside it to achieve the growth of it.
• Social Media popularity and advantage thereof: Social Media provides a platform
where organization and potential customers can communicate with each other. There lot
of advantages of social media like digital marketing, customer trend analysis etc.
• Business Data as decision making tool: Business data is a critical resources to the
organization based on which various decision-makings are taking place.
• Financial Applications: Financial application process the data of the organization.
Financial applications may accounting software, payroll software, production software
etc. These are used for the effective functioning of the organization.
Company Name:
AuMake INTERNATIONAL LIMITED

INFORMATICS AND FINANCIAL APPLICATIONS
ASSIGNMENT - 1
STUDENT NAME AND STUDENT NUMBER
Social Media and Business
• Brief about social media: Everyday number of peoples are joining the social media
which is good indicator to the organization which are looking for a growth with the
help of social platform.
• Advertisement at Social Platform: Advertisement at social platform are very attractive
and there are no more resources are required which are required in the traditional
approach (Keran, 2017).
• Cost Reduction: Cost of advertising by the use of information technology are more
economic than the advertising through traditional approach. It would ultimately be
beneficial to the organization.
• Customer Awareness: With the use of information technology a business keep its
customers update with its new product, up gradation in their business, rivals existing in
the market etc.
Company Name:
AuMake INTERNATIONAL LIMITED