This research project investigates the impact of digital technologies on SMEs, focusing on a chosen organization. It aims to understand how digital tools influence business operations, efficiency, and competitiveness, providing recommendations for effective digital strategy implementation.
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Annexure: Research Proposal Form Student Name: ______________________Student ID: ______________________ Centre Name:_____________________ Tutor:________________Date: ___________________ Unit:____________________ Proposed Title:______________________________________________ Section One: Title, objective, responsibilities Title or working title of the research project (in the form of a question, objective or hypothesis) Aim: To explore the effectiveness ofdigitising the kitchen system to enhance productivity of restaurant- A study on Bill’s Brighton restaurant Research objectives (e.g what is the question you want to answer? What do you want to learn how to do? What do you want to find out?): Objectives: To understand importance ofdigitising in Bill’s Brighton restaurant. To identify different aspects to enhance productivity ofBill’s Brighton restaurant. To evaluate impactdigitisingkitchen system on productivity of Bill’s Brighton restaurant. To recommend strategies for enhancing productivity throughdigitising Bill’s Brighton restaurant. 1
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Section Two: Reasons for choosing this research project Reasons for choosing the project (e.g links to other subjects you are studying, personal interest, future plans, knowledge/skills you want to improve, why the topic is important): The reason for choosing this topic is that there is lack of implementation of new technology within the small enterprise. It will help indevelops deep understanding of researcher related to thedigitising the kitchen system. Section Three: Literature sources searched Use of key literature sources to support your research question, objective or hypothesis: According to theGnyawali and Park, (2011), digital technology plays significant role within the firm. It made easier for company to make innovative products for customers and deliver them on time. Along with this, customers can easily gain knowledge regarding the products and services on company website and book tickets online.Nambisan, (2013)state lots of time company can have saved with the use of new digital technologies and it also lead to reduce cost.Peppard and Ward, (2016)argued that employees should be provided training and development facility so that the can use digital technology in an effective manner. Section Four: Activities and timescales Activities to be carried out during the research project (e.g research, development and analysis of ideas, writing, data collection, numerical analysis, tutor meetings, production of final outcome, evaluation, writing the report): Ho w lon g this will 2
Activity/Week1234567891011121314151617181920 Design research proposal Prepare the background of research and objective Produce the literature review Focusing on the research methodologies Collection of information by primary and secondary resource Analyse and examine collected data Interpretatio n of the collected information Conclusion and Feedback tak e: 3
Milestone one:_________________ Target date (set by tutor): ____________________ Milestone two: _______________________ Target date (set by tutor): ______________________ Section Five: Research approach and methodologies For collecting the information both primary and secondary method will be used. In primary researcher will ask question from 15 employees of theBill’s Brighton restaurant. On the other side for secondary research investigator will collecting information from book, journals and articles. What type of research approach and methodologies are you likely to use and why? Inductive approach will be used for the present research in which the scholar will collect first general information then focus on specific one. Reference Gnyawali, D. R. and Park, B. J. R., 2011. Co-opetition between giants: Collaboration with competitors for technological innovation.Research Policy.40(5). pp.650-663. Nambisan, S., 2013. Information technology and product/service innovation: A brief assessment and some suggestions for future research.Journal of the Association for Information Systems.14(4). p.215. Peppard, J. and Ward, J., 2016.The strategic management of information systems: Building a digital strategy. John Wiley & Sons. 4
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Comments and agreement from tutor Comments (optional): I confirm that the project is not work which has been or will be submitted for another qualification and is appropriate. Agreed: ________________ (name)_______________ Date ______________ Comments and agreement form project proposal checker( IV sampling) Comments (Optional): I confirm that the project is appropriate. Agreed /Disagree:(Name of the IV) Date 5