Ways to Apply CSR in Hospitality

IN WHAT WAYS CAN
HOSPITALITY
MANAGERS APPLY CSR
EFFECTIVELY ( CSR-
CORPORATE SOCIAL
RESPONSIBILITY)

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................4
MAIN BODY...................................................................................................................................4
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Corporate social responsibility is basically the approach in which organizations make a
well-through commitment to contribute towards the welfare of society and thus remain
accountable to the stakeholders. The role of CSR is imperative in hospitality industry where it
helps the hotels to apply CSR in most apparent way. This report addresses the ways which the
managers in hospitality use for implementing CSR effectively.
MAIN BODY
Corporate social responsibility is basically the management approach in which the
organizations tens to integrates social as well as environmental concerns within the business
operations to have a positive impact on overall society. In general, it covers sustainability, ethics
as well as social impacts and thus forms the core values of each and every organization. It has
always been imperative of the way which the managers of particular hotels make use of CSR for
motivating their employees. It has been reported that the perception of managers regarding CSR
activities in their hotels are underpinned and thus it becomes essential to carry out socially
responsible actions in hotels which will build positive behaviour in the employees, and they will
contribute their best towards making the hotel a success. The managers of hotel Hilton are key
towards motivating the employees and thus enhancing their overall performance. There are
various ways through which the managers of Hilton can apply the CSR and thus can establish its
position in the market. The most important way is the use of leadership style (Kim and
et.al.,2018). This is the most important and significant way which will have a profound impact
on the satisfaction level of employee. If the leaders of the hotel emphasizes on the correct
leadership style which will increase the productivity of employees then it will eventually lead to
the increase in motivation level and thus their overall performance will increase. Fort example- If
the leaders of Hilton creates a culture of cooperation and thus uses participative style where
opinion of all employees are considered the employees are likely to feel valued. Thus, the most
important factor and way which will help managers to apply CSR effectively is the utilization of
correct leadership style.
Another most remarkable way and strategy which will help the managers of hotel to
inculcate a culture of ethics and positivity is encouraging the employees to participate more and
more. This is one of the well-proven way and tactic which creates an environment of healthy
employee relation at workplace. The managers should encourage their employees to participate