Strategic Management of Luxury Hotel Chain

This assignment provides an in-depth analysis of the strategic management of a luxury hotel chain. It discusses the importance of understanding internal and external environments, as well as customer needs and requirements. The case study focuses on Four Seasons Hotels and Resorts, highlighting its competitive advantage, services, and marketing strategies. It also mentions other companies like Marriott International, Alibaba Group, and Hitachi Ltd. The assignment is relevant to students studying strategic management, operations, and supply chain management.