Comparison of Positive and Negative Aspects of Social Media on Internet

This report compares the positive and negative effects of social media on the internet. It discusses the challenges and measures of security and privacy. It also includes a comparison of Facebook and Instagram.

Individual report

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................4
Comparison between the positive and negative aspects of social media on internet...................4
Challenges and measures of security and privacy.......................................................................5
Comparison of social media sites................................................................................................6
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Social media is very essential for the people because it will helps them to reach them
locally, globally and nationally. In the organisation social media will connect the business from
their targeted customer and helps to increases the sales and profits. It is the best process of
promoting the brand because most of the people are using the social media and they get attracted
towards the products and services of the business. This file includes the comparison of the
positive and negative effects of the social media on the internet. There are various challenges and
measures of privacy and security when the services are deliver from social media. In this report
there is also the evaluation and comparison of the Facebook and Instagram. Businessman also
takes the helps of the social sites from which the people attracted towards the business and
increases the image of the brand in the minds of the customer.
MAIN BODY
Comparison between the positive and negative aspects of social media on internet.
In the current days people are using the social media on the daily basis they become
addicted so the use of the internet is increases. Success and growth of the internet is depend on
the social media because almost every person in the world is uses the social media. Attraction of
the people are increasing towards the social media and without the internet they cannot operate
the sites of the social media. Without the connection of the internet sites of the social media
cannot be operated. The usage of the increasing because of the social media in the current days.
People are addicted by using the Facebook, Instagram and many other sites of the social media
so that they have to take the connection of the internet first (Andreassen, Pallesen and Griffiths,
2017). It gives the best connectivity so that the people get connected to the from any part of the
world. The person which uses the sites of the social media will share their thoughts and opinions
which leads to the personal success and growth. So people are depended on the internet to
operate the accounts on the social media. When the greater number of the people re using the
Internet in the world then there is also increases in the use of the internet across the world. This
will increase the standard of living of the people living in the society. Creation of the new and
innovative stuff is done by the help of the social media which influences the life of the people

positively (Duffett, 2017). On the other hand it will also improves the reputation of the business
by effective and efficient promotion techniques used by the business man.
The negative effects of the social networking is the the depression and anxiety of the
people. When the people are spending lots of time on the social media will affects their mood
and the usage of the internet become low by them. People can bully the other people with the
help of the social media that is called as the cyberbullying. But on the other side it will provides
the helps to the agencies of the security and government of the country for catching the criminals
to fight the crime. This will spread the wrong image of the people across the world in few
minutes by cyberbullying. So it will spoil the reputation of the people with the creation of the
ineffective post and story of the employees on the different social networking sites. The use of
the internet become low because it will creates the various health issues to the public because
they are addicted to the sites of the social media (Enikolopov, Petrova and Sonin, 2018). It will
causes the death of the people which are showing the stunts on the social media like the people
are doing the bike stunts for posting on the social to get famous without effective training and
leads to the death. While some of the people done lost of fraud with the helps of the internet.
Personal data and information is hacked by the hacker which is shared on the internet. This will
affects the personal life of anyone due to hacking their personal accounts and it is the biggest
negative aspects of the social media on the internet. Rumours and wrong messages are spread to
all over the sites of the social media so this is also creates the discomfort for the people and the
usage of the internet become low by this because people fear to share all the things on the
internet (Kim, Kim and Heo, 2016). The people cannot hide all the information and data from the
accounts so some precaution is taken the people to control the challenges of the social media on
there accounts.
Challenges and measures of security and privacy.
Social networkings sites are becoming the part of life for the people nowadays but
sometime it have lots measures and challenges which the people have to face while using their
personal accounts on these sites. Few of the challenges and their measure of the social
networking sites on the internet are explained below:
Challenges: The sites of the social media have to make sure about that the no one could
hack the account which is by making the difficult password which have numbers, symbols and
alphabets. Thieves could collects the personal data and information of the people from the sites

of the social networking and this affects the life of the people negatively. In some cases the
problem is that the people become overconfident about the online privacy and security they think
that by installing the application of antivirus (Yammine and et.al., 2018). By posting on the
social media will invite the thieves in the house and they could steal the information in few
minutes. This will influences the profession of the people so there is need not to post on the
social media when anybody is going on the vacation and they have the private and confidential
information and data at home. The information and that is posted on the different sites that
cannot be the private and they have the chances to go in the wrong hands of the people. Due to
the limited knowledge and understanding of the which is main issues of cyber crime by sharing
the private photos and information across the networks.
Measures: Everyone have to set different passwords for their different accounts on the
sites of the social networking. This will protects the information and data of the people from the
thieves. The people do not have to use the same password for the multiple accounts because it
creates the problem in hacking the accounts. To maintain the privacy in the sites of the social
media the read receipts must be turn off (Palen and Hughes, 2018). It is that types of notification
which determine that you read the message of your friends. The people always be selective about
there audience on the different sites of the social media. All the terms and condition must be
readded carefully to protect the hackers of the social media. By installing the effective and
efficient software of anti virus in the laptops and phones will safe the person from the various
unwanted issues. Proper analysation and checking the post while posting on the accounts of the
Facebook, Instagram, twitter etc.
Strong password is the essential thing which do not affects the accounts of the people by
hacking and stealing by the people. Always turn off the location in the phone because some sites
of the social media keeps the track on each and every activities of the person even in the offline.
So turning off the location will creates the less loss of the person because no one could track
your daily activities (Davis, 2018). Cyber are increasing day by day so to protect the these there
is need to adopts the privacy and security measure on the social media. By using the VPN pin i.e.
virtual private networks which keeps safe and secure the users from the risk which is due to the
hackers.
Using the block button when someone is bothering the users on the Instagram, Facebook
accounts which will reduces the chances of the fraud. Avoiding the detailed information and data

on the social accounts so that the stealing of the information is minimize and decreases the fear
of personal loss. By changing the setting of the social media profile so that only limited people
will see your information and pictures on the social media. This will minimize the cyber crime
which is due to the ineffective setting on the sites.
Comparison of social media sites.
Basis Facebook Instagram
Features The main features of the Facebook is
their messenger day. This features is
same like the Snapchats which
involves the different filters, stickers
and that will be disappear in 24 hours.
It is the platform which is famous for
its connectivity with the friends. The
people will enjoy the feature of the live
wile operating the accounts of the
Facebook (Lin and et.al., 2016). They
have the additional features such as the
buy button from which the people
could purchase the products and
services because the they allow the e-
commerce partners to sell their
products and services.
Stories of the Instagram is the best and
effective features of the from which the
users will share their good moments of
their day. It is the effective platform of
qualitative image and videos. People
have the obvious reason to follow their
friends on the Instagram. They also
provides the option to their users in
which they could post the multiple
picture at the single time. The people
could post the video which up-to the 60
seconds and they can add different filter
while posting the picture. Mentioning the
location and caption is also included in
the features of the Instagram. They have
the good image editing private
messaging and group message features
so that the people will enjoy in this sites.
They have the anti bullying restriction on
the profile of everybody.
Application They have the large number of users as
comparison to Instagram so it is the
best process to market the products and
services with the helps of the Facebook
In the organisation the manager of HR
uses this application because they gain
the attention of the youth for the
recruitment and selection process (van

applications. To sell the products and
services which is the organisation takes
the helps of the Facebook because they
allows them by adding the buying
button on the timelines. This
application will helps to achieve the
advantages of the competition in the
market by selling the products and
services online.
den Eijnden, Lemmens and Valkenburg,
2016). This application is used by the
90% of the youngster which attract
towards the advertisement of the
recruitment and the company get skilled
and talented candidates in their working
environment. For the promotion of the
brand Instagram is the best way which
gain the attention of the large number of
customer.
Suitability
for business
Facebook is best suitable for the
business operation because various
functions of the marketing and HR
department are done with the helps of
the Facebook. It will reduces the
expenses of the marketing and to reach
the target customer of the business
Facebook helps the company in many
ways (Kapoor and et.al., 2018).
Facebook have all types of users so
that the company will promote their
products and services by using this
application and that will leads to the
overall success and growth of the
business in the current and future
conditions of the market. The customer
will give the feedback and review of
the quality of the products and services
so that the company will improve them
and manufacture them as per the needs
and wants of the customer. The
This application is mostly used by the
youth of the world so that those
companies which sells the products and
services related to the young people so
Instagram is suitable for their
achievement. This will helps to build the
loyalty of the brand and this will also
gain the attention of the large number of
customer. The success and growth of the
organisation is also depend on the
Instagram so the manager must manages
the accounts on the daily basis and
follow more and more people for the
brand awareness. This application is
suitable for the business who focused on
the youth and achieve the goals and
objectives in the future because most of
the users of the Instagram will visit their
accounts on the daily basis.

organisation ask their customer to
make their contribution for the
comments on the pages of the
company.
Yes the social media sites are communication tools because with the help of the Facebook and
Instagram the users will connect with other people and share their ideas, thoughts and emotions.
These ideas and emotions will be share through messages, post and video calls which connect the
people from globally, nationally and locally. It is the online methods of the communication from
the businessman gets lots of benefits because they could maintain the effective connection with
their customer increases the image of the brand in the minds of the customer (Khan, 2017).
Instagram and Facebook are the best tools of the communication for the people living in the
different countries . It is very profitable for the company to build the good relationship between
their consumer because people will sees the company on the social media and they gives the
feedback about their quality and effectiveness of the products and services so that they make
improvement and increases the sales and productivity of the business (Khamis, Ang and Welling,
2017). But at some point the communication is possible only when both the people have
accounts on the particular social sites which takes the communication easier and faster. With the
helps of this sites the distance doesn't matter to communicate with the people living in another
city or country.
CONCLUSION
From the above study it can be concluded that the uses of the social media are increasing
day by day and it will also increases the use of the internet in the recent times. Social networking
sites will connects the people of across the world because they have the huge connectivity. The
users of the social media have to face various kinds of challenges related to the security and
privacy from stealing the personal data and information from the accounts. Different types of
measure also taken to control the challenges which is happened due to the hacker of the social
networking sites.

REFERENCES
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