Influence of Technology in The Travel and Tourism Sector Assignment
Added on 2020-12-18
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Research Project
Table of ContentsTITLE: “The influence of technology in the travel and tourism sector”. .......................................3INTRODUCTION...........................................................................................................................3TASK 1............................................................................................................................................31.1 Formulate and record possible project outline specification............................................31.2 Factors that contribute to the process of project selection...............................................41.3 Critical review of key references......................................................................................41.4 Research project specification..........................................................................................61.5 Plan and procedure for agreed research specification......................................................6TASK 2............................................................................................................................................62.1 Resources efficiently to research question or hypothesis.................................................62.2 Proposed research investigation.......................................................................................72.3 Record and collate relevant data.......................................................................................8TASK 3............................................................................................................................................93.1 Research evaluation techniques........................................................................................93.2 Analysis of result..............................................................................................................93.3 Recommendations and justification areas for further consideration..............................17TASK 4..........................................................................................................................................174.1 Appropriate media to present the outcomes of research................................................17Covered in poster..................................................................................................................17REFERENCES..............................................................................................................................18
TITLE: “The influence of technology in the travel and tourism sector”. INTRODUCTIONIn current time period, technology is always change in each and every field. It will help inbooking tickets of flights which are unable to got on foot. There are different things whichincludes mobile, computers and many more which has been changed the way of work, sell, buyand usually various factors. The growth of social media in the current market are directly affecton travel and tourism sector. The report is based on Thomas cook which is British global travelorganisation and it is established on 19 June 2007 by the merger of Thomas cook AG. A researchproject specially useful in order to frame and draw appropriate study in account so that it willgain effective and efficient results (Hudson and Thal, 2013). It is important for successful projectwhich outline some specifications in better manner through which they can easily conductresearch and get correct outcomes. Therefore, it can lead towards providing suitable results innature of frame so that effectiveness and efficiency can be done. The research project outlinespecifications which includes certain considerations such as aims and objectives, methodology,importance of research so that each and every single attribute can be reached in better manner. TASK 11.1 Formulate and record possible project outline specificationThe project is based on influence of technology on travel and tourism sector of industrywith the expansion of technology and also enhancing in the number of tourists. The study isbased and include various factors of Thomas cook tourism sector which is one of the touristagency in the United Kingdom and it provide better services and facilities. Therefore, they needto determine regarding impact of social media on travel and tourism sector. Aim: “To identify the impact of social media that influence consumer decision making in traveland tourism sector”. A case study on Thomas cook. Research Objectives:To understand the concept of social media. To analyse major challenges faced by Thomas Cook Plc while implementing the conceptof social media within business.To analyse the impact of social media in travel and tourism sector. Research Questions:
What is the concept of social media ?What are major challenges faced by Thomas Cook Plc while implementing the concept ofsocial media within business?What are the impact of social media in travel and tourism sector ?1.2 Factors that contribute to the process of project selectionResearch is a most crucial concept which is basically uses to provide detailed informationto learner on a specific topic. In order to conduct a proper research, investigator requires tofollow a proper step which is describe below - Introduction: This is the first section of research in which researcher describe overviewand information analysis on given topic. Literature review: This is the second section of research in which researcher analysevarious authors and scholars point of view regarding specific topic. Research methodology: This is third section of research in which most appropriatemethod of data collection is considered for data analysis and collection (Fotis, Buhalisand Rossides, 2012).Data analysis: In this section, researcher analyse the data and information by askingquestions with respondents regarding company products and services. Recommendation and conclusion: This is the last section of research in which researcherprovides recommendation for further changes. 1.3 Critical review of key referencesLiterature review is the main aspect where different authors and scholars attributes areincluded properly. In this project, scholars perceptions need to analyse whole project so they candetermine accurate results or outcomes. Concept of social mediaAccording to views and opinion of Zeng and Gerritsen (2014), it has analysed that socialmedia is a large concept in today's world. It connects organisations, individuals and entire worldwith each other. In this regard, concept of social media aid companies in promoting theirproducts or services in vast area of marketplace. Mostly platform of social media have built-indata analytics tools. It enables companies to monitor the progress and success of businesseffectively. In context with Thomas Cook Plc., social media platforms help in reaching potentialcustomers. It includes Instagram, LinkedIn, Facebook pages and more, where 60% of users enrol
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