Innovated and Sustainable Business Development Report 2022

Running head: INNOVATION AND SUSTAINABLE BUSINESS DEVELOPMENT 1
INNOVATION AND
SUSTAINABLE
BUSINESS
DEVELOPMENT
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INNOVATION AND SUSTAINABLE BUSINESS DEVELOPMENT 2
Executive Summary
Tesla is a company which belongs to the automobile industry. The company has
implemented some of the innovative ideas focusing on the development of the firm. All of
those ideas and approaches have been identified in this discussion. The study has shown
some of the critical areas, which determine the overall innovations implemented by the
company.
This report has focussed on value propositions, financial value capture, business
model, operation description and supply chain development of Tesla. On the other hand,
Tesla has used some tools and techniques such as business canvas model, porter’s five forces,
storytelling canvas, customer journey canvas, value chain analysis and core competencies of
it to manage its business. Applying different strategies and concepts on business
development, the organisation has managed to develop a sustainable business environment. It
has not only helped the firm attract a lot of customers but also affected the industrial
economy positively.

INNOVATION AND SUSTAINABLE BUSINESS DEVELOPMENT 3
Table of Contents
1. Introduction............................................................................................................................4
2. Business model description....................................................................................................5
3. Value proposition development.............................................................................................5
4. Business operations development..........................................................................................5
5. Supply chain development.....................................................................................................5
6. Financial value capture..........................................................................................................6
7. Competitive advantage...........................................................................................................6
8. Strategic Fit............................................................................................................................6
9. Identification and assessment of assumptions and uncertainties...........................................6
10. Phased development plan to address uncertainties..............................................................7
11. Selection of innovation tools and techniques.......................................................................7
11.1 Business model canvas...................................................................................................7
11.2 Strengths, weaknesses, opportunities and threats..........................................................8
11.3 Innovation readiness analysis.........................................................................................9
11.4 Porter’s five forces.........................................................................................................9
11.5 Storytelling canvas.......................................................................................................10
11.6 Value chain analysis.....................................................................................................10
11.7 Customer journey canvas.............................................................................................11
11.8 Core capabilities...........................................................................................................11
12.Candid and critical self-analysis.........................................................................................12
13. Conclusion and recommendation.......................................................................................13
References................................................................................................................................14
Appendix..................................................................................................................................16

INNOVATION AND SUSTAINABLE BUSINESS DEVELOPMENT 4
1. Introduction
For business development, innovative tools and techniques are the keys to success.
Innovative tools and methods are those, which enhance the business by introducing new
business ideas and are needed to be implemented with proper planning. In order to generate
innovative ideas, weakness of the business should be identified and understanding this, and
plans must be considered as progressive and innovative in nature. Tesla is a US-based
automobile company, which specializes in the electric car and solar panel manufacturing
(Stringham, Miller & Clark, 2015).
This paper is based on the innovative and sustainable business development ideas of
the company. Further, business model, value proposition, business operation development
through improving supply chain development and financial value capture have also been
focused on the report. Tesla uses some techniques that are business model canvas, innovative
readiness and strength, weakness analysis, Porter's five-force model, value chain analysis,
customer journey canvas and ideas to develop business.