Innovation is very important in the modern day, even when it comes to agriculture

Running head: MANAGEMENT
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I. Introduction
Innovation is very important in the modern day, even when it comes to agriculture.
The farming industry is facing great troubles, for which it is very important to take note
the factors such as labor, quality, nutrients, supplies, preferences of customers as well as
sustainability without affecting nature (Sproutstack.co., 2020). Recognition of
agricultural technologies and innovations are on the rise, which is enabling business to
meet modern day challenges (Bonazzin & Zilber, 2014). Many companies have
incorporated technology into farming, among which Sprout Stacks is one and is intending
to revolutionize production and distribution of freshly grown products, mostly indoors
(Giller, 2015). However, in the developing industry, the competition faced by Sprout
Stacks is also intense as innovative ways are emerging and several AgTech companies
are incorporating the trends in their businesses to enhance farming.
II. Business Canvas Model
A. Building Blocks
1. Key Partners
Sprout Stacks in on the mission to revolutionize how farming can be done as well
as the fresh produces be distributed. The key partners of Sprout Stacks include some
of the premiere electronic and print media, where they promote their products and
services and create awareness about their initiative to achieve sustainability and make
difference in the farming industry (Sproutstack.co., 2020). This partnership has been
effective to reduce negative impact such as health issues of the customers, as well as
the nature. Sprout Stacks also have partnerships with various cafes and restaurants,
whom they provide supplies all throughout the year. Some of the partners include

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Country Growers, Arena’s DeliCafe and Cucina, Harris Farm Products, The
Alchemist Espresso and Harbord Growers (Sproutstack.co., 2020).
2. Key Activities
The primary activity of the company is to offer great standardizing of the products
and offer innovative solutions to farming. The produces of Sprout Stacks are grown
and offered in the market by ensuring quality as well as quantity without having to
compromise of sustainability (Sproutstack.co., 2020). Sprout stacks amalgamates
technology along with nature in order to come up with produces which have
maximum freshness, nutrition as well as taste (Paull, 2015). The company aims to
control every aspect which is related to nature and sustainability without having to
use pesticides or varieties of GMO products.
3. Key Resources
Spout Stacks primarily have several indoor farms, where the produces are grown
as well as sold. The customers can place their orders and get the fresh produces by
placing orders over phone, or from local partners who sell their products. One of the
greatest resource, alongside the fully automated farms, is the website, which offer
every important information as well as online purchase options, from where,
customer can make their purchases (Sproutstack.co., 2020). The great technologies
which the company has on board, add to their resources to proceed with their
innovative farming methods and gain competitive advantage in the market (Bonazzin
& Zilber, 2014).
4. Value Propositions

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Spout Stacks is offering the market with revolutionary techniques to farming. The
partners to whom the company offer supplies as well the customers who make
purchases are ensured with excellent quality products which help them achieve
nutritional value through the food products (Benke & Tomkins, 2017). The company
is adding great value to the customers as health hazards and sustainability concerns
are being paid attention to (Paull, 2015). People do not have to compromise on nature
and health by choosing daily staple supplies which are grown with the use of
pesticides, which are very detrimental for health as well as nature.
5. Customer Relationships
Customer relationships maintained by the company is really commendable.
People who are eager to get in touch with Sprout Stacks can use their website as the
platform. The various social media channels maintained by the company ensures all
queries, complains and concerns are heard in order to enhance the processes, after
purchase and ensure that the customers have satisfactory experiences from the
company (Joyce & Paquin, 2016). The online mediums are used by the company to
increase awareness and engagement as well as take valuable feedback. The online
mediums has served to be very beneficial, as the company rely on their online
platforms to engage in interactions and maintain effective customer relationships.
6. Channels
Sprout Stacks grown produces can be purchased by the interested customers
through their website, from where they also sell products. The company distributes its
products to various restaurants and cafes all the year round, which partners into the
mission of serving with quality and nutritional food (Benke & Tomkins, 2017). The