Significance of Innovative Workplace Transformation for Organization Performance: A Study on Unilever

This study aims to analyze the importance of innovative digital workplace transformation and its impact on the overall growth and development of the company. It focuses on Unilever and investigates the challenges, strategies, and impact of workplace transformation on organizational performance and employee engagement. The study uses qualitative research type and interpretivism philosophy with thematic analysis. The findings suggest that workplace transformation is effective in improving organizational productivity and employee performance. The study provides insights for businesses to adopt digital workplace transformation strategies.

MSBP

TABLE OF CONTENTS
TOPIC: TO INVESTIGATE THE SIGNIFICANCE OF INNOVATIVE WORKPLACE
TRANSFORMATION TO ENHANCE THE OVERALL ORGANIZATION PERFORMANCE.
A STUDY ON UNILEVER............................................................................................................4
INTRODUCTION...........................................................................................................................4
Background of the study..............................................................................................................4
Aim..............................................................................................................................................4
Objectives....................................................................................................................................4
Research Question.......................................................................................................................4
Project planning...........................................................................................................................5
Literature Review............................................................................................................................7
Theme1: To understand the concept of digital workplace transformation..................................7
Theme2: To analyse the impact of digital workplace transformation within the organization...7
Theme3: To determine the challenges while adopting the workplace transformation at
organisation..................................................................................................................................8
Research Methodology....................................................................................................................8
Research type...............................................................................................................................8
Research approach.......................................................................................................................8
Research philosophy....................................................................................................................9
Data collection.............................................................................................................................9
Data analysis................................................................................................................................9
Findings and Discussion................................................................................................................10
Theme1: Concept of innovative digital transformation.............................................................10
Theme2: Adoption of digital workplace transformation reduces the work stress and enhance
the employee performance.........................................................................................................11
Theme3: Possible challenges company faces while adopting the digital workplace
transformation............................................................................................................................12
Theme4: Major transformation can be notice after the workplace transformation...................13
Theme5: Experience of working in digitally hybrid workspace...............................................14
Theme6: Strategies which need to be implement for digital transformation at workplace.......15

CONCLUSION AND RECOMMENDATIONS..........................................................................16
3 – Project Logbook.......................................................................................................................17
4 – Reflective Practice...................................................................................................................18
REFERENCES..............................................................................................................................20

TOPIC: TO INVESTIGATE THE SIGNIFICANCE OF INNOVATIVE
WORKPLACE TRANSFORMATION TO ENHANCE THE OVERALL
ORGANIZATION PERFORMANCE. A STUDY ON UNILEVER.
INTRODUCTION
Background of the study
Workplace transformation is a process which helps and supports the company to improve
their workforce tools, skills and abilities to grow and develop the organization at definite level
(Chowdhry, Verma and et.al., 2020). A digital workplace transformation is the concept that
businesses should use to align technology, employee and can easily improve their operational
efficiency and achieve their set goals and targets. The present study is conducting a research
report in order to analyse the importance of the digital workplace transformation and how it is
effective for the overall growth and development of the company. The present study aims how
Unilever company can transform the digital workplace within the organization.
Aim
 To analyse the importance of innovative digital workplace transformation which
improves the organization performance and productivity. A study on Unilever.
Objectives
 To ascertain the concept of digital workplace transformation
 To analyse the impact of digital workplace transformation on organization performance
and productivity
 To determine the possible challenges in adopting the workplace transformation to
improve the overall organization performance
Research Question
 What do you mean by digital workplace transformation?
 State the importance of workplace transformation in regard with organization?
 What are the possible challenges company face in adopting the workplace
transformation?

Project planning
A project management plan or process is overall project plan in a certain time-frame which cover
each stage from initiation to completion. This document is important as it highlights all essential
information with respect to the research study and delivers the appropriate activities and
objectives.
Cost
Cost simply defines as a money or expenditure for completing the overall project planning
process including the information and details in appropriate manner.
Resources Cost in £
Laptop and computers 40
Internet charges 20
Books and articles 50
Food and beverages 40
Data collection cost 30
Transportation cost 40
Total £220
Scope
The current research study will focus on analysing the significance of the innovative workplace
transformation at the Unilever from which they can overall improve their organizational
performance and productivity (VARDARLIER, 2020). This present study aims to understand the
concept and effectiveness of the workplace transformation. The researcher will use the primary
and secondary data collection method both as it will help researcher to get the appropriate and
accurate details. Also, the study will perform the findings and results which will be used by the
research scholars in conducting a thesis and also helps the company to improve their
transformation process.
Milestones

Milestone is a finding or set of findings that indicates the achievement of the specific aim and
objective. Milestone can be described as benchmark that helps the researcher to identify the
success point or not. Also, it supports and helps the investigator to understand that whether the
study is moving in right direction or not. The milestones in the context of the present study
includes the following areas:
Project approval One of the major milestone refers to take the
permission from the management of the
Unilever in order to conduct the primary
research and can be able to conduct the survey
within the company of the employee of the
Unilever organization.
Review of aims and objectives Here, the researcher tries to develop suitable
aims and objectives with respect to the study.
Other decision Researcher carries out the tasks in order to
achieve the targets set by the researcher and
formulate effective observations and
conclusions.
Gantt chart

WBS
The WBS is inclusive of each and every aspect of the present research. It preent the
whole structure of the study into a format of flow chart.
Literature Review
Theme1: To understand the concept of digital workplace transformation
According to Cho and Lee, (2022), said that it is important for an individual person and
business managers to understand the concept of digital workplace transformation which helps
and supports them to achieve their set goals and targets accordingly. Digital workplace
transformation is the process of using the digital technologies to create new or existing business
areas to modify in effective manner which involves culture, customer experience and dealing
with the business challenges on daily basis. Thus, understanding this concept will help the
business or a company to grow and develop ineffective manner and can run their business
accordingly.

On another side, Oeij, Dhondt, Rus and et.al., (2019) argued that digital workplace
transformation will not only benefits the company whether it also help and supports the
employee to improve their working abilities and qualities. Employee also will be able to improve
their technological skills and can work in timely way which enhances their working productivity
level and provides beneficial opportunities to grow and develop in future career.
Theme2: To analyse the impact of digital workplace transformation within the organization
As per the view of Schröder and Dehnbostel, (2021), stated that at workplaces it becomes
important to implement the innovation in digital transformation at the business from which they
can acquire the definite results and outcome. By adopting and implementing the digital
workplace transformation puts the positive impact on the organizational performance and
productivity and leads the company to obtain effective and successful results and outcome. It has
been noticed and collected the information from previous studies that organizational productivity
increases by 20% by implementation of the digital transformation at the workplace and improves
the performance of the business accordingly.
Nadkarni and Prügl, (2021) contradict that not only digital transformation puts the impact
on organisational performance whether it also enhances the employee engagement and their
performance level. To run any business or an organization it is important for an individual
business management to deliver the accurate satisfaction to their employee and staff people from
where only they can put their best efforts and hard work. Providing the digital resources to the
employee will enable them to get the definite amount of knowledge and can perform their work
in speedy manner.
Theme3: To determine the challenges while adopting the workplace transformation at
organisation
Gorski, Gligorea and et.al., (2022) said that adopting and implementing the workplace
transformation, company faces the different challenges where the management has to keep their
focus to overcome and deal with the challenges in definite manner. There are different kinds of
challenges the business faces such as lack of change management and digital transformation
strategy, security concerns, budget constraints, lack of proper knowledge and skills and much
more. The company’s management is essentially required to understand and identify all the
possible challenges while adopting the workplace transformation because it will help and support

the company to set and create the strategies in prior way which does not harm and impact the
company’s productivity in wider manner.
Research Methodology
Research type
Research type is the procedure which helps the researcher to analyze the effective process for the
completion of the task. Research type is consisted of two types: qualitative and quantitative.
Qualitative research type simply defines as where the researcher collects the data and
information in non-numerical form such as interviews, open conversation, and focus groups. On
another side, the quantitative research type refers where the investigator has to gather the data
and information in the numerical or statistical form which leads them to get the definite result.
Thus, the current study will use the qualitative form of research type as it provides the
information in detailed manner and can perform the study accordingly.
Research approach
A procedure or a method which an investigator chose for the gathering of the appropriate amount
of data and information. There are mainly two types of research approaches which are inductive
and deductive. The inductive approach simply based on qualitative form of data and information
which initiates with the theories and observations (Casalino, Saso, Borin and et.al., 2020).
Whereas, the deductive approach is associated with the quantitative form of research type where
the results are dependent on the existing theory. Therefore, the present research study is going to
use the inductive type of approach because it helps the investigator to initiate with the theories
and observations in which the data is being analyzed by the new theory.
Research philosophy
The procedure from which the data is collected and analyzed for generating the accurate result
and outcome. The research philosophy is categorized into two sections which are interpretivism
and positivism. The interpretivism research philosophy believes that an individual can shape the
overall societal behavior where it allows the researcher to interpret the study in beneficial
manner. On another hand, the positivism philosophy is usually associated with the deductive
reasoning and enables the investigator to collect the data and information which is verified. Thus,
in this current research study, researcher will use the interpretivism philosophy as it delivers the
trustworthy and honest type of data which provides the definite outcome.

Data collection
Data collection is defined as where a researcher collects and gather the data through different
sources and can adopt the effective result. Data collection is of two types: primary and secondary
(Schwarzmüller, Brosi and et,al., 2018 ). Primary data collection is a method where researcher
gather from the personal interviews, surveys and group focus and provides the updated form of
data. On another side, secondary data collection is a method where the study and information is
already collected by another individual person which includes books, journals and newspapers.
However, the current research study will use the both type of data collection as it helps and
supports the researcher to get the appropriate and relevant information which overall maintain
the authenticity of the data.
Data analysis
It is a systematic process where the information is collected in definite manner. Data analysis is
of two types: thematic and statistical. Thematic analysis uses the qualitative form of data which
generally includes the study of the data through data sets. This procedure is used to analyses and
evaluate the major concerns of the study report (Englmaier and Falck, 2020). Whereas, the
statistical form of analysis associated with quantitative form of data where it gives errors in
sampling and mislead the entire process where the investigator will not check the validity and
not able to found the mechanism. Thus, research will utilize the thematic analysis which will
help to analyse the qualitative data and helps researcher to achieve the set goals.
Sampling
Sampling is the process of selecting and choosing an individual and group of people to obtain
and acquire the valid set of information in updated manner. Sampling is consisted of two types
which are random and non-probabilistic. In the current research study, researcher will use the
random sampling method in order to conduct a primary research among the employee of the
Unilever. The selected sample size for this current study is 20. This means a researcher has to
made and perform a questionnaire and have to conduct a survey among 20 employee of the
company Unilever in order to determine their views and opinions in regard with the research
study.
Ethical consideration
The ethical consideration is the principles which is required to be maintained essentially
by the researcher to conduct the good research. It is important for the researcher to keep their

focus on such areas while conducting the research as there should be no leak of personal
information of the participant otherwise it will lead the researcher to face the legal action. Also,
researcher need to ensure that participant will have no harm by any of their action during the
interview phase and will maintain the dignity while conducting the interview. Researcher need to
aware about their word selection as what they are conveying to the participant there must be use
of polite word so that it can't offend the participants. This research will provide the list of
references which will ensure that the research is not copied from any other source
Findings and Discussion
Theme1: Concept of innovative digital transformation.
Do you understand the concept of innovative
digital transformation?
Respondents
Yes 15
No 5
Total 20
Interpretation: From the above mentioned graph, it has been analysed that majority number of
people or participants are able to understand the concept of innovative digital workplace
transformation in definite manner and simply understands its effectiveness. There are total 20

participants in the survey where 15 participants are able to know about the concept whereas 5
participants are not much likely influenced with the statement. Adopting the digital workplace
transformation is important and effective as well where it helps and supports the employee to
complete their set goals and targets in efficient manner and can enhances the overall organization
performance. The businesses are essentially required to keep their focus on such topics for the
better growth of the company.
Theme2: Adoption of digital workplace transformation reduces the work stress and enhance the
employee performance.
Do you think that implementation of
the innovative digital workplace
transformation can reduce the work
load and increase the employee
performance?
Respondents
Yes 12
No 5
Not sure 3
Total 20

Interpretation: According to the mentioned pie chart, it has been finely identified that
maximum number of participants thinks that from the digital workplace transformation it helps
and support them to feel less stress and enhances the productivity level as well. From which 12
people stated that they agreed with this statement whereas 5 participants disagreed. The
remaining 3 participants answered that they are not sure with the above mentioned statement and
do not provided any particular views and thinking. Majority people goes with the statement and
said that digital workplace transformation help and support them to reduce the stress and work
load and enhances the overall organizational and employee performance.
Theme3: Possible challenges company faces while adopting the digital workplace
transformation.
What are some possible challenges which can
be occurred during implementation of digital
workplace transformation?
Respondents
Lack of system knowledge 3
Complex mechanism 4
Lack of training provided 3

All the above 10
Total 20
Interpretation: From the above mentioned graph, it has been evaluated that there are different
kinds of challenges and risks which company faces while adopting the digital workplace
transformation and leads them to acquire difficulties in the business management. Accordingly,
from the total 20 participants individual and group of people has shared their views in different
manner where 3 participant’s states that lack of system knowledge leads the major challenges
whereas 4 people said that complex mechanism is the reason. Furthermore, 3 of them goes with
the lack of training session whereas it has been concluded he result where 10 participants said all
the above mentioned options are the key and major challenge the company facing while
implementing the workplace transformation.
Theme4: Major transformation can be notice after the workplace transformation.
What are the major transformation could be
occurred after executing innovative digital
workspace?
Respondents
Better working condition 3
Easy team working 3
Reduction of overload 3

All the above 11
Total 20
Interpretation: As per the above mentioned chart, it has been identified that major participants
has given their views on workplace transformation where major transformations could be
occurred while adopting the digital workplace. Thus, different participants have shared their
views on the above statement where 3 participants said that from the digital transformation it will
enable the better working conditions and 3 people said that it will be beneficial for the team
working. Also, 3 participants said that it will reduce the workload. Accordingly, majority number
of participants which is 10 states that all the above mentioned options are valid and relevant
where transformation will bring the overall results and outcome in definite manner and enhances
the better working condition, reduce the overload and encourage the team working in successful
manner.
Theme5: Experience of working in digitally hybrid workspace
Describe your experience working in
digitally hybrid workspace?
Respondents
Wonderful 14
Neutral 4
Bad 2

Total 20
Interpretation: As per the above pie chart, majority of employee have shared their views and
answer as per the prediction where 14 participants stated yes and wonderful for the hybrid
workplace experience and finely satisfied with the digital transformation. However, 4 employee
shared their views and said the neutral responses in regard with the experience of digital
transformation at the workplace. Furthermore, 2 participants have said that the experience was
bad for them after implementation of the digital hybrid workplace. Thus, majority number of
employee goes with the wonderful experience and satisfied with the statement.
Theme6: Strategies which need to be implement for digital transformation at workplace.
As per you, what strategies are effective after
digital transformation at the workplace.
Respondents
Map out technology implementation 7
Conduct training sessions 13
Total 20

Interpretation: From the above mentioned graph, it has been analysed that there are different
strategies which should adopt by the company for the effective digital transformation at the
workplaces. The 7 employee said that mapping out technology implementation is the best way or
a strategy are effective after transformation whereas 13 participants or employees of Unilever
said that conducting the effective training sessions are more effective.
CONCLUSION AND RECOMMENDATIONS
From the above mentioned report it has been concluded that each and every business has
essentially required to understand the significance of the digital workplace transformation which
could help the company to grow and develop in definite manner. The report has concluded the
major five chapters where first chapter refers to introduction which covered the aim and
objectives, research questions and background of the study. The second chapter included the
literature review where different authors has argued and share their views on the basis of themes.
Thus, the third chapter included the research methodology where it expresses the different forms
and methods which a researcher uses to collect the appropriate information for conducting a
study. The fourth chapter highlighted the data analysis where it has included the questionnaire in
survey with regard to participants. Fifth chapter includes the conclusion and recommendation
section where the new ideologies are suggested to the company to adopt and grow accordingly.
The recommendation which are given to company is conducting training programs (Schneider
and Kokshagina, 2021). Unilever company can conduct the appropriate training sessions and
programs for the employees of the business where it helps and supports them to understand the

usage of the different digital sources and can lead them to achieve their set goals and targets.
Training and development is the critical process where an individual employee needs and require
to get the appropriate information and knowledge of digital sources and can enhance their skills
and abilities in definite manner.
3 – Project Logbook
Project Logbook
Logbook Entry 1 Date:
[Logbook 1 entry should be completed after week 1 or 2 of the Project start date.]
What problems you have encountered, and what steps taken to address them?
In the entire study, it has been encountered that researcher has a limited time for the competition
of the study which becomes one of the biggest problem. Time plays a vital role when researcher
is focusing on primary data analysis because collecting viewpoint of different people and
participants is not an easy task where the researcher has to find the better solution to cover the
topic in limited time.
Logbook Entry 2 Date:
[Logbook 2 entry should be completed in the middle of the Project.]
What problems you have encountered, and what steps taken to address them?
Collection of viewpoint was another major challenge in which investigator faces the issue while
performing the survey because of recent pandemic COVID-19 measures taken by the
participant.
Logbook Entry 3 Date:
[Logbook 3 entry should be completed towards the end of the Project.]
What problems you have encountered, and what steps taken to address them?
There was limited amount of funds available with the investigator where this was final and most

serious problem faced by the researcher where however they arranged sufficient funds to make
the study possible and provided the appropriate outcome.
4 – Reflective Practice
Performance Review
What did you aim to achieve through your work?
I aimed to achieve this topic of innovative digital workplace which drives my interest in finishing
the research project in definite manner.
Did your work succeed in achieving your aims? How do you know? Specifically, please
outline any evaluation and assessment undertaken.
Yes, I performed very well in the research study and set the aim to achieve the goals.
What aspects of your development process do you think worked well and why? Evaluate
all aspects of the project (e.g. initial research, concept development, development
process, presentation, etc.) from a range of perspectives.
While completing this research, I met with certain difficulties and realises that I have ability to
solve problem and issues in effective manner. Also, I am having the good communication skills
which helped me allot in the collection of data and performing the study.
What problems emerged during the project and how were they tackled? Was there
timely identification of issues and resolution during the project process?
During the project, the major problem was limited and restricted time where I got difficulties for managing
the important task in first order.
What did you learn from undertaking the project?
From the project I came to learn and grab the education about the importance of innovative
digital workspace.
What are the strengths and weaknesses of your process that you have identified?
I analysed and believe myself that I have a good strength to communicate with the people
effectively whereas I also noticed my weakness as I got lack in knowledge on the chosen topic.

How could your process improve for the future?
For the future topics, I will put more efforts and desired to have a limited time so that I can
conduct the research study in definite manner.

REFERENCES
Books and Journals
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workplace: Analyzing the flow coworking tool. Business Communication Research and
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Digital Transformation, Threats, and Security. CRC Press.
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